Top 5 Social Media
    Business Building Strategies
to Win the Entrepreneurial Advantage



      Cindy Kraft, the CFO-Coa...
EVERY professional
        has
an online reputation
     to manage
Social Media Strategy

    Brand       Client
  Knowledge    Behavior




   Target       Social
   Market     Media Tools
Social Media Strategy

    Brand       Client
  Knowledge    Behavior

         Sweet
          Spot
   Target       Socia...
Brand & Niche Yourself
Brand & Niche Yourself
   If you don’t know
  who your audience is,

  to whom do you craft
     your message?
Raise Your Visibility
Raise Your Visibility


You MUST be Google-able
Raise Your Visibility
Manage Your Online Reputation
Manage Your Online Reputation
Manage Your Online Reputation
Manage Your Online Reputation
Manage Your Online Reputation
Manage Your Online Reputation
Integrate
Integrate
Consistency

Send a consistent message ...
        consistently
Case Study
     Winnie Anderson

“Copywriter & Brand Strategist”
100% of professionals
      have an
online reputation to
      manage
Top 5 Social Media
    Business Building Strategies
to Win the Entrepreneurial Advantage


       Cindy Kraft, the CFO-Coa...
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Cindy Kraft, CFO-Coach online ID

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Partial presentation from Career Thought Leaders Conference 2010

Published in: Business
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Cindy Kraft, CFO-Coach online ID

  1. 1. Top 5 Social Media Business Building Strategies to Win the Entrepreneurial Advantage Cindy Kraft, the CFO-Coach Cindy@CFO-Coach.com
  2. 2. EVERY professional has an online reputation to manage
  3. 3. Social Media Strategy Brand Client Knowledge Behavior Target Social Market Media Tools
  4. 4. Social Media Strategy Brand Client Knowledge Behavior Sweet Spot Target Social Market Media Tools
  5. 5. Brand & Niche Yourself
  6. 6. Brand & Niche Yourself If you don’t know who your audience is, to whom do you craft your message?
  7. 7. Raise Your Visibility
  8. 8. Raise Your Visibility You MUST be Google-able
  9. 9. Raise Your Visibility
  10. 10. Manage Your Online Reputation
  11. 11. Manage Your Online Reputation
  12. 12. Manage Your Online Reputation
  13. 13. Manage Your Online Reputation
  14. 14. Manage Your Online Reputation
  15. 15. Manage Your Online Reputation
  16. 16. Integrate
  17. 17. Integrate
  18. 18. Consistency Send a consistent message ... consistently
  19. 19. Case Study Winnie Anderson “Copywriter & Brand Strategist”
  20. 20. 100% of professionals have an online reputation to manage
  21. 21. Top 5 Social Media Business Building Strategies to Win the Entrepreneurial Advantage Cindy Kraft, the CFO-Coach Cindy@CFO-Coach.com

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