By Michael Corcoran, SVP & CMO - Information Builders

1. Self-Service Analytics is the New Competitive Advantage
Michael Corcoran
Sr. Vice President
Information Builders
1

2. Today’s Disruption
Digitization:
Challenge vs Opportunity

3. Do Users Spend More Time Gathering Data Than Analyzing It?

4. Does “BI” mean “Bottlenecked Intelligence”?
Finance
Supply Chain Partners
Operations
Customers
Information Technology

5. Do Your Analytic Tools Find Discrepancies or Create Them?

6. Has “Justifying Information” Become Routine?

7. Copyright 2007, Information Builders. Slide 7
Self-Service Business Intelligence and Analytics
IT Business
The Business Takes Ownership Of Process And Intelligence
Forrester highlights that IT is losing its control over business intelligence platforms, tools and applications often due
to IT’s inability to operate at the increased pace of the business. The report also notes that business process
management, again a traditional domain of IT by-and-large, is increasingly becoming the domain of other functions
as “a new class of users demands more user-friendly, self-service features to automate ad hoc processes without
expensive and scarce IT resources.”
- Forrester Research

8. Who Needs It?
Business Intelligence & Analytics
Business Analyst
Operational Worker
Data
Scientist
Partners
Customers
Data Mining
Statistics
Predictive
Spreadsheets
Data Discovery
Query & Analysis
Managers
Mobile Apps
Portal
e-Statements
In-store Kiosk
Supplier,
Distributor,
Retailer Portals
Decision Support Apps
Reports
Performance Metrics
Event-driven Alerts
Dashboards
Scorecards
Powerpoint
Production Reports
Back Office Operations, Partners, Customers22% 78%

9. Self-Service BI & Analytics for Everyone
Information Builders’ Strategy for Customers
Pervasive (Operational) BI and Analytics
Employees Operational
Reporting & Alerts,
Decision Support,
Performance
Benchmarks
Operationalize
Insights,
Change Culture,
Optimize Processes
Performance
Benchmarks,
Information
Exchange
Partners,
Suppliers &
Distributors
Operational
Optimize Supply
Chain,
Meet SLA’s
Eliminate Waste
Customers,
Citizens, Patients
& Students
Vital
Self-service
Experience,
e-Statements
New Revenue,
Loyalty/Retention,
Public Awareness
Data Monetization
Back-Office BI and Analytics
Executive
Management
Strategic
Metrics
Dashboards
Scorecards
High-level
Decision-making
Analysts Analytical Analytics
Advanced Analytics
Generate Insight,
Identify Problems
& Trends
Organizational
Role
Analytical
Requirements
Analytical
Users Results

10. The Power of Broad Analytic Adoption
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1. Generates insights
to fuel new ideas
2. Leads to monetization
strategy and growth

11. Data Monetization
Information as a revenue generating product
 New opportunities from the data you have
 Adding value by adding data
 Big data drives new opportunities
The New Customer Online Experience
 Self-service insight
 Consumer loyalty
 Competitive differentiation
 Educating your customer through insight
Driving Profit Through Behavior
 Comparative benchmarking
 Employee performance
 Partner performance
 Eliminating Fraud, Waste and Abuse
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Driving Revenue and Profitability From Your Data

12. InformationWeek 2015 CIO Survey
Top Barriers to Analytics and BI Success

13. Information Builders’ 3i Platform
Transforming Data Into Business Value
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14. Broadest Self-Service BI & Analytics Offering
WebFOCUS InfoAssist+
Visual Data Discovery
Reporting
Interactive Publishing
Mobile Content
Rapid Dashboards
MS-Office Documents
InfoAssist+

15. Self-Service Business Intelligence and Analytics
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Tools vs Apps

16. IT Developers Management Operational Employees Business Partners Customers
Tools for IT and Analysts; InfoAppsTM for the Masses
Self-Service BI and Analytics for Everyone
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App Studio InfoAssist+
Data
Discovery
Predictive
Analytics
Social
Intelligence
Search
Location
Intelligence
Reporting Query and
Analysis
Dashboards
Generate & Deploy Insights
InfoAppsTM
Dashboards &
Scorecards
Governed Self-service
Reporting
Mobile InfoApps
E-Statements
Data Discovery
InfoApps
Predictive InfoApps
Search & Social Analytic
InfoApps
Portal
Create your
own App Store
experience
Operationalize Insights & Monetize Data
Business Analysts

17.  Total view of the business
 Proactive vs Reactive management
Management
Operational Workers
Business Partners
Customers
Roles and Responsibilities
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Self-Service for Everyone
Business Analysts
Information
Technology
 Publish Visualizations, Reports and
Dashboards
 Create highly Interactive analytic
Apps for the masses.
 Leverage Analyst content
 Manage and govern data.
 Operationalize insights
 Real-time decision-making
 Optimized business processes
 Drive performance/accountability
 Align partner performance
 Ensures SLA’s are met
 Improved customer experience
 Improved experience/loyalty
 New revenue

18. Our Customers
In Their Own Words

19. THANK YOU!
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Michael Corcoran
michael_corcoran@ibi.com