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One in every three Americans now owns a smartphone. Not only that, 9% of all web usage in the United States happens via mobile devices. It is projected that within two years 20-25% of all web traffic will be via smartphones. These are your customers. And they are quickly becoming mobile-savvy.
In this presentation, we will discuss a relatively new mobile technology available to green industry companies: Quick response codes (QR codes). You will learn:
- How real companies are already effectively using QR codes to communicate valuable information and market their products and services
- The basics of how QR code technology works--how to create a QR code, how to read a QR code, etc.
- Best practices so you can get started using QR code technology
- How to integrate QR code technology into your inbound marketing program