Email is not dead<br />It evolved<br />
table of <br />contents<br />
More than<br />½ <br />people check theiremails<br />more thanonce a day<br />Power users <br />go up to<br />20+<br />tim...
Email is read…<br />32%<br />webmail<br />53%<br />pc client<br />15%<br />mobile<br />(x2 last year)<br />(source: readwr...
The facts<br />Delphine Gatignol – VP Sales – comScore<br />Email, evolved<br />
Looking at the State of the Internet in Belgium….<br />Around 6 million Belgian<br />have spent an average of<br />20,2 ho...
Source : comScore Media Metrix , June 2011, Belgium, 15+<br />64,5% of Belgian Internet Users<br />are visiting<br />Web-B...
Worldwide, Popularity of Web-Based Email is High …<br />Worldwide<br />-9 %<br />+ 3 %<br />Middle East - Africa<br />Lati...
But Europe-wise, this Trend is Relatively Debatable …<br />Source : comScore Media Metrix , June 2010 vs June 2011, 15+<br...
… even though Web-based Email Users are Clearly more Engaged<br />Source : comScore Media Metrix , June 2010 vs June 2011,...
… and Older<br />Source : comScore Media Metrix , June 2011, Belgium, 15+<br />55+ spent more than the double time on web-...
Your mailbox needsto follow the trend<br />Vincent Joris – Hotmail Product Manager – Microsoft <br />Email, evolved<br />
is investing in<br />New<br />1<br />200<br />petabyte<br />engineers<br />features<br />added<br />every week<br />direct...
10x <br />faster<br />thanit was in 2010<br />Virtuallyunlimited<br />storage<br />and 10Gb attachments<br />thankstoSkyDr...
Androidapp<br />Optimizedfor<br />on mobile<br />mobile<br />browser<br />Exchange<br />ActiveSync<br />on iPhone, RIM, No...
How do real peopleuse email?<br />Johan Peeters & Thomas Durieux – Hotmail users<br />Email, evolved<br />
SPAM vs. GrayMail<br />Vincent Joris – Hotmail Product Manager – Microsoft <br />Email, evolved<br />
SPAM = …<br />90%<br />of mails on the net<br />8billion<br />SPAMs a day<br />(source: Symantec)<br />Filters<br />SmartS...
What is GrayMail?<br />emailslike product offers, daily<br />deals, newslettersandother<br />email thatpeoplemight<br />ha...
How did we<br />solve<br />it?<br />We listened…<br />Filing. Piling. Deleting<br />
What do real peoplethinkaboutthis?<br />Johan Peeters & Thomas Durieux – Hotmail users<br />Email, evolved<br />
Conclusions<br />Hotmail, evolved<br />Email, evolved<br />
Petabytes of Storage<br />and2011<br />evolved…<br />…in 2010<br />LinkedIn Contact Import<br />Facebook Chat <br />Accoun...
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Powerpoint presentatie persconferentie nieuwe Windows Hotmail functies

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Powerpoint presentatie slides van de persconferentie over de nieuwe hotmail functies (maandag 3 oktober 2011) te Microsoft Belgie (Zaventem)

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  • Waarom zijn we hier vandaag?Waarom is het belangrijk?
  • Change2%2%-6%0%-11%1%-7%
  • 10x sneller - cachen van data - asynchroon systeemGebruikers spenderen meer tijd op Hotmail zelfs als het sneller is dan 1 jaar geleden.Redenen: - Integration van meer diensten (OfficeWebApps, YouTube video, Messenger &amp; FB Chat…) - 55+ spenderen meer tijd en is een groeiende deel van de gebruikers - Meer ongewenste mail te sorteren - Mensen gebruiken hun email voor meer meaningful dingen
  • New feature demo’sNewsletter one-click filter + unsubscribe (LinkedIn)Scheduled sweep (Groupon)Instant actions (random mails)Folder management (WL reminders)Flags (Photos Christophe)Categories (Dorothy’s mail)
  • Powerpoint presentatie persconferentie nieuwe Windows Hotmail functies

    1. 1. Email is not dead<br />It evolved<br />
    2. 2. table of <br />contents<br />
    3. 3. More than<br />½ <br />people check theiremails<br />more thanonce a day<br />Power users <br />go up to<br />20+<br />times a day<br />(source: internal research)<br />
    4. 4. Email is read…<br />32%<br />webmail<br />53%<br />pc client<br />15%<br />mobile<br />(x2 last year)<br />(source: readwriteweb)<br />
    5. 5. The facts<br />Delphine Gatignol – VP Sales – comScore<br />Email, evolved<br />
    6. 6. Looking at the State of the Internet in Belgium….<br />Around 6 million Belgian<br />have spent an average of<br />20,2 hours online<br />Source : comScore Media Metrix , June 2011, Belgium, 15+<br />in June 2011<br />
    7. 7. Source : comScore Media Metrix , June 2011, Belgium, 15+<br />64,5% of Belgian Internet Users<br />are visiting<br />Web-Based Email<br />Spending an average of <br />2,2 hours in a month<br />
    8. 8. Worldwide, Popularity of Web-Based Email is High …<br />Worldwide<br />-9 %<br />+ 3 %<br />Middle East - Africa<br />Latin America<br />Asia Pacific<br />North America<br />- 25 %<br />- 19 %<br />+ 20 %<br />+ 13 %<br />- 1 %<br />+ 4,3 %<br />- 1 %<br />+ 2,5 %<br />Europe<br />+ 0 %<br />+ 2 %<br />Source : comScore Media Metrix , June 2010 vs June 2011, 15+<br />
    9. 9. But Europe-wise, this Trend is Relatively Debatable …<br />Source : comScore Media Metrix , June 2010 vs June 2011, 15+<br />+ 2%<br />Worldwide: +3%<br />Europe: +2%<br />+ 2%<br />- 6 %<br />=<br />- 11 %<br />+ 1%<br />- 7 %<br />
    10. 10. … even though Web-based Email Users are Clearly more Engaged<br />Source : comScore Media Metrix , June 2010 vs June 2011, 15+<br />+ 14 %<br />+ 22 %<br />+ 12 %<br />Worldwide: - 9%<br />Europe: = <br />- 9 %<br />+ 51 %<br />- 1%<br />- 2 %<br />
    11. 11. … and Older<br />Source : comScore Media Metrix , June 2011, Belgium, 15+<br />55+ spent more than the double time on web-based email than the 15-24<br />3,5 Hours<br />2,2 Hours<br />2 Hours<br />2 Hours<br />1,6 Hours<br />Average Hours Spent Online: Age<br />
    12. 12. Your mailbox needsto follow the trend<br />Vincent Joris – Hotmail Product Manager – Microsoft <br />Email, evolved<br />
    13. 13. is investing in<br />New<br />1<br />200<br />petabyte<br />engineers<br />features<br />added<br />every week<br />directlyworking on<br />Hotmail<br />released<br /> more often<br />1 billion accounts<br />Hundreds of petabytes<br />
    14. 14. 10x <br />faster<br />thanit was in 2010<br />Virtuallyunlimited<br />storage<br />and 10Gb attachments<br />thankstoSkyDrive<br />allowingPhotoMailsandDocMails<br />
    15. 15. Androidapp<br />Optimizedfor<br />on mobile<br />mobile<br />browser<br />Exchange<br />ActiveSync<br />on iPhone, RIM, Nokia, Android<br />
    16. 16. How do real peopleuse email?<br />Johan Peeters & Thomas Durieux – Hotmail users<br />Email, evolved<br />
    17. 17. SPAM vs. GrayMail<br />Vincent Joris – Hotmail Product Manager – Microsoft <br />Email, evolved<br />
    18. 18. SPAM = …<br />90%<br />of mails on the net<br />8billion<br />SPAMs a day<br />(source: Symantec)<br />Filters<br />SmartScreen<br />TrustedSender<br />MDCU<br />3%<br />Lessthan<br />in yourinbox<br />Many users report 0% SPAM<br />(especially new users)<br />
    19. 19. What is GrayMail?<br />emailslike product offers, daily<br />deals, newslettersandother<br />email thatpeoplemight<br />have signed up for.<br />75%<br /> of mails that<br />Hotmail users identified as <br />SPAM are actuallygraymail.<br />60%<br /> of mails in the<br />in the inboxare graymail.<br />
    20. 20. How did we<br />solve<br />it?<br />We listened…<br />Filing. Piling. Deleting<br />
    21. 21. What do real peoplethinkaboutthis?<br />Johan Peeters & Thomas Durieux – Hotmail users<br />Email, evolved<br />
    22. 22. Conclusions<br />Hotmail, evolved<br />Email, evolved<br />
    23. 23. Petabytes of Storage<br />and2011<br />evolved…<br />…in 2010<br />LinkedIn Contact Import<br />Facebook Chat <br />Account Recovery Proofs<br />Use Any Email Address<br />Aliases<br />IE9 Desktop Notifications<br />Performance 10x faster<br />Ban Common Passwords<br />My Friend’s been Hacked<br />Download multiple attachments<br />Auto-save<br />Auto-complete<br />Keyboard Shortcuts<br />Facebook Birthdays & Contacts<br />Conversation View<br />Quick Views<br />SkyDrive Attachments<br />Trusted Sender<br />Single Use Codes<br />Sweep<br />ActiveViews<br />One-Click Filters<br />Office Docs Integration<br />Exchange ActiveSync<br />Nested Folders<br />
    24. 24. Q&A<br />Thankyouforcoming.<br />Special thanksto Delphine, Thomas and Johan.<br />http://explore.live.com<br />

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