I worked closely with a member of our design team to produce our first-ever Lyca Group Corporate Presentation, detailing the size and scope of the organisation.
3. 3
• The Lyca Group will become synonymous with trust,
accessibility and connectivity.
• A Lyca Group product or service will be available
anywhere in the world.
• We will diversify our sector offering even further so
that no matter what people need to feel better
connected, Lyca can help.
• Lycamobile will become the largest operator in
the mobile sector.
• Lyca’s Gnanam Foundation will continue to
develop to ensure support is provided
to displaced and vulnerable
communities worldwide.
Aims for the future
4. 4
Who we are
A new customer joins our
Group every second.
• For us, it all started with the belief that no matter how far people
venture, the should always be able to connect with their family and
friends back home.
• Since Lycamobile was founded in 2006, we have added a number
of other businesses to our portfolio, all with the same aim - to
connect communities across the globe.
• We now offer products and services across
Telecommunications, Entertainment, Travel, Healthcare,
Media, Technology, Financial Services, Marketing and
Hospitality.
• Our core values of trust, accessibility and
connectivity run across all our businesses.
5. 5
Key facts
Lyca Group has grown
significantly over the
course of 11 years. We
now have over 15 million
consumers, and have
partnered with some of
the world’s leading
businesses, recruiting
some of the best talent
available on the way.
6. 6
Canary Wharf Our office
Located in the heart of London’s business
district, our global headquarters is situated on
Canary Wharf’s South Quay.
Our office is on the bank of the River Thames and overlooks
famous landmarks as One Canada Square and one of
London’s financial districts.
About us
8. 8
Meet our team
Allirajah Subaskaran
Group Chairman
Allirajah Subaskaran is a visionary entrepreneur and businessman.
Founder and Group Chairman, his inspirational leadership has
spearheaded the company’s growth to 21 markets across five
continents.
Prem Sivasamy
Group Deputy Chairman
Premananthan Sivasamy has held a number of senior roles within
the international telecoms industry and is responsible for global
operations. He oversees strategic, commercial and financial
matters across all Lyca Group companies and countries.
Prem Duraisamy
Group Chief Executive Officer
Prem brings a wealth of entrepreneurial experience and expertise,
with a strong background in investment and financial analysis.
Prem is responsible for Group activity, with the overall aim of
enhancing the value of the organisation for the future through
ongoing review of the Group’s financial structure and procedures.
G.T. Jeyaseelan
Group Chief Operating Officer
G.T. Jeyaseelan, who previously worked at SriLankan Airlines for 35
years, is responsible for global operations, marketing, sales and
HR across all Lyca Group companies.
Chris Tooley
Lycamobile Chief Executive Officer
Chris Tooley has over 19 years of senior level experience in
the prepaid telecoms industry and is responsible for business
compliance and corporate governance for Lycamobile.
9. 9
Meet our team
Mohammed Malique
Group General Counsel
Mohammed Malique is a Solicitor of the Supreme Court
(England & Wales) and is General Counsel for all Lyca Group
companies globally.
Mohan Kumar
Group Chief Strategy and Technical Officer
Mohan Kumar is responsible for spearheading strategic
technology, research and development across all Lyca Group
companies globally.
Michael Landau
Group Chief Financial Officer
Michael Landau is a qualified Chartered Accountant and is
responsible for financial management and reporting, group
structuring, tax and treasury, corporate finance and all
external financial relationships.
Kashmir Nijar
Group Chief Commercial Officer
Kashmir Nijar is responsible for managing Lycamobile commercial
business including MVNO and JV partnerships globally.
10. 10
Key capabilities
Distribution
Technology
Operational
excellence in
the effective
management of
wholesalers, retailers,
credit control, cash
collection and stock
management.
Plintron is our
principal technology
partner providing us
with the backbone
of our tech
infrastructure.
We have made
significant investment
including in Huawei
NGN soft switches
and IN platforms,
providing flexibility,
scalability, resilience
and performance.
Customer Services
Product & service
excellence
A distributed call
centre model with
over 1000 call centre
agents in over 10
countries offering
support to customers
in 24 languages.
Product offering
includes multilingual
IVR and voicemail,
portfolio of payment
options, USSD
functionality, money
transfer, conference
calling and balance
transfer.
International call
termination
Financial resources
Interconnections with
over 200 high-grade
specialist carriers for
quality international
termination.
We are profitable
with free cash flow
and low overheads,
enabling significant
investment
and the ability to
drive rapid growth.
11. 11
Products and services
Lyca Group companies now span across nine sectors: Telecommunications,
Entertainment, Travel, Healthcare, Media, Technology, Financial Services, Marketing
and Hospitality.
Although each company offers a different product or service, all share the same values
of trust, accessibility and connectivity.
2006 2013 2014 2015 2016 2017
LYCAMOBILE
MANJAL
LYCAFLY
DOCKLANDS
DATA CENTRE
LIMITED
TIME 107.5
ATHAVAN TV
ATHAVAN NEWS
LYCADILSE
LYCARADIO
LYCA
PRODUCTIONS
BELLA COSA
LOUGHTON
GRILL HOUSE
LYCAHEALTH
LYCAREMIT
LYCATV
LYCADIGITAL
LYCACHAT
ATHAVAN RADIO
LYCALOTTO
12. 12
We provide something beyond calls, text and data -
we give people the opportunity to improve the way
in which they maintain close networks of friends and
family across the world.
• Founded in 2006.
• Offers high-quality, low-cost national and international calls,
text and data.
• The world’s largest MVNO.
• Market leader in international prepaid calls.
• Operates in 23 countries across five continents.
• Over 15 million customers.
• Over 30 mobile partners and over 200 interconnections
with carriers.
lycamobile.co.uk
13. 13
• VoIP (Voice over Internet Protocol) app launched in 2016.
• Features high-definition 1-2-1 and group video calls,
instant screen and file sharing, and multimedia messaging.
• International calls can be made using ‘Lycachat OUT’ with
Lycamobile top-up vouchers.
• Lycachat currently has downloads from over 154 countries
and is growing rapidly.
It’s more than just an app;
it’s a new social network.
lycachat.com
14. 14
Strategic partnerships• Travel agent selling consumer, corporate and specialist flights, hotels
and package holidays.
• Available online, in branches, and via worldwide call centres.
• Specialises in a range of bespoke holiday packages, including
adventure, beach, city, honeymoon and sport.
• Works with over 200 airlines and over 400,000 hotels
globally.
• Predicted 2020 revenue is over £150m - currently one
of the UK's fastest growing travel agents.
• Over 10,000 customers served every month.
• IATA accredited and ATOL protected.
lycafly.co.uk
15. 15
• A premium, customer-centric, private healthcare service with centres in:
• Canary Wharf, London
• Orpington, Kent
• Chennai, India
• Originally launched in November 2015, there are plans to launch in 10 more
locations across the UK and Westminster Healthcare, a state-of-the-art
centre in Chennai, opened in 2017.
• Offers advanced healthcare, consultation and diagnostic services.
• Combines expert knowledge with innovative medical technology.
• Over 300 specialist consultants across all locations.
• Over £100m will have been invested on machinery and
equipment once the planned centres have launched.
lycahealth.com
16. 16
• Kaththi was later remade in Telugu featuring Megastar Chiranjeevi
and smashed all box office records in Telugu cinema.
• In just three years, Lyca Productions has produced a chain of
critically and commercially successful films that entertain one of
the largest film audience in the world.
• Currently, Lyca Productions is producing several films, including:
• Danush’s Vada Chennai
• Sabash Naidu, which feature Kamal Haasan - one of India's
most critically acclaimed actors
• Imsai Arasan 2, which is a sequel to the 2005 megahit and will
star Tamil comedy legend Vadivelu
• 2.0, which at over £60m is the highest budget film in Indian
cinema history
• Established in 2014, Lyca Productions is a producer and
distributor of films across South Asia.
• Since its founding, it has grown into one of Indian cinema’s
largest production houses, with previous blockbuster including:
• Debut film Kaththi (2014)
• Runaway hit Naanum Rowdy Thaan (2015)
• Enakku Innoru Per Irukku (2016)
• Yaman (2016)
• Critically acclaimed Visaaranai (2015), which won accolades at
the famed Cannes Film Festival
lycaproductions.in
17. 17
• 2.0 will feature some of India’s biggest stars including Superstar
Rajinikanth, one of the most popular actors in Indian history, and
Bollywood megastar Akshay Kumar, one of Bollywood’s most
prolific heroes.
• The film is being directed by India’s pride Shankar, and the music
is being scored by double Oscar winner AR Rahman.
• A gala show in Mumbai showcasing a first look of the movie was
met with a tremendous response, with the livestream garnering
over a million views - the biggest live audience for an Indian film
event in history.
18. 18
• Lycamedia covers all Lyca-owned radio stations
and TV.
• Radio stations include:
• TV includes:
19. 19
• LycaRadio is one of Europe’s most popular South Asian radio
stations and LycaDilse is the UK's only radio station targeting over
35s in that community.
• Both are available on DAB, AM and TuneIn radio, online and via
app download.
• Time 107.5 is a local community radio station for East London and
West Essex.
• In addition to music, it provides the community with local travel
reports and news.
• All radio stations offer concentrated advertising campaigns and
are available via the LycaRadio Player app.
lycaradio.com
lycadilse.com
time1075.net
20. 20
• Athavan TV, News and Radio are popular among Tamil
communities across the globe.
• Athavan TV, founded in March 2004, broadcasts in the UK,
Europe & Middle East as a free-to-air channel on Eurobird
Satellite and can be streamed worldwide through Lyca TV’s IPTV
platform.
• Athavan TV is watched by over 250,000 households in the UK,
Europe and Middle East.
• Athavan Radio was founded in October 2016 and plays Tamil
music. It has over 35,000 listeners worldwide and is also available
via the LycaRadio Player app.
• Athavan News was founded on February 2014 and broadcasts
Tamil-language news around the clock.
athavanradio.com
athavannews.com
athavantv.com
21. 21
• A premier, digital ethnic service established in October 2015.
• The OTT set-top box connects via the internet to over 450 live
channels and movies in over 25 languages, making it the world’s
largest ethnic entertainment provider.
• Over 30,000 subscribers worldwide.
• Partnered with Huawei, LimeLight, Samsung, Roku, Amazon,
Akamai and Viewcast.
• Plans to add more channels and languages in the future.
lycatv.tv
22. 22
• Lycaremit is an international money transfer service launched in
2015.
• It is a cost-effective and convenient alternative to traditional
money transfer companies and high street agents.
• Enables customers to send money to friends and family in over
200 countries at ultra-competitive rates.
• It is available online and at selected Lycaremit retail points.
• Upward of 50,000 active customers sending on average over £8
million per calendar month.
• Customers can send money directly into a recipient’s bank
account, to cash collection points or into a mobile wallet.
• Plans to expand the service into other EU countries and offer new
products to complement its current service.
lycaremit.co.uk
23. 23
• Docklands Data Centre Limited (DDCL) provides over 23,000 square feet of net technical space.
• It offers switch partitions, cloud/data centre devices, colocation, connectivity, technical
support and remote hand services.
• Top clients using DDCL’s colocation service, which provides rack space, AC/DC power
and dedicated IP bandwidth, include:
• Coretx Connect
• Bandwidth Technologies
• ConnectU
• GioTech
• Top clients using DDCL’s switch partitioning service, which provides voice
services, include:
• Globacom Limited
• One Touch Technology
docklands-dc.com
24. 24
• Lycadigital is the Group’s digital agency.
• Delivers robust technology platforms and innovative digital
marketing campaigns.
• It offers digital marketing, customer lifecycle management,
web & app development, customer experience, analytics
& SEO, social media and communities & blogs.
24
lycadigital.com
25. 25
• Lycalotto offers customers the chance to play in lottery
syndicates from all over the world.
• Customers can join syndicates and enter some of the world’s
largest lotteries, including those not normally accessible in
their region.
• All numbers are pre-bought and grouped into
‘Syndicates’ and any winnings are automatically
credited.
• Syndicates increase chances of winning by giving
more numbers in each draw. The more shares in
a syndicate purchased. the higher the amount
received if it wins.
lycalotto.com
26. 26
Restaurants
• Lyca Group operates three restaurants.
• Manjal is an award-winning restaurant serving North and South
Indian and Sri Lankan cuisine.
• Bella Cosa is an Italian fine dining restaurant.
• Both Manjal and Bella Cosa are located in Canary Wharf, London.
• Loughton Grill House is a bar and restaurant located in Loughton,
Essex serving traditional British and American cuisine.
bellacosarestaurant.com
manjalrestaurant.com
loughtongrillhouse.com
28. 28
Lycaworld Lycamobile operates in 23 countries across five continents
Planned country launches
Australia Austria Belgium Denmark France Germany Hong Kong Ireland Italy Macedonia Netherlands Norway Poland
Portugal Romania South Africa Spain Sweden Switzerland Tunisia UK Ukraine USA
Cameroon Indonesia MalaysiaKenya Mexico Russia Senegal SerbiaCongo India UgandaTurkey
30. 30
Sales and marketing
• Retail distributions are
partnerships and not sales.
• Over 2 million points of sale.
• Plan to grow to over 3 million
in the next three years.
• Our marketing aim is to
achieve international MVNO
market leadership and
customer satisfaction.
• Our brand icon,
Globeman is clear and
easily distinguishable.
• Likable and fun - an
engaging icon across all
marketing materials.
Distribution Marketing Globeman
Our global marketing strategy
includes branding on unique
platforms famous around the world,
such as London black cabs and buses,
as well as in airports, train stations and
other points of interest.
33. 33
Growth
Growth strategy
• Become the largest operator in the mobile sector.
• Serve over 50 million customers by 2020.
• Launch in a minimum of 20 new countries within four years.
• Expand further into new and existing territories, namely Sub-Saharan
Africa, Latin America, Southeast Asia and the Middle East.
34. 34
Accolades Key achievements
Most Popular
Website of the Year
2016
43rd Top Track 100
2017
42nd Top Track 100
2016
Most Popular
Website of the Year
2015
48th Top Track 100
2015
Most successful
MVNO 2014
4th Top Track 250
2013
2nd Tech Track 100
2012
Gold Stevie Winner
2013
35. 35
Partnerships
v v
DISTRIBUTION NETWORKFINANCE & IT
Partners are essential to Lycamobile’s success. We have
developed strong relationships with some of the most
successful companies in the world, enabling us to
provide the highest quality service to our customers.
39. 39
CSR & sponsorships
• We aim to empower the communities we serve.
• We help vulnerable and disadvantaged communities by creating
opportunities and fostering social mobility and cohesion.
• We operate on a national level through our many CSR projects and
partnerships, and internationally through our charitable foundation.
40. 40
Sponsorships
• Awards designed to recognise and celebrate the contributions
made by black and minority ethnic communities.
• The Awards help drive change in the sport sector where more role
models from communities in more sports are a priority to increase
participation.
• The recognition of hard work and dedication stimulates interest
and unearths talent on and off the field of play.
Proud sponsor of the BEDSAs
bedsa.co.uk
41. 41
Sponsorships
Cricket
• In 2015, Lycamobile was the official mobile partner to test match grounds and
Surrey County Cricket Club.
• In 2016, Lycamobile was present during the 4th and 5th test matches of the
2016 India V England series.
• This partnership and awareness allowed Lycamobile to connect with fans
in Europe and Asia.
42. 42
• Expands offering to consumers in the USA while developing stronger connections with
the consumers in the UK.
• The Jags are the first and only team to have made a multi-year commitment to play
in the NFL London Games at Wembley Stadium.
• Gives Lycamobile naming rights to the ‘Jaguars Jam’, an online weekly press
conference that features a star Jaguars player answering questions from UK
media and fans - the first of its kind for an NFL team.
• Collaborate on a range of marketing initiatives and fan competitions,
giving fans the chance to win tickets to watch the Jaguars play in
Florida or London.
• Unique fan zone created in the newly named Lycamobile South
End Market - a newly renovated area for food and beverage
concessions in the stadium.
• One of the iconic stadium entrance gates has been
rebranded ‘The Lycamobile Gate’.
Sponsorships
Lycamobile partnered with the Jacksonville Jaguars NFL team to become
the Official UK Founding Partner and Official Mobile Network Partner
jaguars.com
43. 43
Sponsorships
• The partnership provides Lycamobile with the opportunity to
utilise the Club’s advertising, branding, signage and hospitality
rights.
• Allows Lycamobile to increase brand awareness and promote
product offering to supporters attending the match, and to
domestic and worldwide TV audiences.
• Under this partnership Lycamobile and West Ham United
Foundation founded the Lycamobile Cup, which aims to encourage
children from the local community to participate in football.
• It gives local children the chance to play on a Premier League pitch.
• Upward of 3500 participants in 2016.
The exclusive Official Telecoms Partner to Premier
League club West Ham United
whufc.com
44. 44
Alzheimer’s Research UK is the world’s leading dementia
research charity dedicated to causes, diagnosis,
prevention, treatment and cure
• In 2017 Lycamobile donated £100,000 to support the
University College London dementia research centre and
raise awareness within BAME communities to empower
and educate them on symptoms and risks.
• The charity is currently supporting dementia
research projects worth over £27 million in leading
universities across the UK.
• Funding more than 1000 dementia researchers
across 15 centres in the UK.
alzheimersresearchuk.org
CSR
45. 45
CSR
Lycamobile was an official corporate partner offering
sponsorship to Chance to Shine
chancetoshine.org
• The charity brings cricket to thousands of young people in urban areas.
• It uses the game to promote social cohesion and create opportunities in communities
affected by anti-social behaviour.
• Chance to Shine Street is a counter for a lack of clubs and green spaces in inner-city
areas and aims to make cricket accessible to young people throughout the country.
• Lycamobile donated £350,000 over two years and helped raise the profile of the
project by developing the communications strategy and engaging with the media.
• With Lycamobile’s support, Chance to Shine expanded the program by 50% to
reach 3833 young people across 175 projects, with 50 new projects planned
across the UK.
46. 46
• Based on the proverb ‘Give a man a fish and you feed him for a day; teach a man to
fish and you feed him for a lifetime’.
• Provides support to displaced and vulnerable individuals and communities
impacted by conflict and climate change.
• It aims to empower displaced communities to build self-sufficient and
sustainable livelihoods through a focus on healthcare, education,
livelihood assistance and training, and housing.
• Endeavours to provide ongoing sustainable support through its
projects worldwide as well as emergency relief.
• The Foundation is entirely funded by the Lyca Group and
accepts no external donations. To date, it has spent £5.5
million funding projects across the world.
Founded in 2010 by Lyca Group Chairman Allirajah Subaskaran, his mother
Gnanambikai and his wife Prema
gnanam-foundation.org
47. 47
• The Foundation has worked with renowned charities and organisations including the
British Asian Trust, Save the Children, Muslim Aid, the Damilola Taylor Trust and others.
• A small selection of previous projects includes:
• Donating funds to Save the Children in support of its work to help the victims of
Typhoon Haiyan in the Philippines.
• Donating £59,000 to Save the Children in support of its work to help the
victims of the Ebola crisis in West Africa.
• Constructing wells in Sudan with Muslim Aid.
• Providing monthly education grants to university students, school
students, and students living supported accommodation in Sri Lanka.
• Constructing a library construction in Nigeria with the Damilola
Taylor Trust.
• Committing £1 million to provide education and livelihood
grants and training to support children, widows and the
disabled in Sri Lanka with the British Asian Trust.
48. 48
• One of the Foundation’s largest projects to date is now complete.
• Lyca’s Gnanam Village saw the construction of a new village for community of 150
families who had previously been living in a refugee camp in the Vavuniya District of
Northern Sri Lanka for 30 years.
• The Village spans across 80 acres and contains 150 houses plus a community
centre. Each house has two bedrooms, a living room, a kitchen and a toilet.
• Numerous wells have been constructed around the Village to cater to the
community’s needs.
• There are a number of other villages and schools nearby as well as a
health centre constructed by Unicef.
49. 49
Contact us
Head office: +44 (0) 207 536 6450
Customer Services: +44 (0) 207 132 0322
CSR: csr@lycagroup.com
Lyca’s Gnanam Foundation: info@gnanam-foundation.org
Press: lyca@hawthornadvisors.com
For all other enquiries, please visit lycamobile.com