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The monthly LIVE discussion show for recruiters
How to Create and Implement a
Rewarding and Innovative Social
Recruiting S...
The monthly LIVE discussion show for recruiters
Hangout Participants
Mark Stephens
MD
The Recruitment Alliance
Alan Whitfo...
The monthly LIVE discussion show for recruiters
“Social is the primary source of all our
candidates, clients and business ...
The monthly LIVE discussion show for recruiters
“For candidates it’s become mainstream but for
many recruiters it’s not. I...
The monthly LIVE discussion show for recruiters
“Social sits across anything. Look at the media,
social is embedded in it,...
The monthly LIVE discussion show for recruiters
“It’s not a question of having one social channel
like LinkedIn to find ca...
The monthly LIVE discussion show for recruiters
“We owe it to our clients to be effective in social
and digital channels b...
The monthly LIVE discussion show for recruiters
“Clients don’t know why they want to do a social
recruiting strategy, they...
The monthly LIVE discussion show for recruiters
“You’ve got to build candidate personas, map
candidates, where they are, w...
The monthly LIVE discussion show for recruiters
“What are we going to share on our social
networks, what content? How are ...
The monthly LIVE discussion show for recruiters
“I serve a lot of media and digital industry, and
that industry is still s...
The monthly LIVE discussion show for recruiters
“Organisations need to allow time for branding
to take effect, Recruitment...
The monthly LIVE discussion show for recruiters
“It stems from lack of knowledge and needs
more people to understand how i...
The monthly LIVE discussion show for recruiters
“Defining the audience can be as simple as
asking your own audience. A goo...
The monthly LIVE discussion show for recruiters
“They reached out to their marketing team – not
their HR and Recruiting te...
The monthly LIVE discussion show for recruiters
“First thing was to ask their existing employees
where they go socially. A...
The monthly LIVE discussion show for recruiters
“This was shared between employees, they
shared it out and it increased ex...
The monthly LIVE discussion show for recruiters
“That works on a global scale but on the other
end think of things like Sn...
The monthly LIVE discussion show for recruiters
“The applicants had to get their attention in a
short time, three or four ...
The monthly LIVE discussion show for recruiters
“Why not work around the social pattern,
identify people’s specialisms and...
The monthly LIVE discussion show for recruiters
“Raising your visibility in comfort areas should
be the priority. This is ...
The monthly LIVE discussion show for recruiters
“Every person has on average 4 or 5 profiles
across social networks and ye...
The monthly LIVE discussion show for recruiters
“If I think everyone’s going on LinkedIn that’s
what I’ll use. Training ne...
The monthly LIVE discussion show for recruiters
“Aren’t there two separate strategies? Targeting
individuals as a sourcing...
The monthly LIVE discussion show for recruiters
“Are we underusing our databases? Wouldn’t it
be easy to take our candidat...
The monthly LIVE discussion show for recruiters
“If you’re going to invest money in targeted
advertising take that email d...
The monthly LIVE discussion show for recruiters
“To take it a stage further you can do lookalikes:
people who meet the pro...
The monthly LIVE discussion show for recruiters
“People underestimate the power of social.
When we start talking about tar...
The monthly LIVE discussion show for recruiters
“I would export candidate details on our
database that were relevant and r...
The monthly LIVE discussion show for recruiters
“We’ve got all this segmented data and target
content accordingly. We can ...
The monthly LIVE discussion show for recruiters
“How do you instruct people on educating their
employees? When I look at L...
The monthly LIVE discussion show for recruiters
“I think recruiters are all marketers anyway.
You’ve got an office of 10-1...
The monthly LIVE discussion show for recruiters
“They can get a tool like feedly to fetch blogs,
websites and pull them al...
The monthly LIVE discussion show for recruiters
“Start sharing that on your platforms, knowing
where people are and schedu...
The monthly LIVE discussion show for recruiters
“The kind of recruiter we want has changed and
the way we make business ha...
The monthly LIVE discussion show for recruiters
“I don’t want a sales person hosting my content,
all they’re doing is chuc...
The monthly LIVE discussion show for recruiters
“There’s a recruiter friend of mine who worked
for Spotify and came up wit...
The monthly LIVE discussion show for recruiters
“For me this is being clever, a recruiter who
knows his audience and he ha...
The monthly LIVE discussion show for recruiters
“Do we need to have different KPIs including
articles shared and engagemen...
The monthly LIVE discussion show for recruiters
“Integrate those metrics, sources of hire &
engagement, like how many refe...
The monthly LIVE discussion show for recruiters
“If your site is not showing what people want to
see, you won’t be driving...
The monthly LIVE discussion show for recruiters
“If we capture people at our chosen destination
do we want all of these en...
The monthly LIVE discussion show for recruiters
“We don’t put KPIs on content sharing: I decide
that it should be a given,...
The monthly LIVE discussion show for recruiters
“We need to be experts and make content to
inform the industry: we need to...
The monthly LIVE discussion show for recruiters
“We’ve talked a lot about the candidate side, but
what about the marketing...
The monthly LIVE discussion show for recruiters
“There’s no difference to the sell, from my point
of view candidates also ...
The monthly LIVE discussion show for recruiters
“I’ve had conversations and developed business
by finding the people you w...
The monthly LIVE discussion show for recruiters
“One is an influence, the other is an influencer.
They’re both your market...
The monthly LIVE discussion show for recruiters
“All the things you’ve been talking about are
things I come across in ever...
The monthly LIVE discussion show for recruiters
“They see it as a stand alone item and get
someone who knows a little bit ...
The monthly LIVE discussion show for recruiters
“It’s not social media marketing, it’s just
marketing. It needs to be buil...
The monthly LIVE discussion show for recruiters
“You need to be able to automatically collect
social media profiles agains...
The monthly LIVE discussion show for recruiters
“Recruitment CRM shouldn’t just be a database
of CV’s which recruiters use...
The monthly LIVE discussion show for recruiters
“Recruiters just take what software does rather
than pushing back. Softwar...
The monthly LIVE discussion show for recruiters
“The challenge of sales in Social Media comes
back to who does it. A lot c...
The monthly LIVE discussion show for recruiters
“A few years ago we couldn’t demonstrate it
unless you published an articl...
The monthly LIVE discussion show for recruiters
“To lead the social media process from a
business development perspective ...
The monthly LIVE discussion show for recruiters
“I was asked by Glamour magazine to talk about
Youtubers because I hired s...
The monthly LIVE discussion show for recruiters
“Think specifically about who you’re going to
target, and be creative abou...
The monthly LIVE discussion show for recruiters
“Listen to your audience. When you start using
social media make sure it’s...
The monthly LIVE discussion show for recruiters
“Social is here to stay so let’s just embrace it and
turn it to our advant...
The monthly LIVE discussion show for recruiters
@RuthWinden
Best of the #RecHangout and Q+A Buzz
Recruiters need to be whe...
The monthly LIVE discussion show for recruiters
@EttieHolland
Best of the #RecHangout and Q+A Buzz
“it’s not about passive...
The monthly LIVE discussion show for recruiters
Next #Rechangout
The Modern Recruiter: Content
Creator, Story Teller And A...
The monthly LIVE discussion show for recruiters
The Recruiters Hangout is a monthly, free discussion show, where special g...
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How to create and implement a rewarding and innovative social strategy #RecHangout with Andy Headworth and Steve Ward

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Social recruiting expert, Andy Headworth, and social media and digital recruiter, Steve Ward, join The Recruiters Hangout show to discuss 'How to create and implement a rewarding and innovative social strategy.'

Andy is the founder of Sirona Consulting Ltd and helps companies, recruitment agencies, RPO companies understand and integrate social media into their recruitment strategies. Andy has just published a #1 Amazon new release, Social Media Recruitment: How to Successfully Integrate Social Media into Recruitment Strategy.

Steve Ward is a regular on our show, a recruiter, and the founder of CloudNine Social Media and Digital Talent - a specialist recruitment firm that recruits social media and marketing roles.

The #RecHangout is hosted by Alan Whitford (RCEuro / Abtech Partnership), Louis Welcomme (Colleague Software), Mark Stephens (The Recruitment Alliance / Smart Recruit Online) and Louise Triance (UK Recruiter).

Published in: Recruiting & HR
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How to create and implement a rewarding and innovative social strategy #RecHangout with Andy Headworth and Steve Ward

  1. 1. The monthly LIVE discussion show for recruiters How to Create and Implement a Rewarding and Innovative Social Recruiting Strategy 27th May 2015 #RecHangout is supported by:
  2. 2. The monthly LIVE discussion show for recruiters Hangout Participants Mark Stephens MD The Recruitment Alliance Alan Whitford Recruitment Strategist Abtech + RCEURO Louise Triance Community Owner UK Recruiter Steve Ward CloudNine Social Media Recruitment and Digital Talent Louis Welcomme CRM Comms Manager Colleague Software Andy Headworth Founder Sirona Consulting Ltd John Heffernan Digital Sales Director Hillcroft Digital
  3. 3. The monthly LIVE discussion show for recruiters “Social is the primary source of all our candidates, clients and business inputs but it’s merely an extension of the way that we’ve always done it. Now it’s 2015 we’ve got new tools to play with.” Steve Ward CloudNine Social Media Recruitment and Digital Talent
  4. 4. The monthly LIVE discussion show for recruiters “For candidates it’s become mainstream but for many recruiters it’s not. It’s not just to post jobs but a fantastic extension to further engage and have a conversation in a place where candidates want to have a conversation.” Andy Headworth Founder Sirona Consulting Ltd
  5. 5. The monthly LIVE discussion show for recruiters “Social sits across anything. Look at the media, social is embedded in it, embedded in our lives every day so why shouldn’t it be the case in normal recruitment strategy, it’s what we do.” Andy Headworth Founder Sirona Consulting Ltd
  6. 6. The monthly LIVE discussion show for recruiters “It’s not a question of having one social channel like LinkedIn to find candidates: there’s a good chance they’ll be on four or five other networks. It becomes a matter of course to explore all of them when you want to recruit.” Andy Headworth Founder Sirona Consulting Ltd
  7. 7. The monthly LIVE discussion show for recruiters “We owe it to our clients to be effective in social and digital channels because they’re paying us a fee to find the best people for their roles. If we’re limiting the sources, we’re not fulfilling our client’s requests properly.” Steve Ward CloudNine Social Media Recruitment and Digital Talent
  8. 8. The monthly LIVE discussion show for recruiters “Clients don’t know why they want to do a social recruiting strategy, they’re doing it because their competitors are doing it or their CEO says they should.” Andy Headworth Founder Sirona Consulting Ltd
  9. 9. The monthly LIVE discussion show for recruiters “You’ve got to build candidate personas, map candidates, where they are, what they look like and then you can select the social channels where those candidates can be found: Facebook, LinkedIn, Twitter etc.” Andy Headworth Founder Sirona Consulting Ltd
  10. 10. The monthly LIVE discussion show for recruiters “What are we going to share on our social networks, what content? How are you going to keep people engaged and interested? You need ongoing monitoring to ensure that you’re not missing out if someone’s talking about you whether positively or negatively.” Andy Headworth Founder Sirona Consulting Ltd
  11. 11. The monthly LIVE discussion show for recruiters “I serve a lot of media and digital industry, and that industry is still struggling to work out best routes of action for taking a brand to social media and getting genuine Indicators of Interest from it.” Steve Ward CloudNine Social Media Recruitment and Digital Talent
  12. 12. The monthly LIVE discussion show for recruiters “Organisations need to allow time for branding to take effect, Recruitment agencies aren’t very good at allowing things like branding to take effect because they want short-term results.” Steve Ward CloudNine Social Media Recruitment and Digital Talent
  13. 13. The monthly LIVE discussion show for recruiters “It stems from lack of knowledge and needs more people to understand how it’s done to implement a successful strategy. Usually they try it for a few weeks and it has no obvious impact and it’s ditched.” Steve Ward CloudNine Social Media Recruitment and Digital Talent
  14. 14. The monthly LIVE discussion show for recruiters “Defining the audience can be as simple as asking your own audience. A good example would be Maersk. They had a huge challenge three years ago: to recruit 2.5 thousand new employees in the oil and gas sector at a time when traditional methods weren’t working.” Andy Headworth Founder Sirona Consulting Ltd
  15. 15. The monthly LIVE discussion show for recruiters “They reached out to their marketing team – not their HR and Recruiting team – and decided to try social. They did their homework to try to understand who and where their audience was.” Andy Headworth Founder Sirona Consulting Ltd
  16. 16. The monthly LIVE discussion show for recruiters “First thing was to ask their existing employees where they go socially. A high percent, 85-86% were on Facebook, they were engaging on the rigs with family and colleagues. So they started to share content that their existing employees liked to talk about, so things like rigs, boats. ” Andy Headworth Founder Sirona Consulting Ltd
  17. 17. The monthly LIVE discussion show for recruiters “This was shared between employees, they shared it out and it increased exponentially in terms of likes and engagement: on the Maersk page there’s a picture of a ship with 65 people commenting on it and 5-6 will be people asking for jobs right there!” Andy Headworth Founder Sirona Consulting Ltd
  18. 18. The monthly LIVE discussion show for recruiters “That works on a global scale but on the other end think of things like Snapchat. There’s a pub in Ireland last summer, needed to recruit people for a new bar with something different so they did Snapchat applications!” Andy Headworth Founder Sirona Consulting Ltd
  19. 19. The monthly LIVE discussion show for recruiters “The applicants had to get their attention in a short time, three or four seconds to say why they could make a difference and this pub recruited all their employees via Snapchat.” Andy Headworth Founder Sirona Consulting Ltd
  20. 20. The monthly LIVE discussion show for recruiters “Why not work around the social pattern, identify people’s specialisms and profiles and work out where their bigger footprint is. People love it if you follow their Instagram and Pintrest and blogs: reception is higher there.” Steve Ward CloudNine Social Media Recruitment and Digital Talent
  21. 21. The monthly LIVE discussion show for recruiters “Raising your visibility in comfort areas should be the priority. This is the big challenge: how can we be social in business and still count it as business?” Steve Ward CloudNine Social Media Recruitment and Digital Talent
  22. 22. The monthly LIVE discussion show for recruiters “Every person has on average 4 or 5 profiles across social networks and yet every time recruiters go to the same place their competitors and colleagues are going and then banging their head against the table wondering why they can’t get the candidates.” Andy Headworth Founder Sirona Consulting Ltd
  23. 23. The monthly LIVE discussion show for recruiters “If I think everyone’s going on LinkedIn that’s what I’ll use. Training needs to show that it’s not about passively posting and waiting for people to come. This is a fantastic time for going out and finding people because we can find them everywhere!” Alan Whitford Recruitment Strategist Abtech + RCEURO
  24. 24. The monthly LIVE discussion show for recruiters “Aren’t there two separate strategies? Targeting individuals as a sourcing strategy: we might find their digital footprint and use those means to engage and influence. But there’s also the opportunity to market ourselves to a mass audience.” Mark Stephens MD The Recruitment Alliance
  25. 25. The monthly LIVE discussion show for recruiters “Are we underusing our databases? Wouldn’t it be easy to take our candidate emails, drop them into a remarketing programme and have something that we push out to them on a regular basis on Facebook for example?” Mark Stephens MD The Recruitment Alliance
  26. 26. The monthly LIVE discussion show for recruiters “If you’re going to invest money in targeted advertising take that email database – you can upload email addresses to twitter and facebook to target people on those platforms – and run specific targeted campaigns at people on that platform.” Andy Headworth Founder Sirona Consulting Ltd
  27. 27. The monthly LIVE discussion show for recruiters “To take it a stage further you can do lookalikes: people who meet the profiles of those you’ve just sent to will be matched to provide an extra audience.” Andy Headworth Founder Sirona Consulting Ltd
  28. 28. The monthly LIVE discussion show for recruiters “People underestimate the power of social. When we start talking about targeted personalised advertising on pages they visit every day.” Andy Headworth Founder Sirona Consulting Ltd
  29. 29. The monthly LIVE discussion show for recruiters “I would export candidate details on our database that were relevant and run content marketing, incentives or offers to pull them into talent pools and strengthen relationships with these people for the next relevant opportunity or get exclusivity and market them out!” Mark Stephens MD The Recruitment Alliance
  30. 30. The monthly LIVE discussion show for recruiters “We’ve got all this segmented data and target content accordingly. We can have a shout to an occasional job, but I think we look inside niches for targeted marketing because it’s much more effective sending content to 100 people than 2000 people if it fits them more exactly.” Steve Ward CloudNine Social Media Recruitment and Digital Talent
  31. 31. The monthly LIVE discussion show for recruiters “How do you instruct people on educating their employees? When I look at LinkedIn it frustrates me to see people reading articles for an hour at a time and they fudge it and say it’s part of their work and research!” Mark Stephens MD The Recruitment Alliance
  32. 32. The monthly LIVE discussion show for recruiters “I think recruiters are all marketers anyway. You’ve got an office of 10-15 recruiters and each recruiter should have a different vertical, understanding their precise market and reading blogs, news keeping up with events.” Andy Headworth Founder Sirona Consulting Ltd
  33. 33. The monthly LIVE discussion show for recruiters “They can get a tool like feedly to fetch blogs, websites and pull them all into feedly to collate information in your particular vertical. You don’t have to keep going back to those sites, knowledge comes to you.” Andy Headworth Founder Sirona Consulting Ltd
  34. 34. The monthly LIVE discussion show for recruiters “Start sharing that on your platforms, knowing where people are and scheduling posts to those arenas for times when people are ready to use it: when commuting, at lunch, at tea-breaks.” Andy Headworth Founder Sirona Consulting Ltd
  35. 35. The monthly LIVE discussion show for recruiters “The kind of recruiter we want has changed and the way we make business has changed. Because someone can make calls doesn’t make them useful in this sector. You might have different skillsets across a team, but the modern day recruiter has a different look.” Steve Ward CloudNine Social Media Recruitment and Digital Talent
  36. 36. The monthly LIVE discussion show for recruiters “I don’t want a sales person hosting my content, all they’re doing is chucking it out. I want someone who looks at content, understands the market they’re creating content for and commentates as part of opening their discussion with their audience.” Steve Ward CloudNine Social Media Recruitment and Digital Talent
  37. 37. The monthly LIVE discussion show for recruiters “There’s a recruiter friend of mine who worked for Spotify and came up with a playlist for candidates that he sent out with a link. In the playlist was a message aimed at developers, software and technical people.” Andy Headworth Founder Sirona Consulting Ltd
  38. 38. The monthly LIVE discussion show for recruiters “For me this is being clever, a recruiter who knows his audience and he has a whole raft of these that he’s specialised for headhunting. How long does this take? Five, ten minutes. It shows someone who’s using social cleverly!” Andy Headworth Founder Sirona Consulting Ltd
  39. 39. The monthly LIVE discussion show for recruiters “Do we need to have different KPIs including articles shared and engagement level or, as I suggested, retain our recruitment KPIs but including our social in our measurements?” Alan Whitford Recruitment Strategist Abtech + RCEURO
  40. 40. The monthly LIVE discussion show for recruiters “Integrate those metrics, sources of hire & engagement, like how many referrals have you had through Twitter, Facebook etc. They’ve got analytics built in to assess the level of engagement, conversations, who’s sharing content through retweets, conversations.” Andy Headworth Founder Sirona Consulting Ltd
  41. 41. The monthly LIVE discussion show for recruiters “If your site is not showing what people want to see, you won’t be driving people back to your domains where you’re controlling content, stories, blogs, conversations.” Andy Headworth Founder Sirona Consulting Ltd
  42. 42. The monthly LIVE discussion show for recruiters “If we capture people at our chosen destination do we want all of these engagements going on elsewhere where we don’t control the final message?” Alan Whitford Recruitment Strategist Abtech + RCEURO
  43. 43. The monthly LIVE discussion show for recruiters “We don’t put KPIs on content sharing: I decide that it should be a given, rather than something we measure success by. We measure them when we’re bringing people towards the placement.” Steve Ward CloudNine Social Media Recruitment and Digital Talent
  44. 44. The monthly LIVE discussion show for recruiters “We need to be experts and make content to inform the industry: we need to measure people by new metrics.” Steve Ward CloudNine Social Media Recruitment and Digital Talent
  45. 45. The monthly LIVE discussion show for recruiters “We’ve talked a lot about the candidate side, but what about the marketing side, how can we use social for business depth and go out to generate business and leads?” Alan Whitford Recruitment Strategist Abtech + RCEURO
  46. 46. The monthly LIVE discussion show for recruiters “There’s no difference to the sell, from my point of view candidates also mean clients. Really it’s a people thing, it’s not a regimented situation there are as many bosses, CEO’s, directors, on social as candidates.” Andy Headworth Founder Sirona Consulting Ltd
  47. 47. The monthly LIVE discussion show for recruiters “I’ve had conversations and developed business by finding the people you want to find and start a conversation in social media. It’s about communicating and engaging and it doesn’t always have to be about work.” Steve Ward CloudNine Social Media Recruitment and Digital Talent
  48. 48. The monthly LIVE discussion show for recruiters “One is an influence, the other is an influencer. They’re both your market, your designated audience. Word of mouth is what you’re aiming for, the biggest purpose is that I want it to be an inbound marketing tool.” Steve Ward CloudNine Social Media Recruitment and Digital Talent
  49. 49. The monthly LIVE discussion show for recruiters “All the things you’ve been talking about are things I come across in every industry every day of the week. Across the board a lot of people don’t integrate social into their overall marketing strategies.” John Heffernan Digital Sales Director Hillcroft Digital
  50. 50. The monthly LIVE discussion show for recruiters “They see it as a stand alone item and get someone who knows a little bit about Twitter. They hand them the keys to the business and say ‘off you go!’.” John Heffernan Digital Sales Director Hillcroft Digital
  51. 51. The monthly LIVE discussion show for recruiters “It’s not social media marketing, it’s just marketing. It needs to be built into every element of the marketing that you do, otherwise you’ll fail and your competitors are going to beat you.” John Heffernan Digital Sales Director Hillcroft Digital
  52. 52. The monthly LIVE discussion show for recruiters “You need to be able to automatically collect social media profiles against your database, lead scoring and sales pipelines so your consultants can deal with content generated leads effectively instead of hundreds of leads passed on by marketing.” Louis Welcomme CRM Comms Manager Colleague Software
  53. 53. The monthly LIVE discussion show for recruiters “Recruitment CRM shouldn’t just be a database of CV’s which recruiters use when LinkedIn fails them. It needs to have every aspect of marketing, social media and sales functionality that CRM outside the industry has!” Louis Welcomme CRM Comms Manager Colleague Software
  54. 54. The monthly LIVE discussion show for recruiters “Recruiters just take what software does rather than pushing back. Software companies think they know what they need to do, they’ll give companies what they think they want, not necessarily what they really need.” Andy Headworth Founder Sirona Consulting Ltd
  55. 55. The monthly LIVE discussion show for recruiters “The challenge of sales in Social Media comes back to who does it. A lot comes down to credibility and authority within the subject media.” Steve Ward CloudNine Social Media Recruitment and Digital Talent
  56. 56. The monthly LIVE discussion show for recruiters “A few years ago we couldn’t demonstrate it unless you published an article in a magazine, nobody knew the field experts. Now people can represent themselves as experts within the organisations and industries in which they operate.” Steve Ward CloudNine Social Media Recruitment and Digital Talent
  57. 57. The monthly LIVE discussion show for recruiters “To lead the social media process from a business development perspective you need to use the leaders in the business: they should be CEOs, MDs, the consultants, they should be the faces of business development through social rather than the intern!” Steve Ward CloudNine Social Media Recruitment and Digital Talent
  58. 58. The monthly LIVE discussion show for recruiters “I was asked by Glamour magazine to talk about Youtubers because I hired social media people! I never expected to do that, but it was my specialist area. That’s a good traffic source from a business development as well as candidate point of view. Credibility and branding are key!” Steve Ward CloudNine Social Media Recruitment and Digital Talent
  59. 59. The monthly LIVE discussion show for recruiters “Think specifically about who you’re going to target, and be creative about how to approach them. Sometimes words aren’t enough. The quality of content and the purpose behind the content you deliver to targeted groups is hugely important.” Steve Ward CloudNine Social Media Recruitment and Digital Talent
  60. 60. The monthly LIVE discussion show for recruiters “Listen to your audience. When you start using social media make sure it’s interesting and relevant, otherwise your audience will ignore you: there’ll be something else that’s better. Listen to responses and don’t be afraid of engaging.” Andy Headworth Founder Sirona Consulting Ltd
  61. 61. The monthly LIVE discussion show for recruiters “Social is here to stay so let’s just embrace it and turn it to our advantage!” Alan Whitford Recruitment Strategist Abtech + RCEURO
  62. 62. The monthly LIVE discussion show for recruiters @RuthWinden Best of the #RecHangout and Q+A Buzz Recruiters need to be where candidates are open to engage, i.e. any social media platform, not just #LinkedIn @AndyHeadworth #RecHangout I agree @AndyHeadworth, @feedly is superb for keeping up to date with your field, collate + curate content. Free/paid versions #RecHangout Your social recruitment strategy must align w/ the overall business strategy to get support & be successful! @andyheadworth #RecHangout @AudraKnight
  63. 63. The monthly LIVE discussion show for recruiters @EttieHolland Best of the #RecHangout and Q+A Buzz “it’s not about passively posting a job and waiting for the candidates to come… you have to go and find them” Yes, #RecHangout I think the biggest hurdle to recruiters adopting a social strategy is time. Practically how does it fit in to already busy days #RecHangout
  64. 64. The monthly LIVE discussion show for recruiters Next #Rechangout The Modern Recruiter: Content Creator, Story Teller And Advert Writer? 1st July, 1pm BST Mervyn Dinnen - Content Strategist. Blogger for Broadbean Technology and Monster UK. Glenn Southam - Marketing Manager at Staffgroup Mike Powell - Head of Sales at CV Library Ltd
  65. 65. The monthly LIVE discussion show for recruiters The Recruiters Hangout is a monthly, free discussion show, where special guests, business owners and industry experts join our regular panel to share their top tips, insights and advice with a live online audience. Viewers are able to send their questions and comments directly to the panel via our open chat stream and take part on Twitter using our hashtag #RecHangout. Our aim is to ensure that our audience comes away inspired, with new ideas, strategies and resources they can use in their own business. The #RecHangout is supported by four hosts, including Abtech Partnership and RCEuro founder, Alan Whitford, who makes sure viewers get the most from the show, asking the right questions and ensuring the discussion stays on track; Mark Stephens, founder of The Recruitment Alliance and the F10 Group and director at Smart Recruit Online; Louis Welcomme, Communications Manager at Colleague Software, and Louise Triance from the UK Recruiter community, who looks out for your online comments on our twitter hashtag #RecHangout during the broadcast. Want to take part? Call Louis on: 01603 735 932 - louis.welcomme@colleaguesoftware.com

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