Producing Great eLearning: Exploring Your Skills and Passions © 2010 BlueStreak Learning, LLC
Jennifer De Vries, CPT © 2010 BlueStreak Learning, LLC <ul><li>President and Chief Solutions  Architect </li></ul><ul><li>...
Vision for Today © 2010 BlueStreak Learning, LLC <ul><li>The purpose of today’s event is to: </li></ul><ul><li>Provide a f...
Inspiration Behind this Session <ul><li>Unrealistic Job Descriptions </li></ul><ul><li>LinkedIn Discussion </li></ul>© 201...
Session Objectives © 2010 BlueStreak Learning, LLC <ul><li>At the end of this session, the learner will be able to: </li><...
Award Winning Example <ul><li>American Association of Critical Care Nurses & Enspire Learning </li></ul><ul><li>2009 Brand...
eLearning Components <ul><li>eLearning courses have some or all of these components </li></ul><ul><ul><li>Menus and naviga...
Skills Required for Each Component © 2010 BlueStreak Learning, LLC Component Skills Required GUI – Navigation, menus, etc ...
Four Overarching Skill Sets © 2010 BlueStreak Learning, LLC Instructional Design/Writing  Graphic Design   Media Productio...
eLearning Professional Skills © 2010 BlueStreak Learning, LLC These may overlap! Skill Responsibilities Education/Certific...
Additional Skill Sets <ul><li>Management and Executive </li></ul><ul><li>Project Management </li></ul><ul><li>Learning Ana...
Who is in the room? © 2010 BlueStreak Learning, LLC http://www.elearningart.com <ul><li>Determine your primary skill from ...
Audience Examples <ul><li>One or two people from each profession stand-up and tell us how you became a(n) … </li></ul><ul>...
Combining Skill Sets <ul><li>eLearning professionals are multi-talented </li></ul><ul><ul><li>ID or Writer can use an Auth...
Sole Practitioners <ul><li>A lot of people are tasked with doing eLearning on their own </li></ul><ul><li>Remember that th...
eLearning Skill Assessment <ul><li>Think about … </li></ul><ul><ul><li>Your primary skill </li></ul></ul><ul><ul><li>Your ...
Advice from one of my managers Do what you do well, and you’ll succeed. Let other people do what they do well. Work togeth...
Guidelines for the Day <ul><li>Go to the sessions and learn about eLearning solutions and the people who create them. </li...
Contact Information Jennifer De Vries, CPT BlueStreak Learning, LLC   [email_address] 630-842-1865 Thank you for your time...
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CETS 2010, Jennifer De Vries, Great eLearning Skills and Passions

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  • To find award winning eLearning examples, I went to the Brandon Hall Awards page, then searched award winners’ Web sites. This is one of the samples that I found and would like to use it as a reference example as we talk about skill sets today. http://demos.enspire.com/demo/AACN-Palliative/movie.html?one=1281447155834 View page 5, skim through to page 15 Caveat: I was not involved in the development of this course, but I can tell the types of skills they had on their team from the resulting product.
  • People come into this field from many different backgrounds and professions.
  • Here’s the deal… I researched the skills and education required to be in each one of these professions. The job responsibilities and skill requirements would take multiple slides and put you to sleep by the time I’m done. So, I’d rather have people in this room explain their primary skill and how they got into this profession.
  • In the mid-90s, when the Internet was just starting to heat up, I wanted to learn HTML. I put it on my professional development plan and my manager objected. He said that I was a brilliant Instructional Designer and it was a waste to have me coding HTML. Not that coding HTML is a lesser job, it’s just that there were other technical people on our team who had that skill and should grow it. I needed to grow in a different direction and work with our technical folks to improve our product.
  • CETS 2010, Jennifer De Vries, Great eLearning Skills and Passions

    1. 1. Producing Great eLearning: Exploring Your Skills and Passions © 2010 BlueStreak Learning, LLC
    2. 2. Jennifer De Vries, CPT © 2010 BlueStreak Learning, LLC <ul><li>President and Chief Solutions Architect </li></ul><ul><li>Over 20 years of experience in the e-learning industry </li></ul><ul><li>Managed e-learning programs for The Joint Commission, IBM, Motorola, Galileo International and Thomson/NETg </li></ul><ul><li>Researcher, writer and speaker at major training industry events </li></ul><ul><li>Wrote first Rapid eLearning research report for Bersin & Associates in 2004 </li></ul><ul><li>Awards </li></ul><ul><li>PC Magazine Editor’s Choice </li></ul><ul><li>Motorola Risk Taking </li></ul><ul><li>IBM Leadership </li></ul>
    3. 3. Vision for Today © 2010 BlueStreak Learning, LLC <ul><li>The purpose of today’s event is to: </li></ul><ul><li>Provide a forum for eLearning professionals in the Chicago area to share their knowledge and experiences with each other </li></ul><ul><li>Create a space where event participants can view the latest eLearning technology products and get to know local eLearning supplier/partners </li></ul><ul><li>Create a community of eLearning professionals who work together on eLearning projects </li></ul>
    4. 4. Inspiration Behind this Session <ul><li>Unrealistic Job Descriptions </li></ul><ul><li>LinkedIn Discussion </li></ul>© 2010 BlueStreak Learning, LLC <ul><li>Job Posting: eLearning Professional </li></ul><ul><li>This professional will be responsible for doing anything and everything that’s even remotely related to eLearning. </li></ul><ul><li>Criteria: </li></ul><ul><li>Expertise in all subjects far and wide </li></ul><ul><li>Bachelor’s degree in Instructional Design or related field </li></ul><ul><li>Ability to program in HTML, XML, Flash, JavaScript, and other Web programming languages </li></ul><ul><li>Skilled in our Learning Management System and our home-grown authoring tool </li></ul><ul><li>Ability to create powerful graphics and interfaces </li></ul><ul><li>Photographer, videographer, audio editing and beautiful speaking voice required </li></ul>
    5. 5. Session Objectives © 2010 BlueStreak Learning, LLC <ul><li>At the end of this session, the learner will be able to: </li></ul><ul><li>List the components of an e-learning course that affect learning retention, learner experience and stakeholder perception </li></ul><ul><li>Describe skill sets utilized to build an e-learning course </li></ul><ul><li>Discuss how an e-learning professional might obtain each skill set </li></ul><ul><li>Plan to develop his/her own passions and strengths and partner with others to fill the gaps </li></ul>
    6. 6. Award Winning Example <ul><li>American Association of Critical Care Nurses & Enspire Learning </li></ul><ul><li>2009 Brandon Hall Gold Winner </li></ul>© 2010 BlueStreak Learning, LLC http://www.brandon-hall.com/awards/award_winners/2009_winners.shtml http://demos.enspire.com/demo/AACN-Palliative/movie.html?one=1281447155834
    7. 7. eLearning Components <ul><li>eLearning courses have some or all of these components </li></ul><ul><ul><li>Menus and navigational elements (GUI) </li></ul></ul><ul><ul><li>On-screen text and VO scripting </li></ul></ul><ul><ul><li>Quizzes/tests, feedback and scoring </li></ul></ul><ul><ul><li>Simulations and interactive exercises </li></ul></ul><ul><ul><li>Downloadable documents such as worksheets, handouts </li></ul></ul><ul><ul><li>Visual elements, including templates, colors, graphics, animations, etc. </li></ul></ul><ul><ul><li>Voiceover audio </li></ul></ul><ul><ul><li>Video and photos </li></ul></ul><ul><ul><li>Music and sound effects </li></ul></ul><ul><ul><li>HTML, XML, SCORM, Flash and other code </li></ul></ul>© 2010 BlueStreak Learning, LLC
    8. 8. Skills Required for Each Component © 2010 BlueStreak Learning, LLC Component Skills Required GUI – Navigation, menus, etc Graphic Design and Programming Storyboarding and scripting Instructional Design/Writing Quizzes, tests, feedback Instructional Design/Writing Simulations, interactive exercises Instructional Design/Programming Downloadable documents Instructional Design/Writing Visual elements, templates Graphic Design Voiceover audio VO Talent, Audio Technician Videos and photos Video Producer, Videographer, Photographer Music and sound effects Varies, generally a Media Specialist HTML, Flash, SCORM code Programmer and/or Course Author
    9. 9. Four Overarching Skill Sets © 2010 BlueStreak Learning, LLC Instructional Design/Writing Graphic Design Media Production Authoring/Programming Responsibility Skills Required GUI – Navigation, menus, etc Graphic Design and Programming Storyboarding and Scripting Instructional Design/Writing Quizzes, tests, feedback Instructional Design/Writing Simulations, interactive exercises Instructional Design/ Programming Downloadable documents Instructional Design/Writing Visual elements, templates Graphic Design Voiceover audio VO Talent, Audio Technician Videos and photos Video Producer, Videographer, Photographer Music and sound effects Varies, generally a Media Specialist HTML, Flash, SCORM code Programmer and/or Course Author
    10. 10. eLearning Professional Skills © 2010 BlueStreak Learning, LLC These may overlap! Skill Responsibilities Education/Certifications Instructional Design (Adult Learning) Design solution for measurable skill and knowledge acquisition by the target audience Instructional Design or eLearning Certificates Masters or PhD in Instructional Technology Technical Writing (Writing) Write learning materials based on approved design Technical Writing certificates Bachelors, Masters or PhD in English, Journalism or Writing Graphic Design (Art) Design and develop visual elements in the course Associates or Bachelors Degree in Art, Graphic Design, Communication Design Media Production (Audio Video) Record, shoot and edit audio, video and photographic components Experience, degree, certificates in Film Production, Radio & TV Author/ Programming (Technical) Compiling the course so that it runs and tracks as intended in the LMS Knack for computers, takes courses in programming and/or authoring tools
    11. 11. Additional Skill Sets <ul><li>Management and Executive </li></ul><ul><li>Project Management </li></ul><ul><li>Learning Analyst/Strategist </li></ul><ul><li>Educational Evaluation/Measurement </li></ul><ul><li>Voiceover and On-Screen Talent </li></ul><ul><li>Content Expert (working in training function) </li></ul>© 2010 BlueStreak Learning, LLC The longer you work in eLearning the greater the number of professional skills you have.
    12. 12. Who is in the room? © 2010 BlueStreak Learning, LLC http://www.elearningart.com <ul><li>Determine your primary skill from the list below. (Pick one.) </li></ul><ul><li>Instructional Designer </li></ul><ul><li>Technical Writer </li></ul><ul><li>Graphic Designer </li></ul><ul><li>Media/Multimedia Production (audio, video, voiceover, etc.) </li></ul><ul><li>Technical, Programming, Course Authoring </li></ul><ul><li>Management or Project Management </li></ul><ul><li>Educational Measurement and Evaluation </li></ul><ul><li>Content expert working in training field </li></ul><ul><li>Others… what did I miss? </li></ul>Stand-up when I name your primary skill set.
    13. 13. Audience Examples <ul><li>One or two people from each profession stand-up and tell us how you became a(n) … </li></ul><ul><ul><li>Instructional Designer </li></ul></ul><ul><ul><li>Technical Writer </li></ul></ul><ul><ul><li>Graphic Designer </li></ul></ul><ul><ul><li>Multimedia/Media Producer </li></ul></ul><ul><ul><li>Author/Programmer </li></ul></ul>© 2010 BlueStreak Learning, LLC Include what you do, your passions, degrees, certifications, apprenticeships/mentoring
    14. 14. Combining Skill Sets <ul><li>eLearning professionals are multi-talented </li></ul><ul><ul><li>ID or Writer can use an Authoring tool </li></ul></ul><ul><ul><li>Graphic Artist does Web programming </li></ul></ul><ul><ul><li>Media Specialist with a great voice </li></ul></ul><ul><li>No one does everything well </li></ul>© 2010 BlueStreak Learning, LLC Producing great eLearning takes a team!
    15. 15. Sole Practitioners <ul><li>A lot of people are tasked with doing eLearning on their own </li></ul><ul><li>Remember that the purpose of eLearning is learning , not glitz </li></ul><ul><li>Grow your own skills </li></ul><ul><li>Hire complimentary supplier/partners, if you can </li></ul>© 2008 BlueStreak Learning, LLC What about me?
    16. 16. eLearning Skill Assessment <ul><li>Think about … </li></ul><ul><ul><li>Your primary skill </li></ul></ul><ul><ul><li>Your secondary skills </li></ul></ul><ul><ul><li>Skills you need to create better eLearning </li></ul></ul><ul><ul><li>How you will acquire those skills </li></ul></ul><ul><li>Share your answers with one of your neighbors </li></ul>© 2010 BlueStreak Learning, LLC
    17. 17. Advice from one of my managers Do what you do well, and you’ll succeed. Let other people do what they do well. Work together as a team and your achievements will be great! Don’t try to be someone other than who you are. © 2008 BlueStreak Learning, LLC
    18. 18. Guidelines for the Day <ul><li>Go to the sessions and learn about eLearning solutions and the people who create them. </li></ul><ul><li>Visit the exhibit hall and notice the different specialties among the providers. </li></ul><ul><li>Find other professionals who compliment your skills and can help you create better eLearning products. </li></ul>© 2010 BlueStreak Learning, LLC
    19. 19. Contact Information Jennifer De Vries, CPT BlueStreak Learning, LLC [email_address] 630-842-1865 Thank you for your time and attention. © 2008 BlueStreak Learning, LLC

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