PréSentation Ota

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PréSentation Ota

  1. 1. <ul><li> Can book all types of hotels, lodgings, camp-sites, Host rooms and palaces
  2. 2. Verystrong on the french Market in the hotelindustry</li></li></ul><li>Target Customer group<br /> Business travellersCouples<br /> Groups<br />
  3. 3. Customer service online<br /><ul><li>Fastbooking system
  4. 4. Specialist for group traveller's
  5. 5. Newsletters for best offer rates</li></li></ul><li>123resa v/s Expedia<br /><ul><li>Presentmainly on the french market Leader in the world for OTA
  6. 6. No Loyalty programs Loyalty and memnbership program
  7. 7. Target mainly for ; Three types of targetcustomers ;
  8. 8. Business travellers Business travellers
  9. 9. FrequenttravellersFrequenttravellers</li></ul>Occasionalholiday maker<br /><ul><li>Accomodationsfrom camp-site to Multilangualwebsite</li></ul>hotels and palaces<br />
  10. 10. Communication methodes<br /><ul><li> Newsletters
  11. 11. Travellerscanput theircomments online of theirexperiencehad in a particularhotel
  12. 12. Customer support
  13. 13. Information about the tourist desk </li></li></ul><li>123resa Partners<br /><ul><li>Hotelliers
  14. 14. Airlines companies (mainlyeuropeancompanies)
  15. 15. Sncf
  16. 16. Car rental (avis, europcar)
  17. 17. Cruiser (AB Croisiere)</li>

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