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Television for the Mobile/Cloud Era

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Jesper Andersen, SVP, Cisco Service Provider Video Technology Group presented on Videoscape Unity and Cisco's overall video vision.

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Television for the Mobile/Cloud Era

  1. 1. Jesper AndersenMarch 13, 2013SVP and GM, Service Provider Video Technology Group© 20102012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential.1 © Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1
  2. 2. VIDEOSCAPE Videoscape Launchedv 2010 Dec 2010 Jan 2011 Feb 2011 Mar 2 © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential.
  3. 3. Software & services model with long-term recurring revenue Satellite & emerging markets strength Middleware & user experience expertise Cloud and security solutions Services-driven go-to-market Cisco Acquired NDSy 2012 June 2012 July 2012 Aug 2011 Sep 3 © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential.
  4. 4. VIDEOSCAPE UNITY Videoscape Unity Launchv 2012 Dec 2012 Jan 2013 Feb 2013 Mar 4 © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential.
  5. 5. Videoscape Unity - A World of New Experiences Social Euro 2012 Official Ball Euro 2012 Official Ball Personalized $109.00 $109.00 Synchronized New & Unimagined Enhanced Intelligent Branded Cloud Network Client Origination Media Middleware Suite Suite STBs Security Suite Suite Snowflake Distribution User (CA & DRM) Suite Interface Acquisition Advertising Gateway Gateways Suite Suite Software Control Suite (Conductor and UHE)5 © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential.
  6. 6. Videoscape Unity – Your Way Professional Services Enhanced Intelligent Branded Cloud Network Client6 © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential.
  7. 7. Videoscape Unity – Your Way Professional Services 25% Churn 65% increase in VOD reduction Enhanced Intelligent Branded buys Cloud Network Client Average € 10 Customer satisfaction ARPU increase increase to 8.1 from 6.47 © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential.
  8. 8. Who: GET, a leading cable operator in Norway, driving innovation in the regionWhat: GET will deploy a connected, next-generation entertainmentexperience, including personalized and synchronized TV across multiple devices.• Flexible TV viewing in the home and on the go• Unified broadband and TV experiences• Content on multiple screens • Access to an extensive lineup of linear channels • On-demand content • Digital video recorder (DVR) functionality• An industry leading multi-screen User InterfaceHow: Cisco Videoscape Connected Video Gateway and Video Everywhere offersThe Future: Multi-screen Cloud DVR, synchronized applications on devices8 © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential.
  9. 9. Who: Telenet are a leading cable TV operator in Belgium(part owned by Liberty Global)What: An advanced multi-screen user experience, based on the UI for theHorizon platformHow: Cisco Videoscape Snowflake• Enabling streamlined navigation of content and services across devices• Providing easy access to live and on- demand or DVR content• A branded, but subtle, portal to the operators service9 © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential.
  10. 10. Steve Necessary VP, Video Strategy and Product Management, Cox Communications10 © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential.
  11. 11. 11 20102012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. © © Cisco and/or its affiliates. All rights reserved. Cisco Confidential 11

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