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CocoaHeads Toulouse - Présentation Windows Phone 7 - ClevLab

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Présentation Windows Phone 7 / Windows 8 à l'occasion de la session du 10 mai 2012 de CocoaHeads Toulouse.

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CocoaHeads Toulouse - Présentation Windows Phone 7 - ClevLab

  1. 1. CocoaHeads ToulouseWindows Phone 7 / Windows 8Aurélien LemoineFondateur et CEO de ClevLabwww.clevlab.frwww.facebook.com/ClevLabwww.twitter.com/ClevLab
  2. 2. ClevLab Startup créée en 2010 Spécialisée sur Windows Phone 7 et Windows 8  Plus de 40 applications sur le Microsoft MarketPlace  Instant TV : Top 20 des applications françaises De l’édition et du service
  3. 3. Sommaire Windows Phone 7 / Windows 8 : le Metro Style Environnement de développement Windows et monde de l’IT Développement pour WP7 et Windows 8 Un cas concret Conclusion
  4. 4. Windows Phone 7 Quelques dates :  Octobre 2010 : lancement grand public  Septembre 2011 : sortie de la version Mango  Novembre 2011 : sortie du premier Nokia Lumia  Juin 2012 : sortie de la version Tango  Octobre 2012 : sortie de la version Apollo (WP8) ? A noter :  Plateforme dédiée aux smartphones
  5. 5. Windows 8 Quelques dates :  Septembre 2011 : sortie de la Developer Preview  Mars 2012 : sortie de la Consumer Preview  Juin 2012 : sortie de la Release Preview  Octobre 2012 : sortie de Windows 8 ? A noter :  Plateforme dédiée aux ordinateurs et aux tablettes
  6. 6. Le Metro Style Le style Metro est commun à Windows Phone, Windows 8 et Xbox. Le style Metro :  Design épuré, qui va à l’essentiel  Typographie soignée  Focalisé sur le contenu  Interaction fluide et rapide
  7. 7. DEMOWindows Phone 7Windows 8
  8. 8. Environnement de développementLes outils Windows Phone Windows 8 Windows 7 Windows 8 Visual Studio 2010 Visual Studio 11 Expression Blend Expression Blend SDK WP7.1 Ces outils sont gratuits !
  9. 9. Environnement de développementLes langages Windows Phone Windows 8 C# / XAML (Silverlight) C# ou VB.Net / XAML VB.Net/ XAML C++ / XAML Javascript / HTML 5
  10. 10. DEMOVisual StudioExpression BlendEmulateur
  11. 11. Windows et le monde de l’ITQuelques chiffres Ventes 2011 :  487,7 millions de smartphones +62%  414,6 millions de PC (postes de travail, portables, netbooks et tablettes) +15%
  12. 12. Windows et le monde de l’ITL’adoption de WP7 et Windows 8 Windows 8 :  1 million de téléchargements de la Consumer Preview en 1 journée  90% des ordinateurs sont équipés d’un Windows Windows Phone 7 :  80.000 applications sur le MarketPlace  Nokia booste l’adoption de WP7
  13. 13. Windows et le monde de l’ITL’adoption de WP7 en France Chiffres tirés de l’application Instant TV pour WP7 Novembre 2011 Avril 2012 8000 téléchargements 20 000 téléchargements mensuels mensuels Bilan +150 % de téléchargements mensuels en 5 mois 60% des utilisateurs possèdent un Nokia Lumia
  14. 14. La monétisation de vos applisWindows Phone / Windows 8 Sur WP7 et Windows 8  Gratuite (avec la possibilité d’y intégrer de la pub)  Payante (avec la possibilité de faire une version d’essai)  Un partage classique à 70 / 30 Spécificités Windows 8  Freemium via l’achat in-app, avec le système de son choix :  Soit Microsoft, et donc un partage 70 / 30  Soit un autre, et donc aucun partage 100 / 0  A partir de 25.000$, le partage passe à 80 / 20
  15. 15. Le développementWindows Phone / Windows 8 Suivez les guidelines Metro :  Un design soigné  Une interface réactive, fluide et rapide  Une expérience utilisateur ciblée sur le contenu  Des actions propres à la plateforme
  16. 16. Le développementWindows Phone / Windows 8 Les résolutions d’écran sur WP7  Une seule : 480 x 800 pixels Les résolutions d’écran sur Windows 8  3 principaux formats à gérer :  Standard (1366 x 768 pixels)  HD (1920 x 1080)  Quad-XGA (2560x1440)  Solutions :  Images vectorielles : SVG (Scalable Vector Graphics) ou XAML  Les ressources en 3 formats : 100%, 140% et 180%
  17. 17. Le développementWindows Phone / Windows 8 Un design pattern à respecter : MVVM  MVVM  Model – View – ViewModel  Permet de séparer l’IHM et le code fonctionnel  Facilite les interactions entre les différents acteurs d’un projet (développeurs, designers, …)
  18. 18. Un cas concret Une application basique pour mettre en œuvre le pattern MVVM.
  19. 19. DEMOCas concret :Développement d’une application
  20. 20. A vos agendas Nokia Developer Road Show  Formation Windows Phone 7  Mercredi 16 mai à Toulouse L’accélérateur Windows 8  Programme d’accompagnement pour les développeurs  http://msdn.microsoft.com/fr-fr/windows/accelerateur- windows-8.aspx
  21. 21. Conclusion 80.000 vs 600.000  Des opportunités à saisir ! Windows Phone 7  Windows 8 Un besoin ? Un projet ?  ClevLab est là pour vous accompagner
  22. 22. QUESTIONS?lemoinea@clevlab.frwww.clevlab.fr

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