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© Ian Muttoo, Flickr.com

Gamifying The Hunger Project
– How Gamification can assist in the quest to end world hunger
Why do we donate money?

© [ changó ], Flickr.com
Are we really helping others?

© HowardLake, Flickr.com
© Will Lion, Flickr.com
© İHH İnsani Yardım Vakfı/TURKEY, Flickr.com

Player type: Volunteer
Intrinsically motivated
© SOMBILON ART, MEDIA and PHOTOGRAPHY, Flickr.com

Player type: Donator
Extrinsically motivated
© 350.org, Flickr.com

Going from just donating
money to making a change
Onboarding
10 c / 10 p

Thank you for visiting our website.
You are now contributing to ending
world hunger.
+ 10 c / 10 p
10 c / 10 p

You are about to leave our website.
Before you leave, would you like to
earmark your credits to a village and...
Levels
239 c / 250 p

Congratulations!
You are now a volunteer in
The Hunger Project!
Now choose which geographic area
you would ...
The Sims
Supporting “your” village
© OliBac, Flickr.com

Village Chiapas
Welcome to your village
Points system
steve.doe@gmail.com

Help my in the quest to give the village of Chiapas a new well!

Hello Steve,
I don’t know if I’ve to...
239 c / 250 p

Thank you for inviting Steve to The
Hunger Project.
+ 100 c / 70 p
7 365 c / 1 000 p

Congratulations!
You are now a donor in
The Hunger Project!
Now choose which project you want
to start ...
Badges
9 678 c / 1 200 p

Great job!
You have now assisted in raising
enough money to build a well in
your village.
Join The Hunger Project now
We’ve got work to do and lives to save!
Christoffer Hansson
Email:

hansson.christoffer@gmail.com

Twitter: chris_hansson
Website: www.spelifiera.nu

Disclaimer
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Gamifying The Hunger Project

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Gamifying The Hunger Project

  1. 1. © Ian Muttoo, Flickr.com Gamifying The Hunger Project – How Gamification can assist in the quest to end world hunger
  2. 2. Why do we donate money? © [ changó ], Flickr.com
  3. 3. Are we really helping others? © HowardLake, Flickr.com
  4. 4. © Will Lion, Flickr.com
  5. 5. © İHH İnsani Yardım Vakfı/TURKEY, Flickr.com Player type: Volunteer Intrinsically motivated
  6. 6. © SOMBILON ART, MEDIA and PHOTOGRAPHY, Flickr.com Player type: Donator Extrinsically motivated
  7. 7. © 350.org, Flickr.com Going from just donating money to making a change
  8. 8. Onboarding
  9. 9. 10 c / 10 p Thank you for visiting our website. You are now contributing to ending world hunger. + 10 c / 10 p
  10. 10. 10 c / 10 p You are about to leave our website. Before you leave, would you like to earmark your credits to a village and project of your choice? Name Email address Password Sign up
  11. 11. Levels
  12. 12. 239 c / 250 p Congratulations! You are now a volunteer in The Hunger Project! Now choose which geographic area you would like to contribute to.
  13. 13. The Sims Supporting “your” village
  14. 14. © OliBac, Flickr.com Village Chiapas Welcome to your village
  15. 15. Points system
  16. 16. steve.doe@gmail.com Help my in the quest to give the village of Chiapas a new well! Hello Steve, I don’t know if I’ve told you but I’m volunteering for The Hunger Project, a great organization with some genuine methods of helping out the poorest areas in the world. I think you should contribute too! Please visit this link to start helping out the village I’m currently involved in, Chiapas in Honduras. We’re currently looking at raising money for a well. www.thehungerproject.com/latinamerica/chiapas Best regards, Christoffer
  17. 17. 239 c / 250 p Thank you for inviting Steve to The Hunger Project. + 100 c / 70 p
  18. 18. 7 365 c / 1 000 p Congratulations! You are now a donor in The Hunger Project! Now choose which project you want to start contributing to.
  19. 19. Badges
  20. 20. 9 678 c / 1 200 p Great job! You have now assisted in raising enough money to build a well in your village.
  21. 21. Join The Hunger Project now We’ve got work to do and lives to save!
  22. 22. Christoffer Hansson Email: hansson.christoffer@gmail.com Twitter: chris_hansson Website: www.spelifiera.nu Disclaimer Please note that this is not an official The Hunger Project presentation but rather an examination presented for Engagement Alliance as part of Udemy course Designing Gamification Level 2 (Expert).

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