Cisco Virtualizaton Experience Infrastructure (VXI) Smart Solution

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  • Built on the leading desktop virtualization, data center and storage platformsBuilt with the leading collaboration, networking, security technologies
  • We talked previously about the client side experience, now let me spend a few minutes talking about the data center platform on which VXI runsCisco Unified Computing System radically simplifies the architecture compared to traditional “rack in a box” blade server designs. First, both Ethernet and Fibre Channel networks are consolidated into a single unified fabric, cutting in half the number of interface cards and blade-resident switches that are needed. Management is embedded, so we no longer have a pair of management modules per blade.We accomplish this with a pair of fabric extenders that reside in each chassis. A fabric extender is logically part of the parent fabric interconnects (two per system), but physically dispersed across the chassis. Fabric extenders are completely managed by the fabric interconnects, and they serve a simple function: they bring the access layer into the blade chassis and pass all traffic up to the interconnects in a lossless way.Now you no longer need to have end-of-row switches and a parallel Fibre Channel network. The network access layer is handled by the fabric interconnects that connect directly to the Ethernet or Fibre Channel aggregation layer.The result of this radical simplification is that the entire system has a single point through which all network traffic is controlled. It helps to scale the system without increasing complexity, and it gives more effective and efficient support for VMware vSphere through the ability to manage QoS and security on a per-VM basis.
  • Using the Cisco Unified Computing System as the basis for your virtual desktop infrastructure unites computing, networking, virtualization, and storage access using technology innovation to bring ideal platform for desktop virtualizationSpecifically, the Cisco UCS costs at least 20% less than competitors due to its radically simplified architecture requiring fewer components .Supports 60% more virtual desktops without impacting user performanceIs easy to deploy and scaleMassive Scalability – Full system scales to 320 servers x 120 virtual desktops/server = up to 38,400 desktopsLargest and most cost-effective memory footprint for a 2-socket server combined with screaming fast, secured I/O avoiding bottlenecks
  • Using the Cisco Unified Computing System as the basis for your virtual desktop infrastructure unites computing, networking, virtualization, and storage access using technology innovation to bring ideal platform for desktop virtualizationSpecifically, the Cisco UCS costs at least 20% less than competitors due to its radically simplified architecture requiring fewer components .Supports 60% more virtual desktops without impacting user performanceIs easy to deploy and scaleMassive Scalability – Full system scales to 320 servers x 120 virtual desktops/server = up to 38,400 desktopsLargest and most cost-effective memory footprint for a 2-socket server combined with screaming fast, secured I/O avoiding bottlenecks
  • To be clear, it all begins with unified communications for us. UC is not just our control point for voice, it’s also the center for video. Whether the services are based in the cloud or on premises, we enable that any-to-any from a mobile to a device and all points in between.
  • With traditional desktop virtualization, considering what happens when you make a voice or video call. If you’re a mobile user with a USB webcam and mic., all of the raw uncompressed audio and video is not processed locally at your location. Why? Because it first needs to get to your computer, in this case your virtual desktop, that’s sitting back in the datacenter. This means that the VDI display protocol, and by consequence, the network, needs to transport all of that media natively, back to the datacenter where the appropriate codec and compression can be applied. It’s then routed to the VM of the party you’re calling (if they’re virtualized as well), and then routed to the their endpoint device. All of this happens in both directions of the conversation, and is known as the hairpin effect. Guess what – desktop virtualization display protocols were never meant to handle this. In fact latency and jitter sensitive media suffer greatly when squeezed into the display protocol and the end result is a poor user experience. They end up giving up, and picking up their cell phone to make the call. Or worse yet, they complain to their IT department about how lousy their new virtual desktop is.
  • Cisco VXI with VMware Mobile Secure Desktop solves this dilemma. By embedding telephony and collaboration capable software and locally processing the media at the endpoint, we can then directly route the conversation media to its intended recipient – the other endpoint. And in doing so, bypass the display protocol and the network. Only a small amount of call signalling needs to go back to the data center, where the IP call manager resides. This model is exactly how regular telephony and video calls are handled in a non-virtualized environment. It only makes sense that we should employ the same approach in the virtualized environment as well. This results in much more efficient network utilization with lower bandwidth between the mobile user and the data center, as well as reduced datacenter CPU consumption since the media processing is now done locally. The end result is a communications and collaboration experience for end users that’s equivalent to what they had if you gave them a traditional hardphone on their desk.
  • We are shipping VXC 2100, 2200 and Cius. And in Q4 of 2011, we will be adding to the VXC portfolio with the new VXC 6215 thin client and the VXC 4000 software appliance.
  • Your customers are increasingly seeing and implementing the benefits of VXI with VMware, and you, our partners, and central in making these happen. Let me share a couple with you.OST helped Metro Health address the challenges of -improving clinician workflow, -eliminating redundant workstation logins, -improving desktop accessibility, as well as timeliness of data capture. They did all of this by implementing Cisco VXI with VMware View……as did Champion Solutions Group who worked with Oak Hills School District to deliver the next generation classroom:-eliminating outdated lab equipment-improving the student to PC ratio-and helping improve student learningAnd finally, Seattle University came to Presidio when they needed to:-improve lab desktop manageability-respond quicker to faculty and student application needs-and reduce their desktop lifecycle OPEXYou can learn all about how VXI transformed these 3 customers, with VXI and VMware, and the capabilities that our partners bring to the table. I encourage you to check out the links provided here to learn more, and I look forward to more successes like these working with your teams.
  • As part of our Momentum campaign designed to help our VMware and Cisco partners drive revenue with VXI, we’ve assembled a number of assets to accelerate your success, including:-a new VXI with View Grid campaign available on thepartnergrid.com-helpful sales collateral like the VXI with View Solution Overview-and an animated whiteboard presentation you can use with customers or for training your team
  • Cisco Virtualizaton Experience Infrastructure (VXI) Smart Solution

    1. 1. Cisco Virtualization Experience Infrastructure (VXI) Smart Solution with VMware View Unified Virtual Desktop, Voice and VideoTony PaikedaySolutions Marketing Manager10/10/2012© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1
    2. 2. © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2
    3. 3. Business and Technology Trends Driving IT Requirements Mobility Consumerization New Business Models • Work from anywhere • Support any device • Access to best experts • Access to all applications • Support any OS • Attract next-generation • Ensure application quality workforce • Operate in new markets Do It All Securely© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 3
    4. 4. Delivering an Uncompromised Unified Workspace Experience Virtual Desktops Secure Flexible Data Center Data Apps Virtual Workspace Video Device Workspace Media Voice Borderless Collaboration Networks Location Uncompromised© 2011 Cisco and/or its affiliates. All rights reserved.© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 44
    5. 5. VXI is the ideal platform for desktop virtualization… ▼ Unified Workspace Virtual Desktops • Rich Media, Voice, Video • Unified Communications • More scalable • Network Optimization • More secure • End-to-End Security • Higher performance • Fully integrated solution • Simplified deployment • Reduced costs ▲ …and delivers the solution for Unified Workspace© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 5
    6. 6. Healthcare Finance Education • Secure access to patient data • Secure, flexible computing • Sharing computing resources • Regulatory compliance • Regulatory compliance • Simple and fast provisioning • Mobility for doctors • Disaster recovery • Control IT costs Government Contact Center Retail • Secure access to sensitive information • Reduced agent seat cost • Retail Kiosks and displays • User based authentication/authorization • Quick on-boarding • Easy Management • Global coverage© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 6
    7. 7. Innovations that Unify Virtual Desktop, Voice and Video Business • Enhanced security and compliance - centralized control of data, applications, communications and infrastructure • Lower operating costs - optimized infrastructure, simplified operations • Business agility - maximized by secure provisioning of more end users IT • Integrated workspace solution - that brings virtual desktop and collaboration together • Optimized infrastructure - data center, networking and collaboration technologies • Faster, simpler deployment - desktop virtualization and workspace services End Users • Superior work style experience - access to all applications, communications and collaboration services, anywhere on any device© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 7
    8. 8. Cisco Products Virtualized Data Center Borderless Network Collaborative Workspace APPLICATIONS/DESKTOP OS AnyConnect Cisco Collaboration Apps MS Office VXC 6215 Thin Client Identity Services DESKTOP VIRTUALIZATION SOFTWARE Engine HYPERVISOR CDN VXC 4000 Software Appliance WAAS UC Mgr vWAAS UCS WAAS ASA VXC 22xx & 21xx Routing (ISR) Zero Clients Security Nexus Gateway 1000v ACE PoE Tablets DCN Cloud Compute Smart Phones Laptops STORAGE Ultrabooks Switching End to End Management and Optimization© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 8
    9. 9. Powered by Intel® Xeon® Processors Technical Leadership Market Momentum• Unified Infrastructure: • UCS $1.3 billion annualized compute, networking, virtualization, storage revenue run rate (CQ4-2011) access, management software • #2 US blade server market share with 19%• Management Automation: UCS Manager • #3 WW blade server market share with 12% and Service Profiles across blade and rack servers • Nearly 11,000 UCS customers• Ideal for enterprise applications: proven for • 2,000 UCS channel partners; 838 achieved both bare metal Data Center Specialization Certification and virtualized enterprise deployments • 44 ISVs and counting writing to• Design flexibility: Cisco UCS API scale across systems and across data centers• Ideal Cloud Infrastructure: UCS is winning the cloud build-out (72% of top 50 cloud providers) © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 9
    10. 10. Ideal Platform for Desktop Virtualization• Lower cost for compute + network infrastructure• Greater virtual desktop density w/o performance impact• Simple Operation—start in minutes, scale in seconds Memory• Massive Scalability—scales easily to 1000’s of desktops per UCS system CPU• Extended memory and I/O to avoid desktop virtualization bottlenecks Unified Fabric (FCoE)© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 10
    11. 11. • Lower cost for compute + Cisco UCS network infrastructure • Greater virtual desktop density without performance impact • Simple Operation—start in minutes, scale in seconds Memory • Massive Scalability—scales easily to 1000’s of desktops per UCS system CPU • Extended memory and I/O to avoid desktop virtualization Unified Fabric (FCoE) bottlenecks http://bit.ly/Ot9YnJ© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 11
    12. 12. Campus Service Provider Optimized LAN/WAN Virtualization Aware FCOE Data Branch Center ACCESS END-TO-END SECURITY OPTIMIZED WAN INFRASTRUCTURE Endpoints delivering rich-media Single Point Policy, Mobile WAAS-based Scalable virtual Compute experience, UPOE, Plug and endpoints, Consistent Optimization, High Scalable, simple networking Play Auto Smartports physical and virtual security availability Cloud-ready Virtual Switches Uncompromised User Experience Enabled by the Workspace-Optimized Borderless Network© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 12
    13. 13. Powered by Cisco Unified Communications • Any Device, Any OS • Virtual or Native • Mobile or Desktop-bound • BYOD or Company-issued Cisco Unified Communications© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 13
    14. 14. Data Center Virtual Desktop Display Protocol Unusable experience Media Flow • Hairpin effect Increased cost and Thin Client Signalling resource utilization • Bandwidth explosion Media Manager WAN • Heavy virtual machine Signalling processing in data center Media Flow Virtual Desktop Display Protocol© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 14
    15. 15. Data Center VM-User 1 Display Protocol Uncompromised user experience • Routes voice and video point-to-point Cisco VXC Signalling Signalling (SIP) Optimized resources (SIP) Virtualization Aware Borderless Network • Bandwidth reduction from megabytes Media CUCM Flow to kilobytes Signalling Signalling • Reduced processing in data center (SIP) (SIP) Enterprise-grade voice and video based on Display Protocol Cisco UC VM-User 2© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 15
    16. 16. Powering the user experience Zero Clients Zero Clients Rich Clients Thin Client (ex: Intel Ultrabook) VXC 2100 Series VXC 2200 Series VXC 4000 VXC 6215 Shipping Shipping Shipping Shipping (VDI) UC Integrated (Q1- 2013) © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 16
    17. 17. Before After Provides uncompromised user experience© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 17
    18. 18. Metro Health Oak Hills SD Seattle University Challenge: Challenge: Challenge: • Improve clinician workflow • Outdated technology for students • Short desktop lifecycles, difficult app • Support 1000’s of point-of-care desktops • Disproportional ratio of devices to management, high OPEX with simplicity, efficiency students • Inability to meet specific real-time app • Secure, reliable access to patient data requests from students and faculty Results: Results: Results: • Streamlined workflows for referential • Nearly 1:1 ratio of smart devices to • Faster response times to student/faculty image viewing, follow-me desktops and students needs dictation • Unlimited access to school projects • Conversion of lab machines to virtual • Reduced capital expenses • Increased student efficiency and desktops • Simplified application management productivity on assignments Video: http://bit.ly/w4FkZJ Study: http://bit.ly/yEDPjE Study: http://bit.ly/aSo37F© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 18
    19. 19. • Ask me about an exclusive, private demo • Here at VMworld • Test Drive the Future of Your Desktop • Built on Cisco VXI with VMware View • Appointments still available!© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 19
    20. 20. • Learn • www.cisco.com/go/vxi • Technical • VXI with View Validated Design http://bit.ly/jmjkfD • Cisco Desktop Virt. with View Validated Design (VDI): • EMC: http://bit.ly/em6Bfh NetApp: http://bit.ly/e9PM9K • VXI with View on Cisco UCS – Cisco VXI with View - Solution Overview Performance Whitepaper http://bit.ly/Ot9YnJ http://bit.ly/wJ5Xjq© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 20
    21. 21. Thank you.

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