Event ROI - Was it worth the

$3,000?
@clementdelangue @edelajonquiere from @mention
1booth + 2 tickets

= $1,600
2 flights

= $327
4 nights in a hostel

= $512
Beers

= $138
German phrase book

= $ zehn
Goodies

= $340
total spent:

$2,927
What did we
get out of it?
We met

145 startups
43 investors
12 journalists
We pitched Aaron!
300 additional sign-ups
9 upgrades from existing
Direct revenue after 2 days

= $1,280
Estimated direct revenue after 12 months

= $5760
+ indirect revenue from additional...
+ Invaluable user feedback
And you, what’s your
event ROI?
@clementdelangue @edelajonquiere from @mention
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Event ROI for startups - Was #DisruptBerlin worth the $3,000?

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Event ROI for startups - Was #DisruptBerlin worth the $3,000?

  1. Event ROI - Was it worth the $3,000? @clementdelangue @edelajonquiere from @mention
  2. 1booth + 2 tickets = $1,600
  3. 2 flights = $327
  4. 4 nights in a hostel = $512
  5. Beers = $138
  6. German phrase book = $ zehn
  7. Goodies = $340
  8. total spent: $2,927
  9. What did we get out of it?
  10. We met 145 startups
  11. 43 investors
  12. 12 journalists
  13. We pitched Aaron!
  14. 300 additional sign-ups
  15. 9 upgrades from existing
  16. Direct revenue after 2 days = $1,280 Estimated direct revenue after 12 months = $5760 + indirect revenue from additional press, investment, evangelists...
  17. + Invaluable user feedback
  18. And you, what’s your event ROI? @clementdelangue @edelajonquiere from @mention

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