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Thinking Through Digital: Top tips for designing projects and working with technologists

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By Pat Hadley, as delivered at University of Portsmouth's School of Creative Technologies.

Published in: Technology
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Thinking Through Digital: Top tips for designing projects and working with technologists

  1. 1. Thinking through digital: Top tips for designing projects and working with technologists Pat Hadley - Developer at Cogapp @PatHadley @Cogapp
  2. 2. What technology is out there?
  3. 3. Smartphones - 2016 Data 81% 54%31% 52%20www.deloitte.co.uk/mobileuk How do people use technology?
  4. 4. “People ask me: What is your biggest competition? Is it MoMA? Guggenheim? Our competition is Netflix. Candy Crush. It’s life in 2016.” How do people use technology?
  5. 5. “People ask me: What is your biggest competition? Is it MoMA? Guggenheim? Our competition is Netflix. Candy Crush. It’s life in 2016.” - Sree Sreenivasan (former) Chief Digital Officer Metropolitan Museum of Art | New York How do people use technology?
  6. 6. How do people use technology?
  7. 7. YOU ARE NOT THE AUDIENCE How do people use technology?
  8. 8. … unless you are … Do you need a digital plumber? How do people organisations use technology?
  9. 9. How to think through digital? ‘STUFF’
  10. 10. How to think through digital? ‘STUFF’
  11. 11. How to think through digital? ‘STUFF’
  12. 12. How to think through digital? ‘STUFF’
  13. 13. ‘STUFF’ How to think through digital? ‘PEOPLE’
  14. 14. How to think through digital?
  15. 15. Writing briefs We need you to make a touch-screen terminal in the gallery that displays the evolution of the horse. We want animated skeletons and text that explains how hooves developed from toed feet. How to think through digital?
  16. 16. Writing briefs We need you to make a touch-screen terminal in the gallery that displays the evolution of the horse. We want animated skeletons and text that explains how hooves developed from toed feet. How to think through digital?
  17. 17. Writing briefs We want to help our visitors understand evolution. We think our collection of fossil horse bones would make a great case study. Do you think there are good ways to enhance the experience with digital technology? How to think through digital?
  18. 18. Writing briefs We want to help our visitors understand evolution. We think our collection of fossil horse bones would make a great case study. Do you think there are good ways to enhance the experience with digital technology? How to think through digital?
  19. 19. How to think through digital? MAKE THE LIFT FASTER! ● New motor ● Better control ● New lift!
  20. 20. How to think through digital? MAKE THE LIFT FASTER! ● New motor ● Better control ● New lift! THE LIFT IS TOO SLOW
  21. 21. How to think through digital? MAKE THE LIFT FASTER! ● New motor ● Better control ● New lift! THE LIFT IS TOO SLOW WAITING IS ANNOYING
  22. 22. How to think through digital? MAKE THE LIFT FASTER! ● New motor ● Better control ● New lift! THE LIFT IS TOO SLOW WAITING IS ANNOYING CHEER UP WAITING! ● Music ● Mirrors ● Hand sanitizer
  23. 23. How to think through digital? At the start of any project… … you know the least about the end point. Don’t demand a and then realise you need a
  24. 24. “People ask me: What is your biggest competition? Is it MoMA? Guggenheim? Our competition is Netflix. Candy Crush. It’s life in 2016.” - One of the trustee’s nephews. He’s ‘a bit of a whizz with computers’. Who you gonna call?
  25. 25. “Making museum collections and heritage sites engaging, accessible and useful for today’s audiences. This set of problems is one of the most exciting and challenging areas to apply digital technology.” Who you gonna call?
  26. 26. “Making museum collections and heritage sites engaging, accessible and useful for today’s audiences. This set of problems is one of the most exciting and challenging areas to apply digital technology.” - Me. Who you gonna call?
  27. 27. Where now? Run experiments. Does doing X help achieve Y? Does Y add to our basic mission? Get perspective. What can we uniquely do? What problems can be escaped?
  28. 28. think big start small move fast Where now?

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