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CETS 2010, Jennifer De Vries, Great eLearning Skills and Passions

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CETS 2010, Jennifer De Vries, Great eLearning Skills and Passions

  1. 1. Producing Great eLearning: Exploring Your Skills and Passions © 2010 BlueStreak Learning, LLC
  2. 2. Jennifer De Vries, CPT © 2010 BlueStreak Learning, LLC <ul><li>President and Chief Solutions Architect </li></ul><ul><li>Over 20 years of experience in the e-learning industry </li></ul><ul><li>Managed e-learning programs for The Joint Commission, IBM, Motorola, Galileo International and Thomson/NETg </li></ul><ul><li>Researcher, writer and speaker at major training industry events </li></ul><ul><li>Wrote first Rapid eLearning research report for Bersin & Associates in 2004 </li></ul><ul><li>Awards </li></ul><ul><li>PC Magazine Editor’s Choice </li></ul><ul><li>Motorola Risk Taking </li></ul><ul><li>IBM Leadership </li></ul>
  3. 3. Vision for Today © 2010 BlueStreak Learning, LLC <ul><li>The purpose of today’s event is to: </li></ul><ul><li>Provide a forum for eLearning professionals in the Chicago area to share their knowledge and experiences with each other </li></ul><ul><li>Create a space where event participants can view the latest eLearning technology products and get to know local eLearning supplier/partners </li></ul><ul><li>Create a community of eLearning professionals who work together on eLearning projects </li></ul>
  4. 4. Inspiration Behind this Session <ul><li>Unrealistic Job Descriptions </li></ul><ul><li>LinkedIn Discussion </li></ul>© 2010 BlueStreak Learning, LLC <ul><li>Job Posting: eLearning Professional </li></ul><ul><li>This professional will be responsible for doing anything and everything that’s even remotely related to eLearning. </li></ul><ul><li>Criteria: </li></ul><ul><li>Expertise in all subjects far and wide </li></ul><ul><li>Bachelor’s degree in Instructional Design or related field </li></ul><ul><li>Ability to program in HTML, XML, Flash, JavaScript, and other Web programming languages </li></ul><ul><li>Skilled in our Learning Management System and our home-grown authoring tool </li></ul><ul><li>Ability to create powerful graphics and interfaces </li></ul><ul><li>Photographer, videographer, audio editing and beautiful speaking voice required </li></ul>
  5. 5. Session Objectives © 2010 BlueStreak Learning, LLC <ul><li>At the end of this session, the learner will be able to: </li></ul><ul><li>List the components of an e-learning course that affect learning retention, learner experience and stakeholder perception </li></ul><ul><li>Describe skill sets utilized to build an e-learning course </li></ul><ul><li>Discuss how an e-learning professional might obtain each skill set </li></ul><ul><li>Plan to develop his/her own passions and strengths and partner with others to fill the gaps </li></ul>
  6. 6. Award Winning Example <ul><li>American Association of Critical Care Nurses & Enspire Learning </li></ul><ul><li>2009 Brandon Hall Gold Winner </li></ul>© 2010 BlueStreak Learning, LLC http://www.brandon-hall.com/awards/award_winners/2009_winners.shtml http://demos.enspire.com/demo/AACN-Palliative/movie.html?one=1281447155834
  7. 7. eLearning Components <ul><li>eLearning courses have some or all of these components </li></ul><ul><ul><li>Menus and navigational elements (GUI) </li></ul></ul><ul><ul><li>On-screen text and VO scripting </li></ul></ul><ul><ul><li>Quizzes/tests, feedback and scoring </li></ul></ul><ul><ul><li>Simulations and interactive exercises </li></ul></ul><ul><ul><li>Downloadable documents such as worksheets, handouts </li></ul></ul><ul><ul><li>Visual elements, including templates, colors, graphics, animations, etc. </li></ul></ul><ul><ul><li>Voiceover audio </li></ul></ul><ul><ul><li>Video and photos </li></ul></ul><ul><ul><li>Music and sound effects </li></ul></ul><ul><ul><li>HTML, XML, SCORM, Flash and other code </li></ul></ul>© 2010 BlueStreak Learning, LLC
  8. 8. Skills Required for Each Component © 2010 BlueStreak Learning, LLC Component Skills Required GUI – Navigation, menus, etc Graphic Design and Programming Storyboarding and scripting Instructional Design/Writing Quizzes, tests, feedback Instructional Design/Writing Simulations, interactive exercises Instructional Design/Programming Downloadable documents Instructional Design/Writing Visual elements, templates Graphic Design Voiceover audio VO Talent, Audio Technician Videos and photos Video Producer, Videographer, Photographer Music and sound effects Varies, generally a Media Specialist HTML, Flash, SCORM code Programmer and/or Course Author
  9. 9. Four Overarching Skill Sets © 2010 BlueStreak Learning, LLC Instructional Design/Writing Graphic Design Media Production Authoring/Programming Responsibility Skills Required GUI – Navigation, menus, etc Graphic Design and Programming Storyboarding and Scripting Instructional Design/Writing Quizzes, tests, feedback Instructional Design/Writing Simulations, interactive exercises Instructional Design/ Programming Downloadable documents Instructional Design/Writing Visual elements, templates Graphic Design Voiceover audio VO Talent, Audio Technician Videos and photos Video Producer, Videographer, Photographer Music and sound effects Varies, generally a Media Specialist HTML, Flash, SCORM code Programmer and/or Course Author
  10. 10. eLearning Professional Skills © 2010 BlueStreak Learning, LLC These may overlap! Skill Responsibilities Education/Certifications Instructional Design (Adult Learning) Design solution for measurable skill and knowledge acquisition by the target audience Instructional Design or eLearning Certificates Masters or PhD in Instructional Technology Technical Writing (Writing) Write learning materials based on approved design Technical Writing certificates Bachelors, Masters or PhD in English, Journalism or Writing Graphic Design (Art) Design and develop visual elements in the course Associates or Bachelors Degree in Art, Graphic Design, Communication Design Media Production (Audio Video) Record, shoot and edit audio, video and photographic components Experience, degree, certificates in Film Production, Radio & TV Author/ Programming (Technical) Compiling the course so that it runs and tracks as intended in the LMS Knack for computers, takes courses in programming and/or authoring tools
  11. 11. Additional Skill Sets <ul><li>Management and Executive </li></ul><ul><li>Project Management </li></ul><ul><li>Learning Analyst/Strategist </li></ul><ul><li>Educational Evaluation/Measurement </li></ul><ul><li>Voiceover and On-Screen Talent </li></ul><ul><li>Content Expert (working in training function) </li></ul>© 2010 BlueStreak Learning, LLC The longer you work in eLearning the greater the number of professional skills you have.
  12. 12. Who is in the room? © 2010 BlueStreak Learning, LLC http://www.elearningart.com <ul><li>Determine your primary skill from the list below. (Pick one.) </li></ul><ul><li>Instructional Designer </li></ul><ul><li>Technical Writer </li></ul><ul><li>Graphic Designer </li></ul><ul><li>Media/Multimedia Production (audio, video, voiceover, etc.) </li></ul><ul><li>Technical, Programming, Course Authoring </li></ul><ul><li>Management or Project Management </li></ul><ul><li>Educational Measurement and Evaluation </li></ul><ul><li>Content expert working in training field </li></ul><ul><li>Others… what did I miss? </li></ul>Stand-up when I name your primary skill set.
  13. 13. Audience Examples <ul><li>One or two people from each profession stand-up and tell us how you became a(n) … </li></ul><ul><ul><li>Instructional Designer </li></ul></ul><ul><ul><li>Technical Writer </li></ul></ul><ul><ul><li>Graphic Designer </li></ul></ul><ul><ul><li>Multimedia/Media Producer </li></ul></ul><ul><ul><li>Author/Programmer </li></ul></ul>© 2010 BlueStreak Learning, LLC Include what you do, your passions, degrees, certifications, apprenticeships/mentoring
  14. 14. Combining Skill Sets <ul><li>eLearning professionals are multi-talented </li></ul><ul><ul><li>ID or Writer can use an Authoring tool </li></ul></ul><ul><ul><li>Graphic Artist does Web programming </li></ul></ul><ul><ul><li>Media Specialist with a great voice </li></ul></ul><ul><li>No one does everything well </li></ul>© 2010 BlueStreak Learning, LLC Producing great eLearning takes a team!
  15. 15. Sole Practitioners <ul><li>A lot of people are tasked with doing eLearning on their own </li></ul><ul><li>Remember that the purpose of eLearning is learning , not glitz </li></ul><ul><li>Grow your own skills </li></ul><ul><li>Hire complimentary supplier/partners, if you can </li></ul>© 2008 BlueStreak Learning, LLC What about me?
  16. 16. eLearning Skill Assessment <ul><li>Think about … </li></ul><ul><ul><li>Your primary skill </li></ul></ul><ul><ul><li>Your secondary skills </li></ul></ul><ul><ul><li>Skills you need to create better eLearning </li></ul></ul><ul><ul><li>How you will acquire those skills </li></ul></ul><ul><li>Share your answers with one of your neighbors </li></ul>© 2010 BlueStreak Learning, LLC
  17. 17. Advice from one of my managers Do what you do well, and you’ll succeed. Let other people do what they do well. Work together as a team and your achievements will be great! Don’t try to be someone other than who you are. © 2008 BlueStreak Learning, LLC
  18. 18. Guidelines for the Day <ul><li>Go to the sessions and learn about eLearning solutions and the people who create them. </li></ul><ul><li>Visit the exhibit hall and notice the different specialties among the providers. </li></ul><ul><li>Find other professionals who compliment your skills and can help you create better eLearning products. </li></ul>© 2010 BlueStreak Learning, LLC
  19. 19. Contact Information Jennifer De Vries, CPT BlueStreak Learning, LLC [email_address] 630-842-1865 Thank you for your time and attention. © 2008 BlueStreak Learning, LLC

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