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Banks Can't Do Social Media

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http://VisibleBanking.com - Banks Can't Do Social Media

We are in Q4 2012 and most financial institutions still struggle with social media.

In this presentation, I raise some important challenges on the following topics:
* content and engagement
* facebook apps
* social customer care
* crowdsourcing & innovation labs
* social customer & voice of the customer (VOC)
* social business & collaboration

I've highlighted 16 financial institutions in 12 countries.

I've also started with one of my favourite topics: Know Your Followers (KYF).

I invite you to read my more detailed post (including all the links): http://bit.ly/ROBaiO.

Published in: Economy & Finance
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Banks Can't Do Social Media

  1. 1. @Visible_Banking BANKS CAN’T DO SOCIAL MEDIACHRISTOPHE LANGLOIS, FOUNDER OF VISIBLEBANKING.COM © Visible Media Ltd 2007-2012
  2. 2. KNOW YOUR FOLLOWERS© (KYF) @Visible_BankingCOUNTRIES 2 FINSERV FIRMS 4 http://VisibleBanking.com/tag/know-your-followers © Visible Media Ltd 2007-2012
  3. 3. CONTENT STRATEGY & DIGITAL ENGAGEMENT @Visible_BankingCOUNTRIES 4 FINSERV FIRMS 6 http://VisibleBanking.com/tag/twitter © Visible Media Ltd 2007-2012
  4. 4. FACEBOOK APPS @Visible_BankingCOUNTRIES 8 FINSERV 1 FIRMS 0 http://VisibleBanking.com/tag/facebook © Visible Media Ltd 2007-2012
  5. 5. SOCIAL CUSTOMER CARE @Visible_BankingCOUNTRIES 9 FINSERV 1 FIRMS 1 http://VisibleBanking.com/tag/customer-voices © Visible Media Ltd 2007-2012
  6. 6. CROWDSOURCING & INNOVATION LABS @Visible_Banking 600 1COUNTRIES 0 FINSERV 1 FIRMS 3 http://VisibleBanking.com/tag/crowdsourcing © Visible Media Ltd 2007-2012
  7. 7. SOCIAL CUSTOMER & VOICE OF THE CUSTOMER (VOC) @Visible_Banking 1COUNTRIES 1 FINSERV 1 FIRMS 5 http://VisibleBanking.com/category/social-customer © Visible Media Ltd 2007-2012
  8. 8. SOCIAL BUSINESS & COLLABORATION @Visible_Banking 1COUNTRIES 2 FINSERV 1 FIRMS 6 http://VisibleBanking.com/category/social-business © Visible Media Ltd 2007-2012
  9. 9. SOCIAL MEDIA, COMMUNITY MANAGEMENT, SEO @Visible_Banking http://BestWeddingDanceVideos.com © Visible Media Ltd 2007-2012
  10. 10. THANK YOU. NOW, LET’S WORK TOGETHER @Visible_Banking http://VisibleBanking.com/working-with-visible-banking © Visible Media Ltd 2007-2012

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