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Cultural Shock

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Cultural Shock

  1. 1. Cultural ShockSubsidiary of Sunshine C0.,Ltd., Vietnam
  2. 2. Topics • Stages of Cultural Shock • Alleviating Cultural Shock • Aspects of Cultural Shock • Relationships and Family Considerations • Public and Private SelfSubsidiary of Sunshine C0.,Ltd., Vietnam
  3. 3. Terms • Area training model • Intellectual model • Asia Shock; will be talked • Interaction approach about in detail in a few • Johari Window; can be slides translated into one’s • Cultural awareness public self and private self • Cultural shock; is the • Multidimensional approach trauma you experience when you move into a culture different from your home cultureSubsidiary of Sunshine C0.,Ltd., Vietnam
  4. 4. Terms; continued • Platinum Rule • Self-efficacy • Re-entry shock • Sensitivity training • Self-awareness model • T-groupSubsidiary of Sunshine C0.,Ltd., Vietnam
  5. 5. • Cultural shock is the trauma you experience when you move into a culture different from your home culture. • Frustrations may include lack of food, unacceptable standards of cleanliness, different bathroom facilities, and fear for personal safety.Subsidiary of Sunshine C0.,Ltd., Vietnam
  6. 6. People experience cultural shock when they are in a country where yes may mean no, where prices are negotiable, and where laughter may signify anger.Subsidiary of Sunshine C0.,Ltd., Vietnam
  7. 7. Understanding the expatriate • If you have family living in other countries; are an expatriate yourself; work in a global company; have a neighbor who is from another country or ethnicity; have friends, business partners, or classmates of cultures different than your own, then you are automatically trying to understand the vibrant display of cultural backgrounds around you.Subsidiary of Sunshine C0.,Ltd., Vietnam
  8. 8. "There has never been a more important time for the world to reach out to each other and be more than just tolerant but willing to learn," said Anne Koark, British, President and founder of Munich-based Trust in Business.Subsidiary of Sunshine C0.,Ltd., Vietnam
  9. 9. What makes it tricky? • We often take it for granted that our sense of being polite, normal, rude, friendly etc. must be understood by the people we deal with. • But this is not the case.Subsidiary of Sunshine C0.,Ltd., Vietnam
  10. 10. Cultures basic similarities and their expressions • Its true that we all share the same basic human emotions in our lives, such as love, hate, anger and passion. • However, each culture has a distinct way of expressing those emotions and has different attitudes behind this expression - also in business matters. – We have to learn to overcome culture bumps beyond the simple belief of tolerance.Subsidiary of Sunshine C0.,Ltd., Vietnam
  11. 11. Living as an expatriate • Everybody who decides to live in another culture goes through a cultural adjustment cycle before he/she adapts to the new environment. • People go through the cycle at their own pace - some take longer to go through the cycle and others pass through it quickly.Subsidiary of Sunshine C0.,Ltd., Vietnam
  12. 12. Coping with Culture Shock There are usually four phases that you may experience. Honeymoon: – Everything is great, nothing is wrong; you’re having a wonderful time. Shock: – There are so many differences in this country that you don’t know how to deal with them. You didn’t think things would be like this.Subsidiary of Sunshine C0.,Ltd., Vietnam
  13. 13. Negotiation: – You learn to deal with the problems set before you and try to integrate them with your own beliefs. Acceptance: – You are able to live well in the environment with the differences you are experiencing.Subsidiary of Sunshine C0.,Ltd., Vietnam
  14. 14. Major Symptoms of Cultural Shock  Homesickness  Boredom  Withdrawal (avoiding contact with host nationals)  Need for excessive amounts of sleep  Compulsive eating/drinking  Irritability  Exaggerated cleanlinessSubsidiary of Sunshine C0.,Ltd., Vietnam
  15. 15.  Marital stress  Family tension and conflict  Chauvinistic excesses  Stereotyping of host nationals  Hostility toward host nationals  Loss of ability to work effectively  Unexplainable fits of weeping  Physical ailments (psychosomatic illnesses)Subsidiary of Sunshine C0.,Ltd., Vietnam
  16. 16. Asia Shock has five progressive stages: 1. Frustration with the culture, e.g., the language, food, and local customs. 2. Unwillingness to understand the rationale behind the local ways of doing things. 3. Ethnocentricity; Labeling Asians as dishonest because they say one thing and do another; consider face-saving as dishonest. 4. Racism – use of unflattering labels for Asians. 5. Avoidance of the culture; People form clubs rather than intermingle with people of the culture.Subsidiary of Sunshine C0.,Ltd., Vietnam
  17. 17. Some cultural differences you may experience due to change in customs are:Subsidiary of Sunshine C0.,Ltd., Vietnam
  18. 18. • Friendship: – Most people you will come in contact with will be friendly. They will talk about current events, politics, hobbies, and sports. However, personal matters are often not spoken about such as financial or family problems. • Dress: – The attire worn is usually informal, unless otherwise told to wear formal clothing. It is not necessary to wear Western-style clothing. Clothing you have brought from home is acceptable.Subsidiary of Sunshine C0.,Ltd., Vietnam
  19. 19. • Greetings: – When Westerners greet each other, whether male or female, a handshake is generally the custom. Spatial distance is a very important aspect of nonverbal communication. Most Westerners stand 3 feet apart when talking. • Schedules: – Westerners place a high priority on being punctual. The phrase “time is money” is very common. You will be expected to be on time to events that have specific starting times, such as class, dinner arrangements, appointments, etc.Subsidiary of Sunshine C0.,Ltd., Vietnam
  20. 20. Strategies for Coping with a New Culture During Short Visits • Nonacceptance of the host culture; traveler behaves as he/she would in the home culture. • Substitution - The traveler learns the appropriate responses/behaviors in the host culture and substitutes these responses/behaviors for the ones he/she would ordinarily use in the home culture.Subsidiary of Sunshine C0.,Ltd., Vietnam
  21. 21. • Addition - The person adds the behavior of the host culture when in the presence of nationals but maintains the home culture behavior with others of the same culture. • Synthesis - Integrates or combines elements of the two cultures, such as combining Foreign dress and that of the Philippines. • Resynthesize - The integration of ideas not found in either culture (Foreign traveler to China chooses to eat neither American nor Chinese food, but prefers Italian).Subsidiary of Sunshine C0.,Ltd., Vietnam
  22. 22. Problems Related to Shock • Finding a new niche in the corporate structure at home. • Adjusting to lower standards of living. • Problems reestablishing personal and professional relationships. • Dealing with readjustment problems of children, including the difference in their educational experience abroad.Subsidiary of Sunshine C0.,Ltd., Vietnam
  23. 23. To alleviate cultural shock, try to see the environment from the perspective of the host nationals. Replace the Golden Rule (Do unto others as you would have them do unto you) with ... The Platinum Rule (Do unto others as they would have done unto them).Subsidiary of Sunshine C0.,Ltd., Vietnam
  24. 24. Alleviating Cultural Shock by Careful Selection of Overseas Personnel  Sensitive, cooperative, able to compromise  Open to others opinions  Reaction to new situations; appreciation of cultural differences  Understanding of own values and aware of values in other cultures  Reaction to criticism  Understanding of Foreign government system  Ability to develop contacts in new culture  Patience and resiliencySubsidiary of Sunshine C0.,Ltd., Vietnam
  25. 25. • When I was selected to come to my current country, the organization pulled me from one Asian Country, brought me back to my home country to de-culturalize me, then re-trained me for my new Asian country. • This made no sense to me at all, especially since the trainer who was to prepare me for coming here, knew absolutely nothing about Asia, he had never been here.Subsidiary of Sunshine C0.,Ltd., Vietnam
  26. 26. TRAINING MUST BE APPLICABLE AND DONE BY SOMEONE WHO KNOWS ABOUT THE DESTINATION COUNTRY AND REGION FROM FIRST HAND KNOWLEDGE!Subsidiary of Sunshine C0.,Ltd., Vietnam
  27. 27. Training Models • Intellectual or classroom model - involves giving facts about the host country using a variety of instructional methods • Area training or simulation model - emphasizes affective goals, culture specific content, and experiential processes • Self-awareness or human relations model - based on the assumption that the trainee with self-understanding will be more effective in the overseas assignmentSubsidiary of Sunshine C0.,Ltd., Vietnam
  28. 28. • Cultural awareness model - emphasizes cultural insight and stresses affective goals and an experiential process • Interaction approach - participants interact with people in the host country • Multidimensional approach - attempts to combine cognitive, affective, and behavioral aspects of trainingSubsidiary of Sunshine C0.,Ltd., Vietnam
  29. 29. Feedback and Rewards • Appraisal and reward system must reflect the purpose and expectations of the assignment (profit or building a presence in the country). • Reward systems may include special allowances for housing, hardship, home leave, medical, taxes, etc. • Reward system must compensate for what Foreign persons are leaving behind and must be based on the idea of equity (the ratio between what is contributed and what is received).Subsidiary of Sunshine C0.,Ltd., Vietnam
  30. 30. Developing Employees to Their Potential 1. Plan for repatriation, including reasons for the assignment and how the employee will contribute to the company upon his/her return. 2. Allow adequate time for readjustment before employee reports to work. 3. Provide appropriate compensation for transition expenses. 4. Assist in locating proper housing. 5. Show appreciation to family for their contributions.Subsidiary of Sunshine C0.,Ltd., Vietnam
  31. 31. Aspects of Cultural Shock the Expat Needs to Understand. • Cultural Stress - alleviate stress by reading up on the country, studying the language, and becoming aware of customs and traditions in the culture. • Social Alienation - cultivate friendships with persons from home and host cultures; include host nationals in social events.Subsidiary of Sunshine C0.,Ltd., Vietnam
  32. 32. • Social Class and Poverty-Wealth Extremes - mentors in host culture can be helpful in advising Foreign persons regarding acceptable ways of dealing with poverty-wealth extremes. • Financial Information - should be provided before going to the culture; also financial counseling before reentry.Subsidiary of Sunshine C0.,Ltd., Vietnam
  33. 33. Relationships and Family Considerations • The failure of a spouse and other family members to adapt to the new culture can cause early return of expatriates; companies should provide training for employees and their family to minimize adjustment problems. • Encourage children to discuss their anxieties and fears.Subsidiary of Sunshine C0.,Ltd., Vietnam
  34. 34. The Johari Window can be translated into one’s public self and private self. • The public self may include information about a person’s work, family, and interests. The public self is small for the Japanese; it is large for Foreign persons. • The private self may include feelings, personal information, and opinions. The private self is large for the Japanese; it is small for Foreign persons.Subsidiary of Sunshine C0.,Ltd., Vietnam
  35. 35. Public and Private Self The Johari Window Things I Know Things I Don’t Know Things Others Arena Blind Spot Know Things Others Hidden Unknown Don’t KnowSubsidiary of Sunshine C0.,Ltd., Vietnam
  36. 36. "One of the byproducts of a successful adjustment to the host culture is that our old notions of our culture will never again be the same. After one lives for a while in Switzerland or Germany, the Foreign no longer seems to be the epitome of cleanliness; when compared to the Japanese, the typical American seems loud and boisterous; after a stint in a developing nation, people in the Foreign seem rushed and impersonal. Somehow home isnt what one had remembered."Subsidiary of Sunshine C0.,Ltd., Vietnam
  37. 37. “Upon return, Foreign people encounter friends, colleagues, neighbors, and relatives complaining bitterly that they are unable to find at the grocery store the correct color of toilet tissue for the downstairs bathroom. Such complaints stir up (1) considerable anger at how unaware and unappreciative most North Westerners are of their own material well-being, and (2) guilt for having mouthed many of these same insane complaints at an earlier time.”Subsidiary of Sunshine C0.,Ltd., Vietnam
  38. 38. This is Reverse Culture Shock and you NEED to prepare for this also!Subsidiary of Sunshine C0.,Ltd., Vietnam
  39. 39. Happy Journeys and Enjoy the AdventureSubsidiary of Sunshine C0.,Ltd., Vietnam

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