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Tap, Scan, Read: e-Content Discovery & Delivery Using NFC Technology

Librarian Christopher M. Jimenez shares his experience implementing Near Field Communication technology in an academic library. He discusses some of the literature available on the topic, current and future use of NFC in the public sphere, and the specific implementation strategy employed at Florida International University Libraries.

Tap, Scan, Read: e-Content Discovery & Delivery Using NFC Technology

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Tap, Scan, Read
e-Content Discovery &
Delivery Using NFC
Technology
Christopher M. Jimenez
First Thursday
Outline
● What is NFC?
● How do libraries use it?
● How do we use it?
● How will we use it in the
future?
NFC
is...
Scenario I
Tap, Scan, Read: e-Content Discovery & Delivery Using NFC Technology
Scenario II

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Tap, Scan, Read: e-Content Discovery & Delivery Using NFC Technology

Editor's Notes

  1. What is NFC? Before we get to a definition, let’s consider a couple scenarios…
  2. Your friend treats you to his favorite restaurant...
  3. You’re driving to ALA in New Orleans and need a hotel...
  4. RELATIONSHIP BETWEEN RFID & NFC NFC is a newer development of RFID technology NFC is always an RFID technology, but not all RFID technology is NFC
  5. DEFINITION: Near Field Communication (NFC) is a short-range, wireless communication technology that establishes a temporary peer-to-peer network to complete a small data transfer.
  6. FOUR INCHES RFID range is measured in meters & feet while NFC is measured in inches While this limits usability based on proximity, it increases security NO WIRES Users expect to use wireless tech, it has become ubiquitous. Nobody wants to plug into a cable for a data transfer. COMMUNICATION (SEND/RECEIVE) Before programming, the device is the active agent (sends data) and the tag becomes the passive agent (receives data) After programming, this order is reversed, when the device (passive) receives data from the tag (active). It’s not a dialog
  7. LOCAL COMMUNICATION The information is static. There is no device serving up new information to the tag. However the tag is programmed to function is how it will behave until it is reprogrammed. TERMINATION Once the tags have been activated and completed the transaction, this connection is terminated. There is no memory involved, each time the tag is tapped again a new P2P connection is formed and the transaction will occur again. The tag doesn’t remember you. The tag won’t give you something different. What if you swiped a hotel key and got a different response every time? You don’t want that. You want the door to unlock EVERY TIME.
  8. Measured in Bytes & Kilobyte: Bit - Nibble - Byte - Kilobyte - Megabyte - Gigabyte - Terabyte - Petabyte - Exabyte - Zettabyte - Yottabyte Bit (1 or 0), Nibble (4 Bits), Byte (8 Bits), KB (1,024 Bytes), MB (1,024 KB)... etc TRANSFERS Text URL
  9. PARKING METERS San Francisco already has this implemented TRANSPORTATION & TICKETS Busses / Trains (NYC Metro Card) Miami Heat Games - Digital Tickets Only (not NFC yet, but could implement this tech in the future) CAR BMW & Hotels Hyundai Connectivity Concept NFC would allow you to open your door using NFC from your phone & set infotainment settings HOTELS Tap card to enter your room WIRELESS CHARGERS For sale at Amazon.com The Store Android Pay & Apple Pay, Credit Cards
  10. PROBLEM Until late 2017, wide application of this technology has been available only to those persons who own and operate certain Android phones...
  11. SOLUTION: During Summer 2017, Apple announced at their developer’s conference that the NFC Controller is now open for development. WHAT DOES THIS MEAN? Developers can now write apps that access Apple’s CORE NFC! It is no longer restricted to Apple Pay. Apps developed for iPhone 7, 8 and X will now have access to use NFC Technology. There could be a whole new wave of innovation & implementation of this tech.
  12. How have other libraries leveraged this technology? What are some of the things they have learned? What are some of their challenges? What are some of their reasons for optimism?
  13. While NFC is not a new concept, it is still sometimes viewed as a novelty. As early as 2012, anticipation and excitement for the budding potential carried by NFC technology was evident, such as Sofia Guevara’s (2012) belief that NFC had the potential to alter the way information is delivered
  14. MATTHEW HOY described basic NFC operations in 2013, uniting several concrete applications under the banner of self-service operations (checkout, supplemental information, access control eg. enter study room) that allow patrons to receive immediate assistance wherever they are and whenever they need it.
  15. In a 2015 paper describing the first functioning and tested Android and NFC-based library transaction system, Yusof & Associates (2015) reported high satisfaction with their application in user acceptance tests. They concluded the implementation of NFC technology has a number of technical advantages over other implementation methods such as QR codes, radio-frequency identification (RFID), and barcode scanning, which are often hampered by issues ranging from poor lighting impeding camera use to the use of proprietary applications and specialized equipment.
  16. Consequently, if NFC becomes an ubiquitous standard in smartphones, it carries tantalizing potential. It is this potential that has driven recent researchers (e.g., Stephen Abram 2017) to embrace NFC technology and claim this technology provides the newfound ability to transfer library resources conveniently into every pocket from physical locations.
  17. What are we currently doing with NFC technology? How is it being received? What are some of the advantages of implementing NFC in our library? What are some of the challenges we have faced or continue to face in our implementation?
  18. 2016-17 Tech Fee Proposal: NFC is a technology which helps bridge the gap between physical and digital objects. By tapping a compatible phone or tablet against an NFC tag, the user will get a notification that will lead them to a link to a book, or movie, or more information about a subject. The library could place posters on the walls of books. Each book would have an NFC tag. When someone places their phone against the tag, a notification will pop up on their phone allowing them to download that book to their device. This would allow librarians to marry digital objects to physical manifestations and allow students or other library patrons to quickly access digital objects or digital information with very little hassle. Currently, it is extremely difficult to place a digital book or movie into the hands of someone without explaining the long and circuitous route to get there. With this technology, handing someone digital information in person will be as easy as passing a book between hands.
  19. Smart posters that are more permanently displayed eBook Cards that are associated with rotated displays: Happee Birthdae Harry Banned Books Next, we will go over some NFC Enabled Material that we currently have up in the library.
  20. Paired with the Lonely Planet Guides on the Second Floor outside the I&RS suite. Ideally, if someone was looking for a travel guide, they may end up at that shelf where they may be apt to download an electronic copy from Frommer’s STATS 2 Posters (Domestic / International) Up since April 2017 68 Interactions
  21. Single topic poster - search for audiobooks on our EBSCOhost Audiobook platform. (36 titles) Located on a shelf in the New Book Lounge by the Access Services Desk Beneficiary of rotating displays and content. STATS 1 Posters Up since April 2017 88 Interactions
  22. Posters with content curated by subject librarians for their target audience. SUBJECT PAGE & HELP are standardized. The other two boxes are left to Librarian discretion The example is currently in the stacks. PRIMARY SOURCES leads to a guide on finding primary source material. EBOOKS performs an EDS subject heading search for “History”, limited to eBooks. STATS 4 Posters (4 Forthcoming) Oldest: September 2017 197 Interactions
  23. Single purpose card - permalink directly to the eBook content. No extra clicks First major project undertaken using NFC technology, coordinated by Barbara M. Sorondo (content curation) Goes with the video cards….
  24. Single purpose card - Link opens SWANK APP First major project undertaken using NFC technology, coordinated by Barbara M. Sorondo (content curation) STATS 2 Displays (HP / Banned Books) Displays ran for 5 months (HP:4 / BB:1) 128 Interactions
  25. In general, all the single-purpose cards have the same text on the back. Short, simple description of how to use the technology Link to the libguide (.../nfc) for more information TALK ABOUT ACCESSIBILITY
  26. Low tech graphical display While NFC is technically advanced, the display is not. No expensive screen. The tags cost about a quarter each. Maintenance is minimal Physical browsing of digital resources How do we show users our digital content? Fast delivery Designed using a permalink that immediately gets users into the content without having to click-click-click...
  27. Need a device While the display is “low tech”, users must still own a compatible device. No screen in the display means users must have their own screen. Tried to make the cards accessible using the short link / QR Code Learning to find resources The content is delivered to them and that’s awesome, but can they find it later when the session expires? What users think they need (need it quick) versus what they actually need (need to learn where it is).
  28. What are some reasons to be optimistic about this technology? What are some next steps? (Smart Posters outside the library) What are some other implementations? ( … ) The A, B, C ’s...
  29. ANALYTICS DATA Almost 25% of our traffic comes from a mobile device 1 out of every 4 Of those mobile interactions, for every phone/tablet running Android’s OS there are three iPhones/iPads/iPods. Now that Apple is in the game, we can expect to see… More development that leverages NFC tech. More consumer interest in the capabilities of NFC technology
  30. Extending the library’s reach beyond the turnstiles.. I was able to get a smart poster put up in the History Department’s student help area. Holly got a poster up in the Global Learning offices Working with the writing center to share information… perhaps we have an opportunity to put some NFC-Enhanced signage there… Since this technology is not dependent on physical presence in GL, we can put it anywhere on campus!
  31. Ideas? Let’s talk!
  32. Introduction Set the mood Disney’s use of RFID/NFC Technologies