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How to Talk to Your Employees About Social Media

Have you had the social media “talk” with your employees yet? To date, most employers have avoided this. In this session you will learn how to empower your employees with common sense guidelines needed for safe, responsible and effective social media use, both personally and professionally. This session is based on the key learnings from over a hundred social media policies and social thought leaders on the web.
This talk about “The Talk” was presented by Social Media Training Expert, Cher Jones at Social HR Camp at Ryerson University in Toronto (Aug 2012)
Visit for some great social media training advice, ideas and services!

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How to Talk to Your Employees About Social Media

  1. 1. Oh, Oh! I think we’d better have “the talk” How to talk to your employees about social mediaPresented by Social Media Training Expert, Cher Jones at #SocialHRCamp
  2. 2. Having the “talk” feels just like...having the “talk”.
  3. 3. Know what you are going to say @itscherjones #SocialHRCamp
  4. 4. Talk about it early @itscherjones #SocialHRCamp
  5. 5. Attitude reflects leadership @itscherjones #SocialHRCamp
  6. 6. Explain the “Why” @itscherjones #SocialHRCamp
  7. 7. Share a few “cautionary tales” @itscherjones #SocialHRCamp
  8. 8. Be clear about your rules @itscherjones #SocialHRCamp
  9. 9. Reinforce your values (& policies) @itscherjones #SocialHRCamp
  10. 10. Don’t get to technical @itscherjones #SocialHRCamp
  11. 11. Share good advice Give lots of advice @itscherjones #SocialHRCamp
  12. 12. Acknowledge it’s not easy @itscherjones #SocialHRCamp
  13. 13. FACT: They will mess up @itscherjones #SocialHRCamp
  14. 14. In case of emergency...there’s a plan @itscherjones #SocialHRCamp
  15. 15. Identify who they can talk to @itscherjones #SocialHRCamp
  16. 16. Let them know that you’re watching @itscherjones #SocialHRCamp
  17. 17. Be ready for questions @itscherjones #SocialHRCamp
  18. 18. Be open to change Encourage ideas @itscherjones #SocialHRCamp
  19. 19. Share your vision of a social future Share your vision for the future @itscherjones #SocialHRCamp
  20. 20. Continue the conversation (often) @itscherjones #SocialHRCamp
  21. 21. Questions? @itscherjones #SocialHRCamp
  22. 22. Thank You Your employees have questions about social media. We can help you answer them!Visit for more information