SUCCESSFUL
CAMPAIGNS
7 SEXY Secrets of
5/14/201
4
@SFTech4Good | @ch3ryl
CHERYL // CONTEE
Affiliate of Harvard's Berkman Center for
Internet & Society
The Root 100 list of established and
emerg...
ABOUT US // CLIENTS
5/14/201
4
@SFTech4Good | @ch3ryl
1. BE FUNNY
5/14/201
4
@SFTech4Good | @ch3ryl
5/14/201
4
@SFTech4Good | @ch3ryl
2. USE FACES
5/14/201
4
@SFTech4Good | @ch3ryl
WATER.ORG INSTAGRAM CAMPAIGN
5/14/201
4
@SFTech4Good | @ch3ryl
3. TARGET
5/14/201
4
@SFTech4Good | @ch3ryl
Targeting for Social Impact
"It opens up a new realm of possibilities for online advocacy.
It's definitely a tool I'd reco...
Attentive.ly: Personalized, Targeted, Multichannel
Before:
cherylcontee@gmail.com
After:
Attentive.ly: Personalized, Targeted, Multichannel
4. TAP POP CULTURE
5/14/201
4
@SFTech4Good | @ch3ryl
5/14/201
4
Website Redesign
5. HAVE A HEART
5/14/201
4
@SFTech4Good | @ch3ryl
5/14/201
4
@SFTech4Good | @ch3ryl
6. TELL A STORY
5/14/201
4
@SFTech4Good | @ch3ryl
5/14/201
4
Website Redesign
7. STOP
INTEGRATING
YOUR CRM
5/14/201
4
@SFTech4Good | @ch3ryl
5/14/201
4
Website Redesign
5/14/201
4
@SFTech4Good | @ch3ryl
TRENDS // IMPACT THROUGH INNOVATION
Alignment =
Social innovation
connected to your audience
creates change more
rapidly.
...
WHY IT MATTERS // CHANGE THE WORLD
“I started out with a dream to make a
star in a jar, and I ended up … making
things tha...
5/14/201
4
Website Redesign
cheryl@fissionstragy.com
cheryl@attentive.ly
@ch3ryl
5/14/201
4
@SFTech4Good | @ch3ryl
SF Tech 4 Good - 7 Sexy Secrets of Successful Campaigns + How to Stop Integrating Your CRM
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SF Tech 4 Good - 7 Sexy Secrets of Successful Campaigns + How to Stop Integrating Your CRM

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Learn the best methods to ensure that your nonprofit or NGO campaigns are successful.

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SF Tech 4 Good - 7 Sexy Secrets of Successful Campaigns + How to Stop Integrating Your CRM

  1. 1. SUCCESSFUL CAMPAIGNS 7 SEXY Secrets of 5/14/201 4 @SFTech4Good | @ch3ryl
  2. 2. CHERYL // CONTEE Affiliate of Harvard's Berkman Center for Internet & Society The Root 100 list of established and emerging Black leaders Huffington Post Top 27 Female Founders in Tech to Follow on Twitter in 2011 Black Enterprise Top in Tech to Follow on Twitter in 2011 Fast Company 2010 Most Influential Women in Tech 5/14/201 4 @SFTech4Good | @ch3ryl
  3. 3. ABOUT US // CLIENTS 5/14/201 4 @SFTech4Good | @ch3ryl
  4. 4. 1. BE FUNNY 5/14/201 4 @SFTech4Good | @ch3ryl
  5. 5. 5/14/201 4 @SFTech4Good | @ch3ryl
  6. 6. 2. USE FACES 5/14/201 4 @SFTech4Good | @ch3ryl
  7. 7. WATER.ORG INSTAGRAM CAMPAIGN 5/14/201 4 @SFTech4Good | @ch3ryl
  8. 8. 3. TARGET 5/14/201 4 @SFTech4Good | @ch3ryl
  9. 9. Targeting for Social Impact "It opens up a new realm of possibilities for online advocacy. It's definitely a tool I'd recommend. It's changing the way that we do online advocacy.” David Norton, Advocacy Manager, SEIU in TechPresident article
  10. 10. Attentive.ly: Personalized, Targeted, Multichannel Before: cherylcontee@gmail.com After:
  11. 11. Attentive.ly: Personalized, Targeted, Multichannel
  12. 12. 4. TAP POP CULTURE 5/14/201 4 @SFTech4Good | @ch3ryl
  13. 13. 5/14/201 4 Website Redesign
  14. 14. 5. HAVE A HEART 5/14/201 4 @SFTech4Good | @ch3ryl
  15. 15. 5/14/201 4 @SFTech4Good | @ch3ryl
  16. 16. 6. TELL A STORY 5/14/201 4 @SFTech4Good | @ch3ryl
  17. 17. 5/14/201 4 Website Redesign
  18. 18. 7. STOP INTEGRATING YOUR CRM 5/14/201 4 @SFTech4Good | @ch3ryl
  19. 19. 5/14/201 4 Website Redesign
  20. 20. 5/14/201 4 @SFTech4Good | @ch3ryl
  21. 21. TRENDS // IMPACT THROUGH INNOVATION Alignment = Social innovation connected to your audience creates change more rapidly. 5/14/201 4 @SFTech4Good | @ch3ryl
  22. 22. WHY IT MATTERS // CHANGE THE WORLD “I started out with a dream to make a star in a jar, and I ended up … making things that I think can change the world.” — Taylor Wilson (teenage nuclear scientist) 5/14/201 4 @SFTech4Good | @ch3ryl
  23. 23. 5/14/201 4 Website Redesign
  24. 24. cheryl@fissionstragy.com cheryl@attentive.ly @ch3ryl 5/14/201 4 @SFTech4Good | @ch3ryl

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