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June 6th Cleared Job Fair Marketing Report


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For each Cleared Job Fair, we bring together our best marketing efforts to support our Cleared Facilities Employer partners. This is our most recent events' marketing report.

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June 6th Cleared Job Fair Marketing Report

  1. 1. June 6, 2013 Cleared Job Fair Marketing Report for our Cleared Job Fair CustomersThank you for being part of the Cleared Job Fair. As part of your participation in the Cleared Job Fairyour company has received named mentions in advertising in email invitations, newsletters, printadvertising, online advertising and social media.Print & Online AdvertisingAds run in military base newspapers and web sites from Norfolk toBaltimore, reaching an audience of over 200,000.Email Marketing to the ClearedJobs.Net Database and BeyondAn email invitation is sent the week prior to the Cleared Job Fair to over100,000 security cleared job seekers.
  2. 2. The ClearedJobs.Net enewsletter also highlights your company nameand the Cleared Job Fair in the weeks preceding the event.Slideshare.NetThe Job Seeker Handbook features your company and your positiontitles. It’s published on the social media platform theFriday before each Cleared Job Fair. The Job Seeker Handbook wasviewed 382 times and shared on LinkedIn 18 times and on Facebook41 times.LinkedIn Ads, Events and Discussion GroupsLinkedIn Ads are used in many variations in both targeted and broad campaigns tofeature your company to key candidates. These ads had over 690,000 impressionsin the weeks leading up to the Cleared Job Fair. Additionally we post Cleared Job Fair information inmany LinkedIn groups.
  3. 3. TwitterOn Twitter we post live updates from the event of what your recruiting team issharing with the job seekers, along with pictures to over 10,000 followers. Andprior to the Cleared Job Fair we share updates on Twitter about your company’sparticipation in the Cleared Job Fair and how to research the jobs before theevent.FacebookFacebook posts on the ClearedJob Fair, Best Recruiter andClearedJobs.Net pages arehighlighted before, during andafter the event.FlickrFinally, a picture album of the entire event isposted on Flickr.