The SAP HANA® for 2013 Use CasesCommon	  Use	  Cases	  in	  2012	  How	  Those	  Use	  Cases	  will	  Evolve	  in	  2013	 ...
Agenda! SAP	  HANA	  Refresher,	  What	  is	  it?	  ! Common	  SAP	  HANA	  	  Use	  Cases	  in	  2012	  ! Evolving	  Use	...
About Utopia! Founded	  in	  2003	  and	  headquartered	  near	  Chicago,	  	  and	  offices	  worldwide	  ! Leading	  enter...
In-Memory Computing EngineAdmin and Data ModelingReal–Time Replication ServicesData Integration ServicesIn-MemoryRow/Colum...
BI/HANA Practice Landscape: Our ExperienceBusiness	  Warehouse	  External	  Data	  Source(s)	  Business	  Intelligence	  4...
Agenda! SAP	  HANA	  Refresher,	  What	  is	  it,	  How	  You	  Benefit	  ! Common	  SAP	  HANA	  	  Use	  Cases	  in	  201...
The Top Three Use Cases in 20121.  HANA	  Agile	  Data	  Marts	  2.  BW	  On	  HANA	  3.  COPA	  and	  other	  RDSs	  (HAN...
Wholesale Distributer of IT Equipment and Supplies8Client:	  	  Global	  wholesale	  supplier	  of	  computer	  systems	  ...
Manufacturer of Vehicle Motor Parts9Client:	  $1B	  mfr	  of	  vehicle	  motor	  parts	  Scope:	  36MM	  records,	  	  64G...
Global Telecommunications Provider10Client:	  	  Global	  telecommunicaJons	  provider	  with	  operaJons	  in	  North	  A...
Agenda! SAP	  HANA	  Refresher,	  What	  is	  it,	  How	  You	  Benefit	  ! Common	  SAP	  HANA	  	  Use	  Cases	  in	  201...
Conditions Effecting Client Use Cases in 2013•  In-­‐memory	  technology	  now	  has	  over	  a	  year	  of…	  •  Market	 ...
The Evolving Use Cases in 20131.  HANA	  Agile	  Data	  Marts 	   	  	  •  Number	  of	  projects	  increasing,	  but	  ne...
SAP Business Suite is Now on HANA! When	  planning	  	  an	  ERP	  migraJon	  to	  HANA	  consider	  these	  factors	  –  ...
QuestionsFrank DravisDirector, SAP HANA Global SalesUtopia, Inc.630-414-9108fdravis@utopiainc.comYOUR BUSINESS IS READY FO...
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SAP HANA® use case evolution in 2013

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SAP HANA® use case evolution in 2013

  1. 1. The SAP HANA® for 2013 Use CasesCommon  Use  Cases  in  2012  How  Those  Use  Cases  will  Evolve  in  2013  Frank  Dravis  Director  Global  Analy4c  Services  May  15,  2013  #UtopiaWeb
  2. 2. Agenda! SAP  HANA  Refresher,  What  is  it?  ! Common  SAP  HANA    Use  Cases  in  2012  ! Evolving  Use  Cases  in  2013  
  3. 3. About Utopia! Founded  in  2003  and  headquartered  near  Chicago,    and  offices  worldwide  ! Leading  enterprise  data  soluJons  firm;  proprietary  Enterprise  Data  Lifecycle  Management™  (EDLM™)  methodology    ! Clients:  oil  &  gas,  uJliJes,  CPG,  manufacturing,  transportaJon,  construcJon,  distribuJon,  telecom  ! Strong  management  team  with  extensive  Fortune  100  and  entrepreneurial  experience  ! 500  employees  worldwide    Partners inTransformationInnovation Award
  4. 4. In-Memory Computing EngineAdmin and Data ModelingReal–Time Replication ServicesData Integration ServicesIn-MemoryRow/ColumnData StoreCalculationand PlanningEngineSAP NetWeaverBW3rd Party Apps &DBsSAPBusiness SuiteCustomApplicationsSAP BusinessObjectsMDX SQL OptimizedData Management ServiceSAP HANA, a ReminderPreconfigured Analytical Appliance■  In-Memory software + hardware(HP, IBM, Cisco, Dell, Fujitsu, Hitachi)In-Memory Computing Engine Software■  Data Modeling and Data Management■  Data Integration for 3rd Party SystemsCapabilities Enabled■  Analyze information in real-time at unprecedentedspeeds on large volumes of non-aggregated data■  Create flexible analytic models based onreal-time and historic business data■  Foundation for new category ofapplications (e.g., planning, simulation) tosignificantly outperform current applications incategory■  Minimizes data duplication
  5. 5. BI/HANA Practice Landscape: Our ExperienceBusiness  Warehouse  External  Data  Source(s)  Business  Intelligence  4.0  HANA  ECC6  ECC report accelerators,extractions to BW and HANA,such as COPA and others. Inaddition to core data migrationpractice.Utopia  BI  Cleansing, transformation, andloading of 3rd party datasources to BW. Integrationwith ECC dataHANA installations, RDSimplementations, ECCreport accelerators, HANAagile data martdeploymentsBW installations, upgrades,migrations to HANA, and classicBW reporting martsBI reportdevelopment,modeling,universes, cubes,queries, and BI4.0 upgradesPractice:Practice:Practice:Practice:Practice:Utopia  BI  Utopia  BI  Utopia  BI  Utopia  BI  
  6. 6. Agenda! SAP  HANA  Refresher,  What  is  it,  How  You  Benefit  ! Common  SAP  HANA    Use  Cases  in  2012  ! Evolving  Use  Cases  in  2013  
  7. 7. The Top Three Use Cases in 20121.  HANA  Agile  Data  Marts  2.  BW  On  HANA  3.  COPA  and  other  RDSs  (HANA  Accelerators)  •  Is  reflecJve  that  in  2012  HANA  started  out  the  year  primarily  as  an  analyJcs  accelerator.    •  In  2013  the  landscape  has  changed.  AMERICAS | EUROPE | MIDDLE EAST | ASIA PACIFIC | INDIA
  8. 8. Wholesale Distributer of IT Equipment and Supplies8Client:    Global  wholesale  supplier  of  computer  systems  and  so_ware  in  over  40  countries    Scope:  Daily  upload  of  3GB  of  sales  data  for  analysis  and  reporJng  for  over  50  sales  managers    Problem:  ExisJng  BI  environment  too  slow    •  Over  1  hour  to  load  data  into  Sales  &  Orders  data  mart  •  Average  query  took  7  minutes  to  analyze  reporJng  on  purchases  by  product  lines,  sales  manager,  region,  and  country  •  Wanted  to  know  price  sensiJvity  for  hot  products  based  on  previous  days  sales  •  Suffered  inability  to  make  Jmely  changes  to  web  offers  to  reflect  actual  market  dynamics  •  Goal  was  to  reduce  query  Jme  to  10  seconds  maximum  HANA  Benefits  •  Reduced  upload  Jme  from  1  hour  to  20  minutes  •  Average  query  Jme  reduced  from  7  minutes  to  0.7  seconds  Implementa4on  •  HANA  Agile  data  mart  replaced  exisJng  database    DailyRefresh ofData MartSales &Orders DataMartSalesOrderEntryOracle CustomerDWMS ExcelDashboardsSAPExplorerDailyRefresh ofData MartSalesOrderEntryOracle CustomerDWMS ExcelDashboardsSAPExplorerSAP HANAAgile Data MartWithHANA
  9. 9. Manufacturer of Vehicle Motor Parts9Client:  $1B  mfr  of  vehicle  motor  parts  Scope:  36MM  records,    64GB  of  customer,  vendor  and  sales  channel  data  to  the  invoice  level  Use  Case:  •  ExisJng  BW  environment  too  slow  to  permit  analysis  and  reporJng  on  purchases  by  product  lines  and  volume,  by  stores  shipped  to,    product  returns    •  Inability  to  view  reports  across  product  lines  by  different  suppliers  across  the  corporate  group  •  IT  project  schedules  back-­‐logged  by  2  months,  eliminaJng  Jme-­‐sensiJve  ad-­‐hoc  reporJng    HANA  Benefits  •  Increased  speed  of  reporJng  enabled  real-­‐Jme  monitoring  of  sales  •  Provided  a  simplified  plaiorm  for  data  integraJon    •  Adaptable  and  efficient  modeling  environment  enabled  self-­‐service  by  business  managers  •  Transferred  Jme-­‐sensiJve  ad  hoc  report  dev.  from  IT  to  business  •  Accelerated  IT  development  schedules  for  reports  and  queries  from  2  months  down  to  2  days  Implementa4on  •  SAP  BW  on  HANA  SAP BW(reporting mart)SAP ERPOracle DWExcelReport(s)MSAExcelSpreadsheetsSAP BexWithHANASAP ERPOracle DWExcelReport(s)MSAExcelSpreadsheetsSAP BexSAP HANA BWCubesSAP BWApplicationSAP BW on HANA
  10. 10. Global Telecommunications Provider10Client:    Global  telecommunicaJons  provider  with  operaJons  in  North  America,  Europe,  South  America,  and  SE  Asia  Scope:    •  IniJal  load  of  600Gb  of  financial  data:  accounJng  documents,  G/L  accounts,  including  cleared  and  open  items  •  900  million  rows  across  all  objects  •  Daily  updates  of  1.5Gb  Use  Case:      •  Pilot  #1  Accelerate  financial  reporJng  •  Current  SAP  BW  environment  too  slow  HANA  Benefits  •  Accelerate  financial  reports  100-­‐150x    •  Processing  of  transacJonal  updates  also  accelerated  •  User/system  entry,  runJme  and  report  calculaJons  •  Managers    can  get  Jmely  input  on  financial  status  •  With  numerous  M&A  events  could  now  close  out  monthly/quarterly  reports  in  the  required    5  day  window  •  Financial  reporJng  user  saJsfacJon  dramaJcally  increased  •  System  is  now  used  for  what  it  was  intended  Implementa4on  •  HANA  accelerator,  similar  to  class  RDS  deployment    WithHANASAP BWReportingMartSAP ERPFinancialsNewTransactionsReports andDashboardsSAP Bex andWebiALS GridQueriesReports andDashboardsSAP BWReportingMartSAP ERPFinancialsNewTransactionsReports andDashboardsSAP Bex andWebiSAP HANABSEGAcceleratorReplicatedfinancial dataSubset offinancial datacan be removedfrom BW
  11. 11. Agenda! SAP  HANA  Refresher,  What  is  it,  How  You  Benefit  ! Common  SAP  HANA    Use  Cases  in  2012  ! Evolving  Use  Cases  in  2013  
  12. 12. Conditions Effecting Client Use Cases in 2013•  In-­‐memory  technology  now  has  over  a  year  of…  •  Market  adopJon  and  client  producJon  deployments    •  With  the  release  of  SAP  Business  Suite  (ECC)  on  HANA…  •  The  in-­‐memory  applicaJon  market    is  fundamentally  changed  •  The  SAP  Ecosystem  is  fundamentally  changed  •  HANA  is  no  longer  just  an  analyJcs  accelerator  •  HANA  is  now  a  real-­‐Jme  technology  plaiorm    •  For  hosJng  applicaJons  and  data  repositories  (marts  and  DWs)    •  The  market  scope  is  expanded  to  include  operaJons  management  •  HANA  Agile  Data  Marts  and  BW  on  HANA  are  no  longer  bleeding  edge  •  With  SAP’s  proven  dedicaJon  to  HANA  with  Business  Suite…  •  The  psychological/technical    concern  about  BW  on  HANA  is  lessened  AMERICAS | EUROPE | MIDDLE EAST | ASIA PACIFIC | INDIA
  13. 13. The Evolving Use Cases in 20131.  HANA  Agile  Data  Marts      •  Number  of  projects  increasing,  but  new  BW  projects  may  cannibalize  2.  BW  On  HANA  •  Now  that  ECC  is  on  HANA,  BW  customers  are  more  comfortable  with  HANA  •  ECC  on  HANA  not  likely  to  cannibalize  BW-­‐HANA  projects  in  2013  •  BW  HANA  deployments  will  pull  ECC  onto  HANA  in  2014  3.  COPA/other  RDSs  (HANA  Accelerators)  •  Demand  for  ECC  report  acceleraJon  likely  to  stay  constant  4.  Business  Suite/ECC  (ERP)  on  HANA  •  Early  adopters  on  the  cusp  of  upgrading  overburden  installaJons  5.  PredicJve  AnalyJcs  and  Specialized  ApplicaJons  •  Demand  to  stay  constant  in  face  of  new  BW  and  ECC  on  HANA  deployments  •  Ecosystem  customers  to  focus  HANA  aoenJon  on  the  core  applicaJons  •  Seeking  to  answer  “With  BW  and  ECC  so  much  faster,  what  else  do  I  need?”  AMERICAS | EUROPE | MIDDLE EAST | ASIA PACIFIC | INDIA
  14. 14. SAP Business Suite is Now on HANA! When  planning    an  ERP  migraJon  to  HANA  consider  these  factors  –  The  speed  of  HANA  will  obviate  old  work-­‐arounds  •  ReporJng  gymnasJcs,  off-­‐loads,  etc.  –  User  experience  will  dramaJcally  improve,  and  so  may  usage!  –  If  you  have  constrained  user  log-­‐ins  to  sustain  performance…  •  You  can  revisit  that  decision  –  Your  data  archiving  threshold  can  be  raised  •  Due  to  data  compression  and  increased  speed  –  The  HANA  license  is  compeJJve  compared  to  other  DB  licenses  –  If  you  are  facing  an  expansion  or  upgrade  of  your  exisJng  installaJon…  •  The  HANA  server  cost  will  compare  favorably  –  Not  all  of  the  data  need  be  loaded  onto  HANA  •  Near-­‐line  storage  is  a  viable  opJon  ! The  hosJng  opJon  is  an  excellent  way  to  pilot  your  first  migraJon  AMERICAS | EUROPE | MIDDLE EAST | ASIA PACIFIC | INDIA
  15. 15. QuestionsFrank DravisDirector, SAP HANA Global SalesUtopia, Inc.630-414-9108fdravis@utopiainc.comYOUR BUSINESS IS READY FOR SUCCESS BUT IS YOUR DATA?Please  visit  hop://www.utopiainc.com/insights/white-­‐papers  to  find  a  number  of  white  papers  on  SAP  HANA  and  other  data  management  topics.  Questions?AMERICAS | EUROPE | MIDDLEEAST | ASIA PACIFIC | INDIA |AUSTRALIA15Utopia’s  HANA  Services  at  YouTube:    hop://www.youtube.com/watch?v=C9PL0dkXCl4&feature=youtu.be    

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