Bebo ‘sold to AOL, and has gone into air completely due to no attention on the local aspect
Kickstartercrowdfunding, collaboration with Sundance festival, social pressure to get things done.
Online contribution of art work, implemented in the videoclip
Foundation project, Our mission is to collaboratively build a video library of human life experience that reshapes how we as both producers and viewers conceive of cultures, nations and people outside of our own communities.
Documentary, crating community forawarenes, combination of science research and go public with research.
Little changes with a big impact4 stepsGET effect, Focus on your topic Grab attentionEngage and enable people to reactTake action
How to create Digital Influence <br />Christel De Maeyer<br />Howest – The Studios<br />
Sex, lies and videotapes<br />Blogs, social networks, microblogging<br />Target audience, friends and family are not your audience<br />Think clearly before you start<br />Networks come and go, blogs are here to stay<br />
Source: Micro-documentaries, Ben Henretig<br />
Tips to make facebooks more persuasive<br />1) Tag 6 friends or influencersTagging is a powerful way to elicit a response from friends or other potential ambassadors. Those tagged in a post are much more likely to respond / take the target action, as they receive an alert from Facebook that they have been tagged.<br />In order to tag somebody in a post, you type an @ sign then type the full name of the person/people you would like to tag separated by commas after the body of the post.<br />2) Make it seem easy to participateTell people how long it will take to watch & take action on the video (ie, “Take two minutes to watch this video...”). People will be more likely to respond if they understand how little time it will take them to take action.<br />3) Choose a target behavior (comment and/or like) and ask!People often won’t take action unless you ask, so it’s important to prompt your audience to comment or like the video after viewing. <br />4) Connect the post to a goalArticulate an organizational goal - or a campaign goal - for participation so that viewers know why their action is meaningful.<br />5) Constrain the time horizon for actionScarcity motivates action. So when people think they have limited time to take action (think infomercials), they will be more likely to take action now rather than delay.<br />