Digital display gives you the chance to get in front of more potential customers more of the time, but how does that fit into your digital strategy?
Display can complement your digital marketing activity and become a vital part of your engagement strategy – but for many brands, this opportunity is missed.
Join Erin, Coast Digital’s Display Specialist, as she explores the subject Display Advertising and covers:
-How display fits into your overall digital marketing strategy.
-Different ways you can reach your customers using programmatic targeting.
-How to maximise the use of remarketing to improve campaign conversions.
-The importance of ad design for campaign success.
-How to set KPIs and evaluate performance to continuously improve results.