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Facebook loves changing things. All the time. If they’re not changing their layout to cause a massive uproar among users, they’re tweaking their privacy settings to send the tech journalism world in a furore. The entire policy of, “If it’s not broken, don’t fix it” is not something that’s taken seriously at the Palo Alto outfit.
However, once in a while they do throw a couple of nice surprises at us, and the new Facebook Insights for pages is one of them. With the new Facebook Insights, Facebook has now given us 4,000 things to track (potentially), we decided to pick at the new Facebook Insights and see which ones are the most important and insightful. Here we go!