Clearing: Ok. So maybe the workspace has changed a bit. But what do we see here. We see the means to communicate, to express, to create. We see an open door where someone could come in for a meeting and really collaborate on something. We see stored items that can be accessed easily when you need to work on them. We even see the blending of work and personal with entertainment as part of the workspace.Transition: And today’s Collaborative Workspace needs to facilitate those same experiences.
So you need to take an architectural approach that abstracts away the infrastructure, and provides an integrated experience to the users (top).It begins with our integrated collaboration architecture that enables people to collaborate anywhere, on any device, accessing any type of content with the control, policy and flexibility that IT requires.Let’s talk about these three ‘anys’ in a bit more detail. First of all anywhere. For end users, what this means is enabling effective collaboration whether you are at home, in the boardroom, in the office, in the hotel or at the soccer game. And what Cisco is doing is delivering the richest possible experience to end users wherever they happen to be. Users are not relegated to just email or voice calls once you move outside the corporate bounds, but instead enjoy video, UC and presence as if they were in the office.For IT, what anywhere means, is that we allow for alternative deployment models whether on premises, cloud based or a hybrid. And the result of this is that we enable innovation around not just intra company collaboration but also inter company collaboration.Any device is next and what this means is supporting the end points and platforms that people use today. Any endpoint of course includes PCs and phones, but increasingly smart mobile devices, and tablets such as Cius and the iPad.And that means supporting multiple platforms including Android, Mac, RIM, Symbian as well as Windows.Third, is any content.This means connection to any media type in the applications that people work in today, including Microsoft and IBM. Of course this means data and voice, but increasingly video for the most engaging interactions, with the best possible experience for each participant.That might mean WebEx on my smart phone in the airport, connected into a high quality TelePresence for participants in the office, and high quality video on a Cius or laptop for someone at home.If you think about it, only Cisco offers standards based support and vendor and platform interoperability for people-centric collaboration not just in Cisco applications, but with native interoperability to others including Apple, Android, RIM, Nokia, Microsoft and IBM.Transition: So what do we think this looks like?
Can the ipad replace the telephone?
Unified Communications andCollaboration:Empower, Engage, Innovate.Ted SchirkUnified Communications andCollaboration Practice
The New Collaborative Workspace Work = What You Do
Effective Collaboration needs a Holistic, Architectural Approach INTEGRATED COLLABORATION EXPERIENCE ANYWHERE ANY DEVICE ANY CONTENTRichest Experience Secure in Any Location Mobility Video handled as Easily Flexible Access as Voice, Data from All Clients Connect Communicate Collaborate
Devices Share Common Architecture Consistent User Experience regardless of device Seamless interoperability across all collaboration experiences Unified ClientVoice & Video Call Control Presence & IM Unified Voice Web Meetings via SIP via XMPP Messaging
Services Oriented Architecture for Unified Communications & Collaboration Common User Experience & Capabilities on all Devices Management Productivity End Points Clients Applications MonitorWorkspace Provision Cisco Call Control Analyse Interop Call Edge Control Call Directory End point Control management Registration Operate Messaging Policy Manager Upgrade UC Services IM & Presence Conferencing Scheduling Audit Contact Bridges Center On Premises Hybrid Cloud Security Policy Management Authentication QoS CAC
• E.164 – +1 NPA-NNX-XXXX• SIP URI – SIP:firstname.lastname@example.org
Demise of the Office Phone?60,000,00055,000,000 • Customers have bought over 55 Million Cisco IP Telephones50,000,000 • IP Telephone sales continue to accelerate45,000,000 as Customers bought over 2.6 million40,000,000 phones in recent quarter35,000,000 • Why? – Multiple devices per knowledge worker30,000,000 – The “last” telephone refresh before the25,000,000 transition to other devices20,000,00015,000,00010,000,000 5,000,000 -
The Value of Architecture Built without a blueprintVision of a state-of-the-art home… Date: 1884 The Winchester Mansion Work force 147 0 Builders Architects • 160 Rooms • 6 Kitchens • 65 Doors to blank walls Results • 13 Staircases abandoned • Gas lights • 47 Fireplaces • 24 Skylights into floors • 10,000 Windows Construction time – 38 Years • Intercoms Cost - $5.5 Million = $71M Today • The first no-clog sink (patent issued)
Architecture guidelinesFunctional guidelines:- User to be reached from inside or outside the company via audio, video and IM on the extension or on SIP URI regardless to the end point or client used.- User to be able to reach any standard end point inside or outside the company on their E164 extension or SIP URI regardless to the end point or client used- Being able to collaborate (Share content, Share status, exchange information) with an internal or external user regardless to the end point or client used- Have a single client that will provide all the above experience.- Provide Unified communication Business enabled application- Seamless experience for all above either inside the firewall or outside the firewall regardless to the device or operating system the user is logged on fromOperational guidelines:- The solution would run on premise, in the cloud or hybrid- The solution should be able to run with the same performance on a virtual environment- Simple provisioning solution across platform- Reduce complexities of MACDs
Use Extensive Functionality of Soft-Client to Control Inexpensive or Legacy Desk-Phone Call Called Control Party PSTN CTI JABBER Enterprise DN: 3000 CTI Remote Device DVO-Enabled Office Phone x3000 Remote Destination:Cisco User 4155551212 Remote Destination: 9195551313 PSTN Home Phone 4155551212 PBX Phone 3rd Party PBX 9195551313