Student Survey Charleston ebrary

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Student Survey Charleston ebrary

  1. 1. Are We Meeting Students’ Research Needs? A Comparison of ebrary’s 2008 and 2011 Global Student E-book Surveys
  2. 2. Background <ul><li>2008 </li></ul><ul><li>Original survey questionnaire developed by librarians </li></ul><ul><ul><li>Including Cleveland State University </li></ul></ul><ul><li>Informal survey created in SurveyMonkey </li></ul><ul><li>Survey distributed to ebrary’s email distribution list of librarians </li></ul><ul><li>Librarians pushed out survey to students </li></ul><ul><li>~6,500 respondents </li></ul><ul><ul><li>76 participating countries (~60% international, 40% US) </li></ul></ul><ul><li>2011 </li></ul><ul><li>Survey duplicated and distributed using the same process </li></ul><ul><li>Cloned survey for Cleveland State case study </li></ul><ul><li>~6,600 total respondents </li></ul><ul><ul><li>100 participating countries (~70% US, 30% international) </li></ul></ul><ul><li>Full results and additional social media questions and results available at ALA MW! </li></ul>
  3. 3. E-book Awareness: 2008 <ul><li>68% of students stated awareness good to excellent </li></ul><ul><li>34% did not know if their library had e-books </li></ul><ul><li>58% did not know where to find e-books </li></ul>How would you expect this to change? In 2008…
  4. 4. E-book Awareness: 2011 In the past three years, the awareness level has not changed as much as expected
  5. 5. E-book Discovery <ul><li>However, the ways students find information online, including e-books, is changing </li></ul><ul><li>2008 </li></ul><ul><li>Librarians </li></ul><ul><li>Instructors </li></ul><ul><li>Library website/blog </li></ul><ul><li>Library catalog </li></ul><ul><li>Google/search engine </li></ul><ul><li>Peers </li></ul><ul><li>2011 </li></ul><ul><li>Librarians </li></ul><ul><li>Instructors </li></ul><ul><li>Peers </li></ul><ul><li>Google/search engine </li></ul><ul><li>Library catalog </li></ul><ul><li>Library website/blog </li></ul><ul><li>CSU </li></ul><ul><li>Librarians </li></ul><ul><li>Instructors </li></ul><ul><li>Library website/blog </li></ul><ul><li>Library catalog </li></ul><ul><li>Peers </li></ul><ul><li>Google/search engine </li></ul>
  6. 6. Resources for Research Students use the following:
  7. 7. Determining Trustworthiness <ul><li>2008 </li></ul><ul><li>Instructor (85%) </li></ul><ul><li>Publisher (70%) </li></ul><ul><li>Librarians (67%) </li></ul><ul><li>Peers (31%) </li></ul><ul><li>Print availability (27%) </li></ul><ul><li>Google/search engine (14%) </li></ul><ul><li>Don’t care (6%) </li></ul><ul><li>2011 </li></ul><ul><li>Instructor (88%) </li></ul><ul><li>Librarian (77%) </li></ul><ul><li>Publisher (73%) </li></ul><ul><li>Peers (30%) </li></ul><ul><li>Print availability (25%) </li></ul><ul><li>Google/search engine (12%) </li></ul><ul><li>Don’t care (3%) </li></ul><ul><li>CSU </li></ul><ul><li>Instructor (90%) </li></ul><ul><li>Librarian (80%) </li></ul><ul><li>Publisher (73%) </li></ul><ul><li>Peers (32%) </li></ul><ul><li>Print availability (23%) </li></ul><ul><li>Google/search engine (10%) </li></ul><ul><li>Don’t care (3%) </li></ul>Librarians are having greater influence, and more students care about the source
  8. 8. Research vs. Trustworthiness
  9. 9. E-book Features Collaborative and accessibility features are increasingly important to students
  10. 10. E-book Features: 2011 Social Media <ul><li>58% likely to use social media to share info with peers, while 59% would use it if recommended by peers </li></ul><ul><li>Importance of specialized apps – students prefer Facebook and Google </li></ul>Special apps will drive discovery
  11. 11. E-book Usage: 2008 In 2008, students indicated they spent the average time per week in e-books: <ul><li>More than 10 hours: 2% </li></ul><ul><li>5 – 10 hours: 5% </li></ul><ul><li>1 – 5 hours: 16% </li></ul><ul><li>Less than 1 hour: 29% </li></ul><ul><li>Never: 49% </li></ul>How has that changed?
  12. 12. E-book Usage: 2011 Students’ usage of e-books has not increased as expected (per week):
  13. 13. E-book Usage (Cont) Students who stated they “never’ use e-books in 2011 indicated the following top 5 reasons: <ul><li>I do not know where to find e-books </li></ul><ul><li>I prefer printed books </li></ul><ul><li>My library does not offer e-books </li></ul><ul><li>E-books are too difficult to read </li></ul><ul><li>E-books not available in my subject area </li></ul>
  14. 14. E-book Usage (Cont) When asked what would make e-books more suitable, students indicated the following in 2011:
  15. 15. E vs. P Books: 2008 In 2008, students indicated how often they would use E over P if available <ul><li>Very often: 23% </li></ul><ul><li>Often: 28% </li></ul><ul><li>Sometimes: 32% </li></ul><ul><li>Rarely: 14% </li></ul><ul><li>Never: 3% </li></ul>How has that changed?
  16. 16. E vs. P Books (Cont) The majority would still prefer e-books if available
  17. 17. Conclusions According to data from this informal survey <ul><li>Students’ perceptions and trend have not changed as much as expected in the last three years </li></ul><ul><li>Students are now relying more on their librarians to determine information trustworthiness </li></ul><ul><li>Students are sharing information more now than three years ago (including social media), but are still not trusting it as a resource </li></ul>
  18. 18. Implications What can we do as vendors, librarians, and publishers to better address student needs?
  19. 19. Q&A

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