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How to Become an Author to Build Your Business and Boost Your Revenue


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Do you know how easy it can be to become a "Best-Selling" Published Author?

The brilliance of participating in a well-planned and executed anthology book project is that not only will you see results quickly in a cost-effective manner, you also now have a medium to share your story, inspire and motivate others while expanding your audience. You will also benefit from the joint marketing efforts of DPWN Publishing and the partnering authors of the book.

In this webinar, I will show you how you can get Increased credibility and gain more exposure in your market by leveraging your expertise and positioning yourself as a published author?

Being an author will:

Position you as an expert in your field to help you attract many new opportunities.
Set you apart from your competition and add to your USP.
Generate additional exposure to your business and traffic to your web site.
Attract media interviews, partners, and more speaking engagements.
Create an additional revenue stream and provide a starting point for additional products.

PLUS, you will build a strong base of loyal fans that will want to hire and buy from you!

Christie Ruffino

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How to Become an Author to Build Your Business and Boost Your Revenue

  1. 1. Become an Author to Build Your Business & Boost Your Revenue! “ Christie Ruffino
  2. 2. Welcome
  3. 3. If you are a leading professional in your field and you are looking to grow your business ThisWebinarisforYou!
  4. 4. If you have valuable knowledge in your head that could help others if shared ThisWebinarisforYou!
  5. 5. If you are tired of spending valuable time and $ on unsuccessful marketing and social media tactics ThisWebinarisforYou!
  6. 6. If you have a story to share and a legacy to leave ThisWebinarisforYou!
  7. 7. If your current and future clients would appreciate your new author status ThisWebinarisforYou!
  8. 8. Become an Author to Build Your Business and Boost Your Revenue!
  9. 9. Become an Author to Build Your Business and Boost Your Revenue!
  10. 10. Become an Author to Build Your Business and Boost Your Revenue!
  11. 11. Volume III Authors
  12. 12. Missy & Radar
  13. 13. Imagine!
  14. 14. Christie Ruffino Christie Ruffino President/Founder Dynamic Professional Women’s Network
  15. 15. May2013 April 2014
  16. 16. Your Own Book Step One $25k = $13/hour. $50k = $26/hr. $100k = $52/hr. $250k = $130/hr.
  17. 17. Your Own Book Step Two Production - Writer, Editor, Proofreader, Cover Designer & Formatter. Register your book to get it’s unique ISBN and Barcode. Printing Options - Printer specifications, eBook specifications for Kindle, eBook specifications for Nook, eBook specifications for the iBookstore, Setting up through Amazon as an author or a vendor, Where to print for bulk quantity (big $ savings), How to price for quantity sales. Marketing – Facebook, Twitter, LinkedIn, Pinterest & Google+. Your Book Website - Who to hire to design, What pages to include, How to make an amazing first impression with your site, How to position the calls to action, How to capture emails of your visitors & How to drive traffic to your website. PR - Press release writing and distribution, Researching outlets, Submitting queries & Following up on leads. 20-25 25-30 50+ 25–50 Total = 100+ And let’s not forget, that you have not even written your book yet!
  18. 18.
  19. 19. You Get Your photo on the front or back cover Story placement in book (2000 word max) Basic editing and formatting of story submission Complete author bio in the book with photo and business contact information Publishing and perfect-bound paperback printing by DPWN Publishing Electronic version of the book (e-book) Facebook community group only available to DPWN Publishing authors Unique page feature on project website with hyperlinks and customized SEO Social media exposure for you and your story Prepared press release announcing the launch of your book Prepared media pitch/story angle and project one page Marketing strategies to become an Amazon #1 Best Selling Book Premium Marketing and PR Opportunities Personalized Project Color Bookmarks Personalized Project 5 ½ x 8 ½ Color Postcards Autographed copy of our Volume I & II books Perfect Bound Print Books Bonus = FREE lifetime membership to our DPWN Virtual community
  20. 20. Platinum2,695 Gold1,995 Silver1,395
  21. 21.
  22. 22. Become the Next Overcoming Mediocrity Author Today! Why is now such a good time to invest in this type of business marketing? • FIRST of all, having a book is now the “New Business Card” which will be a huge advantage for you with your networking efforts. • SECOND, we are doing this project at a fraction of the investment than other anthology projects. • THIRD, I am offering our DPWN members a $300 “Member Only Discount” and a $200 Special Discount for all of you on this webinar. PLUS + Additional, customized press release announcing you as a New Featured Author
  23. 23. Do the Math…. Book Sales – Profit on each book estimated to be$15.95 • Sell 10 – Earn $159.50 • Sell 50 – Earn $797.50 • Sell 100 – Earn $1,595.00
  24. 24. Thank You! Christie Ruffino 630-336-3773 @christieruffino