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The Co-Creative Business Evolution @ World Usability Day 2014

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Präsentation von Manuela Bosch (Vanilla Way), Ilona Koglin (Whoopee Connections) @ World Usability Day 2014

The Co-Creative Business Evolution
Eine Learning Journey für die kollektive Kreativität von Designern, Entwicklern, Kunden und Usern

„Echtes Engagement setzt Motivation voraus – und die entsteht nur, wenn ich mich mit meinen Ideen, Vorstellungen, Träumen und Ansichten einbringen kann. Doch wie lassen sich in einem so komplexen Projekt wie der Entwicklung einer Anwendung, Website oder App die unterschiedlichen Sicht- und Denkweisen aller Beteiligten so zusammenbringen, dass nicht nur die Motivation und das Engagement steigen, sondern auch der kreative Output? Wie stellt man bei dieser Meinungsvielfalt sicher, dass alle effektiv zusammenarbeiten?“

Published in: Education
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The Co-Creative Business Evolution @ World Usability Day 2014

  1. 1. THE CO-CREATIVE BUSINESS EVOLUTION Die Learning Journeys für die kollektive Co-Kreativität von Designern, Entwicklern, Kunden und Usern www.co-creative-business-evolution
  2. 2. Ilona Koglin Content-Strategin und Projekt-Facilitatorin aus Hamburg
  3. 3. Manuela Bosch Projekt- und Marken-Designerin Sowie Facilitatorin aus Berlin
  4. 4. Gemeinsam trainieren wir mit Teams in co-creativen Learning- Journeys alltagstaugliche Praktiken für
  5. 5. BEFORE WE START LET'S ENERGIZE!!!
  6. 6. LET'S FOCUS Genieße 30 Sekunden Stille
  7. 7. LET'S FIGURE OUT Projekte scheitern meistens am Geld...
  8. 8. LET'S FIGURE OUT Projekte scheitern meistens am Kunden...
  9. 9. LET'S FIGURE OUT Projekte scheitern meistens am Engagement...
  10. 10. WIR BEHAUPTEN Projekte scheitern nie am Geld, sondern immer nur am Engagement...
  11. 11. Engagement entsteht durch die Motivation des Einzelnen… Individuum Umwelt
  12. 12. … und gedeiht durch das Feedback der Umwelt Umwelt Individuum
  13. 13. Engagement entsteht, wenn wir gemeinsam weiterkommen... Theorie Praxis
  14. 14. … indem wir schnell und oft scheitern Und viel lernen! Theorie Praxis
  15. 15. Theorie Umwelt Individuum Praxis
  16. 16. Theorie Umwelt Individuum Praxis Quelle: Dragon Dreaming Project Design
  17. 17. Theorie Umwelt Individuum Praxis 25 % 25 % 25 % 25 %
  18. 18. Theorie Umwelt Individuum Praxis 50 % 50 %
  19. 19. Energie Zeit Wie verlaufen Projekte? Träumen Planen Handeln Feiern
  20. 20. Engagement Zeit Wie verlaufen Projekte? Träumen Planen Handeln Feiern
  21. 21. Projektkreisläufe sind fraktal! Theorie Umwelt Individuum Praxis
  22. 22. Wie verlaufen Veränderungen? Engagement Zeit Träumen Planen Handeln Feiern
  23. 23. Feiern & Träumen FEIERN • Feedback • Persönliches • Auswertung TRÄUMEN • Bewusstsein • Motivation • Ideen Individuum Theorie 25% 25% Praxis
  24. 24. Reiseziele der co-kreativen Learning Journey Briefings, in denen sich alle wieder finden. Meetings, die Energie geben. Feedback-Schleifen, die glücklich machen. Konflikte, von denen alle profitieren. Projektarbeit, die süchtig macht.
  25. 25. Reality-Check??? Theorie ? % ? % Umwelt Individuum ? % ? % Praxis
  26. 26. FRAGEN ZU IHRER CO-KREATIVEN REISE? Dann mailen Sie uns an info@co-creative-business-evolution.de Oder rufen Sie an: Manuela Bosch: 030 / 58882404 Ilona Koglin: 040 / 210 18 79 WEITERE INFOS UNTER www.co-creative-business-evolution.de

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