I amsterdam

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I amsterdam

  1. 1. Frans van der Avert CEO Amsterdam Marketing
  2. 2. 4 What are the numbers: € 6,3 billion No. European Business City 1 No. revenue by visitors 8 NR. European destination 7 million Visitors iamsterdam.com bike city 300.000 3 9,8 No. 8 No. European congress city Facebook Friends Europese city marketing brands million Hotel overnight stays
  3. 3. 14 What are the numbers: 370 1150 hotels restaurants 1.515 cafe’s/bars million day visitors 9.7 congresses million Event visitors 881.000 bikes 653 165 canals 1.281 bridges 8863 40 monuments parks
  4. 4. CONNECT
  5. 5. STRENGTHEN
  6. 6. CHOOSE
  7. 7. Quality Unicity DNA
  8. 8. Cultural City
  9. 9. Compact City
  10. 10. Complete City

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