Intra vs entra

981 views

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
981
On SlideShare
0
From Embeds
0
Number of Embeds
51
Actions
Shares
0
Downloads
23
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Intra vs entra

  1. 1. Entrepreneur vs.Intrapreneur
  2. 2. Background Entrepreneur The Whitewater Group – sold to Symantec Imagination Pilots – became Rollingstones.com Kinesoft Development – sold to Softbank Emmi Solutions – sold to Primus Capital VC SurePayroll – sold to Paychex Novarra – sold to Nokia Executive Apple Computer Redbox
  3. 3. Life of An Entrepreneur
  4. 4. Life of an Intrapreneur
  5. 5. Ya Gotta Be Nuts
  6. 6. So What Does It Take?
  7. 7. Achler Rules Yes, I know they are trite and banal, but somewherehidden inside the cute pictures are the essence of truthand perhaps even a touch of wisdom, not withstandingthat my kids thought I was a complete and total idiotwhen they were teenagers…
  8. 8. Passion Wins
  9. 9. Focus is Required
  10. 10. Vision Is Required
  11. 11. Team Culture is Vital
  12. 12. Treat Engineers As Kings
  13. 13. <3 Your Customers
  14. 14. Brand = Trust
  15. 15. Simplicity Rules!
  16. 16. Customer Acquisition Is TheOnly Thing That Matters
  17. 17. The Speed of ChangeAccelerates
  18. 18. Adapt or Die
  19. 19. Entrepreneur v. Intrapreneur
  20. 20. The Life of an Entrepreneur Beg for money Begin to build product Build small dedicated team of ninja warriors Beg for more money Talk to some customers, pray they will like you Get on your hands and knees and really beg for more money Ship version 1 Try to create a viral video that will get people talking about you – preferablywith a cat Rinse and repeat
  21. 21. The Life of an Intrapreneur Do tons of market research, focus groups, and prepare endless power pointpresentations Beg for money Begin to build product Build small dedicated team of ninja warriors – and beg, borrow and steal time fromeveryone else in the company to get them to support your project Beg for more money Talk to some customers, pray they will like your product – you already know theylike your brand Get on your hands and knees and really beg for more money Ship version 1 through your existing distribution channels Try to create a viral video that will get people talking about you – preferably with acat
  22. 22. The Key Differences are The brand already exists – and your customers trust it. The power of your existing distribution channels
  23. 23. Lessons of an Intrapreneur Starts from the top – Board and C-team must bealigned.
  24. 24. Lessons of an Intrapreneur Project must be prioritized
  25. 25. Lessons of an Intrepreneur Clear communication of priorities across the entirecompany
  26. 26. Lessons of an Intrepreneur Talk is cheap – budget must be protected and everyonethroughout the company must be aligned with KPI’s –bonus on the success of the project
  27. 27. Lessons of an Intrepreneur Everyone has a day job – and it doesn’t include yourproject. Must over communicate expectations, resultsand accountability Send an agenda before every meeting Take meeting notes Publish due dates and who is responsible Start the next meeting with the follow-up from the actionitems of the previous meeting
  28. 28. Lessons of an Intrepreneur Fail fast, learn, iterate, and take no prisoners.
  29. 29. And of course, everyoneloves a winner!
  30. 30. Thank you Questions? Mark Achler – markachler@gmail.com

×