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The New Collaboration Experience

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There are a few key trends that are making business more complex: global value chain, consumerization, information overload and worker mobility.

These complexities are having a dramatic impact on business – slowing key business processes, reducing responsiveness and causing missed opportunities for your customers.

Cisco’s collaboration architecture is designed to help address these challenges. From the ground up, it is constructed to enable boundaryless collaboration – breaking down silos between content formats, individual tools and devices, companies, and ultimately between people working towards a common goal.

Cisco’s portfolio of collaboration applications leverage these services to help companies deliver against top line business imperatives such as saving on travel costs, improving employee productivity, increasing customer intimacy and facilitating innovation.

Together, these layers establish a collaboration core enabling compelling experiences both within and among organizations. As you and your customers think about transitioning to boundaryless collaboration, this is the architecture that will enable it.

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The New Collaboration Experience

  1. 1. The New Collaboration<br />Experience <br />Rick McConnell<br />VP, Collaboration Sales Strategy<br />
  2. 2. Increasing Complexities…<br />How do I work better with MY PARTNERS AND SUPPLIERS?<br />How can I do MORE WITH LESS? <br />I need to MOVE FASTER. <br />I want to use my iPhone FOR WORK. <br />There’s TOO MUCH INFORMATION!<br />How do I get to know my customersWITHOUT TRAVEL?<br />How do I BALANCE WORK WITH MY PERSONAL LIFE? <br />
  3. 3. …and Its Business Impact<br />I need CLOSER RELATIONSHIPS with my partners.<br />This market is moving TOO FAST for us. <br />My IT budget is STRETCHED already. <br />Our time to market is TOO SLOW. <br />We are MISSING OPPORTUNITIES.<br />I’m worried about CUSTOMER SATISFACTION.<br />My team needs the same APPLICATIONS AT HOME. <br />
  4. 4. Changing the Way We Work<br />Collaborative Tools<br />Text<br />Voice, Video<br />Many<br />Number of Stakeholders<br />Email<br />IM<br /> Documents<br />One<br />“Raising the productivity of employees whose jobs can&apos;t be automatedis the next great performance challenge—and the stakes are high.”<br /> McKinsey & Company, The 21st Century Organization<br />
  5. 5. Changing the Way We Work<br />Collaborative Tools<br />Text<br />Voice, Video<br /> Social Networking<br />Many<br />Video on Demand<br /> Discussion Forums<br />Unified Communications<br />Wikis<br />Contact<br />Center<br />Blogs<br />Number of Stakeholders<br />Email<br />Conferencing<br />IM<br />TelePresence<br /> Documents<br />One<br />Vmail<br />“Raising the productivity of employees whose jobs can&apos;t be automatedis the next great performance challenge—and the stakes are high.”<br /> McKinsey & Company, The 21st Century Organization<br />
  6. 6. Essential Elements of Collaboration<br />Not So Long Ago…<br />Today…<br />Information<br />People<br />Communities<br />Context<br />Security<br />
  7. 7. Essential Elements of Collaboration<br />Not So Long Ago…<br />Today…<br />Information<br />People<br />Communities<br />Context<br />Security<br />
  8. 8. Essential Elements of Collaboration<br />Not So Long Ago…<br />Today…<br />Information<br />People<br />Communities<br />Context<br />Security<br />
  9. 9. Essential Elements of Collaboration<br />Not So Long Ago…<br />Today…<br />Information<br />People<br />Communities<br />Context<br />Security<br />
  10. 10. Essential Elements of Collaboration<br />Not So Long Ago…<br />Today…<br />Communities<br />
  11. 11. Interoperable,OpenArchitecture<br />Secure Inter-Company<br />FlexibleDeploymentModels <br />Video As a Transformative Element<br />EnterpriseSocialSoftware <br />Cisco Strategic Direction<br />
  12. 12. Interoperable,OpenArchitecture<br />Secure Inter-Company<br />FlexibleDeploymentModels <br />Video As a Transformative Element<br />EnterpriseSocialSoftware <br />Cisco Strategic Direction<br />Integrated Experience<br />
  13. 13. Cisco Collaboration Architecture<br />Infrastructure<br />Network<br />Storage<br />Virtual Machines<br />
  14. 14. Cisco Collaboration Architecture<br />Content Mgmt<br />Session Mgmt<br />Presence<br />Collaboration Services<br />Location<br />Client Frameworks<br />Tagging<br />Policy and Security Management<br />Infrastructure<br />Network<br />Storage<br />Virtual Machines<br />
  15. 15. Cisco Collaboration Architecture<br />Customer Care<br />Conferencing<br />Communication and Collaboration Applications<br />Enterprise Social Software<br />IP Communications<br />Messaging<br />Mobile Applications<br />Telepresence<br />Content Mgmt<br />Session Mgmt<br />Presence<br />Collaboration Services<br />Location<br />Client Frameworks<br />Tagging<br />Policy and Security Management<br />Infrastructure<br />Network<br />Storage<br />Virtual Machines<br />On-Premise<br />SaaS<br />Hybrid<br />
  16. 16. Delivering the Architectural FoundationCollaboration Now and in the Future <br />Communication and Collaboration Applications<br />Collaboration Services<br />Infrastructure<br />This core is then leveraged by any combination of end-user clients, devices or custom applications from Cisco or 3rd parties<br />
  17. 17. Cisco Collaboration Portfolio<br />Enterprise Social Software<br />IP Communications<br />Telepresence<br />Mobile Applications<br />Conferencing<br />Customer Care<br />Messaging<br />
  18. 18. Why Cisco?<br />Business Value<br />Technical Differentiation<br />Build Trust with Rich, Reliable Interactions<br />Real-time voice and video leadership<br />Connect the Right People and Information<br />Context: Presence, Session Management, Tagging<br />Accelerate Team Performance<br />Integrated Experience<br />Collaborate with Confidence Across Companies <br />Intercompany, Trusted Cloud<br />Maximize Your IT Investments<br />Openness and Interoperability <br />
  19. 19. Collaboration Announcement Highlights Innovation in 2010<br /><ul><li>Cisco Show and Share</li></ul> Social video system<br /><ul><li>Cisco Enterprise Collaboration Platform (Limited Availability)</li></ul>Social networking for business<br /><ul><li>Cisco Pulse (Limited Availability)</li></ul>People and media search<br />Video & Content Auto Tagging<br /><ul><li>Cisco Unified CM Session Management Edition</li></ul>SIP trunking<br /><ul><li>Cisco Intercompany Media Engine</li></ul>Business to business UC<br /><ul><li>Cisco Unified Presence 8.0</li></ul>Dual protocol: SIP/SIMPLE and XMPP, powered by Jabber<br /><ul><li>Cisco Unified Communications Manager 8.0
  20. 20. Cisco Unified IP Phones 9900 and 8900 Series</li></ul>Video enabled<br /><ul><li>Cisco Unified Mobile Communicator for iPhone
  21. 21. Cisco Unified Contact Center Enterprise, Express, Customer Voice Portal, Expert Advisor 8.0
  22. 22. Customer Care as a Service
  23. 23. Any-to-any Cisco TelePresence HD Interoper-ability
  24. 24. Cisco TelePresence WebEx Engage
  25. 25. Intercompany Cisco TelePresence Directory
  26. 26. Cisco WebEx MeetingCenter for iPhone v1.3</li></ul>Web handoff from iPhone to PC<br /><ul><li>Cisco WebEx Node for MCS with MeetingPlace 8.0
  27. 27. Cisco Unified Personal Communicator 8.0</li></ul>Powered by Jabber<br /><ul><li>Cisco WebEx Mail</li></ul>Hosted email, native Outlook support<br /><ul><li>Cisco WebEx Connect IM</li></ul>Powered by Jabber, UC softphone<br />WebEx Mail<br /><ul><li>SaaS-based email, BlackBerry support
  28. 28. Outlook/ActiveSynch and AJAX
  29. 29. On-premise/Cloud Calendar and archival service</li></ul>WebEx Connect<br /><ul><li>Jabber replaces AOL IM, IM web client
  30. 30. UCsoftphone integration</li></ul>WebEx Conferencing<br /><ul><li>Node for MCS integrates w/ MeetingPlace audio</li></ul>WebEx Meeting Center<br /><ul><li>Web handoff from iPhone to PC
  31. 31. SVC next gen video
  32. 32. Widget for Nokia smartphones, native app for BlackBerry
  33. 33. One button TelePresence to WebEx </li></ul>TelePresence<br /><ul><li>Group / 1:1 meetings in multipurpose rooms</li></ul>Network Collaboration<br /><ul><li>Video search using multiple criteria</li></ul>IP Communications and Mobile Applications<br />Enterprise Social Software<br />Customer Care<br />Conferencing<br />Messaging<br />Telepresence<br />
  34. 34. Taking the Next StepMultiple Points to Get Started <br />Conferencing<br />TelePresence<br />Enterprise Social Software<br />Messaging<br />Contact Center<br />UC<br />Applications<br />Document Management<br />Policy<br />Workflow<br />Portals<br />Directory<br />Search<br />Applications<br />Infrastructure<br />
  35. 35. Conferencing<br />TelePresence<br />Enterprise Social Software<br />Messaging<br />Contact Center<br />UC<br />Applications<br />Document Management<br />Policy<br />Workflow<br />Portals<br />Directory<br />Search<br />Start at Any Point, Go at Any Pace, Based on Business Priorities <br />Increase Sales Productivity<br />Improve Interactions with Suppliers<br />Virtualize Customer Support<br />Replace an Aging TDM PBX<br />Reduce Travel Expenses<br />Shift to Cloud Efficiencies<br />Applications<br />Infrastructure<br />Taking the Next StepMultiple Points to Get Started <br />
  36. 36. Conferencing<br />TelePresence<br />Enterprise Social Software<br />Messaging<br />Corporate<br />Collaborative Mashups<br />Contact Center<br />UC<br />Applications<br />Cisco Enterprise Collaboration Platform<br />Document Management<br />Policy<br />Workflow<br />Portals<br />Directory<br />Search<br />Taking the Next StepMultiple Points to Get Started <br />Leverage Investments into an Integrated Experience When Ready<br />Applications<br />Infrastructure<br />
  37. 37. Market Leadership<br />R&D Investment<br />Thought Leadership, Industry Expertise<br />Strategic Partnerships<br />Full Range of Service Offerings<br />Cisco’s Commitment to Collaboration<br />

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