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Webcast - HR, kommunikation og marketing på LinkedIn - jul/aug

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Dagsorden:
- Velkommen og Introduktion
- Hvordan bliver jeres virksomhed “In” på social media recruitment
- Hvad gør de bedste SMV’er på LinkedIn
- Kort om Corporate Solutions
- Eksempler og Demonstration
- Spørgsmål

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Webcast - HR, kommunikation og marketing på LinkedIn - jul/aug

  1. 1. Talent Solutions ©2013 LinkedIn Corporation. All Rights Reserved. LinkedIn Webcast Presented By: Christian Petersen and Simon Malte Hansen
  2. 2. Agenda 2 1. Velkommen og Introduktion 2. Hvordan bliver jeres virksomhed “In” på social media recruitment 3. Hvad gør de bedste SMV’er på LinkedIn 4. Kort om Corporate Solutions 5. Eksempler og Demonstration 6. Spørgsmål
  3. 3. TALENT SOLUTIONS OUR MISSION “Connect the world’s professionals to make them more productive and successful”
  4. 4. TALENT SOLUTIONS The LinkedIn Talent Pool 2M+ INDONESIA 2M+ PHILIPPINES 1M+ MALAYSIA 1M+ SINGAPORE 1M+ SAUDI ARABIA 16M+ BRAZIL 93M+ UNITED STATES OF AMERICA 9M+ CANADA 24M+ INDIA 5M+ AUSTRALIA 1M+ NEW ZEALAND 3M+ SOUTH AFRICA 1M+ UNITED ARAB EMIRATES 13M+ UNITED KINGDOM 7M+ FRANCE 6M+ ITALY 1M+ BELGIUM 1M+ DENMARK 2M+ TURKEY 4M+ NETHERLANDS 1M+ SWEDEN 5M+ SPAIN 300M+ Members worldwide +2 New members per second 187M Monthly unique visitors 4
  5. 5. TALENT SOLUTIONS Why members come to LinkedIn ©2013 LinkedIn Corporation. All Rights Reserved. 5 Everywhere Work wherever our members work Insights Be great at what you do Identity Connect, find, and be found
  6. 6. TALENT SOLUTIONS Active candidates • Will apply to ATS • Listen to opportunities • Respond quickly • Seek information Passive candidates • Do not have a current CV • May listen to opportunities • Do not respond to “apply now” • Higher bar to respond But… a whole different approach is needed
  7. 7. TALENT SOLUTIONS Your Professional Brand Online - Professional Photo - Headline - Detailed history - Customised url Photo & professional headline Experience / Education Contact details Background / Summary Experience Recommendations
  8. 8. TALENT SOLUTIONS Company Overview Page 8 Your company’s brand: Add a logo and banner image Fill in the details Company description Point out Company Specialties Differentiate from your competition Designate Page Admins for company status updates
  9. 9. TALENT SOLUTIONS Don’t just……
  10. 10. TALENT SOLUTIONS Share Content 10
  11. 11. TALENT SOLUTIONS Find Content – Pulse 11
  12. 12. TALENT SOLUTIONS Eksempel ©2013 LinkedIn Corporation. All Rights Reserved. 12
  13. 13. TALENT SOLUTIONS©2013 LinkedIn Corporation. All Rights Reserved. 13
  14. 14. TALENT SOLUTIONS Eksempel ©2013 LinkedIn Corporation. All Rights Reserved. 14
  15. 15. TALENT SOLUTIONS Eksempel ©2013 LinkedIn Corporation. All Rights Reserved. 15
  16. 16. TALENT SOLUTIONS LinkedIn Jobs Career Page Talent Acquisition Employment Branding I love my job Recruitment Ads Talent Direct Mass Targeting Work With Us LinkedIn Recruiter HIRING AT SCALE WITH LINKEDIN TALENT SOLUTIONS
  17. 17. TALENT SOLUTIONS DEMO ©2013 LinkedIn Corporation. All Rights Reserved. 17
  18. 18. TALENT SOLUTIONS WHAT PROBLEM DO WE SOLVE? Passive Candidates Brand Source Manage Measure Company of choice Engage Create your talent pipeline Understand your process
  19. 19. TALENT SOLUTIONS Men der er mere… ©2013 LinkedIn Corporation. All Rights Reserved. 19 1. Small business Resource Center 2. LinkedIn for Small Business Articles 3. LinkedIn Free Talent Pools Analysis 4. Free LinkedIn Webcasts on recruitment
  20. 20. TALENT SOLUTIONS cpetersen (a) linkedin.com shansen (a) linkedin.com Feedback og kommentar til ©2013 LinkedIn Corporation. All Rights Reserved. 20
  21. 21. TALENT SOLUTIONS Talent Solutions ©2013 LinkedIn Corporation. All Rights Reserved. LinkedIn Webcast Presented By: Christian Petersen and Simon Malte Hansen

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