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5 Keys to Ensuring Content
Marketing Benefits Your Business

70% of a website’s search engine position is driven by
qualit...
Quality Content
 97% of people search online before buying goods and
services locally.

 Quality content can help your b...
Search Engine Optimized
Content
 By creating content for each
thing you sell, you create a
distinct opportunity to outran...
Social Media Integration
 Social media is now the
most influential medium for
word of mouth advertising.

 People love t...
Social Media Integration
 Sharing is the primary
factor behind up to 50% of
buying decisions.

 It is essential for you ...
Professionally Written Content
 Professionally written
content entices your
potential purchasers to
follow through.
Professionally Written Content
 By highlighting the benefits
of the items you want to
promote, customers will see
exactly...
Experienced Content
Specialists
 Content Specialists help get
your goods and services
found by the people that
matter mos...
Experienced Content
Specialists
 Content Specialists
 Provide knowledge and
experience
 Save time and effort
 Provide ...
“Traditional marketing talks at
people, Content marketing talks
with them.”
Doug Kessler
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5 Keys to Ensuring Content Marketing Benefits Your Business

Content Marketing is a vital part of successful online marketing. Is your content marketing doing the job it needs to do to get your business more leads, and ultimately more sales? Here's how to make it work!

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5 Keys to Ensuring Content Marketing Benefits Your Business

  1. 1. 5 Keys to Ensuring Content Marketing Benefits Your Business 70% of a website’s search engine position is driven by quality content.
  2. 2. Quality Content  97% of people search online before buying goods and services locally.  Quality content can help your business get in front of those looking for the specific things you sell.
  3. 3. Search Engine Optimized Content  By creating content for each thing you sell, you create a distinct opportunity to outrank your competition for each of your brands, products, and services.  In turn, your clientele will find your business when searching for what they want.
  4. 4. Social Media Integration  Social media is now the most influential medium for word of mouth advertising.  People love to share their favourite brands, products, and services.
  5. 5. Social Media Integration  Sharing is the primary factor behind up to 50% of buying decisions.  It is essential for you to provide the content for them to share on many different platforms.
  6. 6. Professionally Written Content  Professionally written content entices your potential purchasers to follow through.
  7. 7. Professionally Written Content  By highlighting the benefits of the items you want to promote, customers will see exactly what your business’ brands, products, or services can do for them.
  8. 8. Experienced Content Specialists  Content Specialists help get your goods and services found by the people that matter most to you!
  9. 9. Experienced Content Specialists  Content Specialists  Provide knowledge and experience  Save time and effort  Provide accountability with performance reports
  10. 10. “Traditional marketing talks at people, Content marketing talks with them.” Doug Kessler

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