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Presentation for Ford Motor Company

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Ford Presentation

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Presentation for Ford Motor Company

  1. 1. Powerhouse Bianca Kratky Cisco Suzy Lombardi Charles Pan Lawrence Shulman Xerox Ford John Deere
  2. 2. Ford v v v v v The Ford Motor Company was founded in 1903 in Dearborn Michigan Henry Ford was its founder. First product was the Model T which debuted in 1908 Ford is a multinational corporation maintaining a foothold in North America, Europe and Asia Ford is a public corporation
  3. 3. v v v Ford markets to a vast array of consumers worldwide Majority of its customers in North America and India Its target market consists of people eligible to drive
  4. 4. Competitors Direct Competitors v Examples include: General Motors, Chrysler, and Toyota v Indirect Competitors: Alternative forms of transportation: Buses, Trains and bicycles v Direct Competitors Indirect Competitors
  5. 5. Strengths of Ford Diversified product portfolio v Strong marketing network v Robust manufacturing capabilities v
  6. 6. Weaknesses of Ford v v v Heavy losses in Europe Poor environmental records High cost structure
  7. 7. Opportunities for Ford v v v Sustainable technologies and alternative-fuels Growing global commercial vehicle Increased focus on emerging markets
  8. 8. Threats of Ford v v v Weak economic environment in Europe Currency fluctuations and trade policy risks for the South American operations Intense competition and pricing pressure
  9. 9. • • • • • • • • • • • • • • • • Works Cited http://www.nasdaq.com/symbol/csco/historical http://web.ebscohost.com/bsi/pdfviewer/pdfviewer?vid=7&sid=7d2603cc-c42a-49a0-acff89eb268ee664%40sessionmgr115&hid=124 Marketline, 30 July 2012, Company Profile Cisco Systems, Inc http://wiki.answers.com/Q/What_is_cisco%27s_slogan http://subscriber.hoovers.com/H/company360/competitorsList.html? companyId=10597000000000 http://corporate.ford.com/careers/career-paths/marketing?&ccode=US http://online.wsj.com/article/SB10001424052702304371504577404532918989276.html http://global.factiva.com/pcs/default.aspx?napc=K&f=FRDMO&fcpil=en http://www.xerox.com/downloads/wpaper/x/XGS_wp_XOS_Value_Proposition.pdf http://www.xerox.com/downloads/wpaper/x/XGS_wp_XOS_Value_Proposition.pdf http://www.deere.com/wps/dcom/en_US/corporate/our_company/about_us/strategy/strate gy.page http://www.deere.com/wps/dcom/en_US/corporate/our_company/our_company.page? http://subscriber.hoovers.com/H/company360/overview.html?companyId=10444000000000 http://web.ebscohost.com/bsi/pdfviewer/pdfviewer?sid=61e01093-4de1-4661-b97042e4f351313d%40sessionmgr4001&vid=4&hid=4206 http:// web.ebscohost.com/bsi/pdfviewer/pdfviewer?sid=fa7f9f7c-b004-4875-a0e5-0dd0ae162b8d%40sessionmgr400 http:// web.ebscohost.com/bsi/pdfviewer/pdfviewer?sid=fa7f9f7c-b004-4875-a0e5-0dd0ae162b8d%40sessionmgr400 http://web.ebscohost.com/bsi/pdfviewer/pdfviewer?sid=fa7f9f7c-b004-4875-a0e50dd0ae162b8d%40sessionmgr4001&vid=14&hid=4206
  10. 10. • • • • • • • • • • • • • • • • Works Cited http://www.nasdaq.com/symbol/csco/historical http://web.ebscohost.com/bsi/pdfviewer/pdfviewer?vid=7&sid=7d2603cc-c42a-49a0-acff89eb268ee664%40sessionmgr115&hid=124 Marketline, 30 July 2012, Company Profile Cisco Systems, Inc http://wiki.answers.com/Q/What_is_cisco%27s_slogan http://subscriber.hoovers.com/H/company360/competitorsList.html? companyId=10597000000000 http://corporate.ford.com/careers/career-paths/marketing?&ccode=US http://online.wsj.com/article/SB10001424052702304371504577404532918989276.html http://global.factiva.com/pcs/default.aspx?napc=K&f=FRDMO&fcpil=en http://www.xerox.com/downloads/wpaper/x/XGS_wp_XOS_Value_Proposition.pdf http://www.xerox.com/downloads/wpaper/x/XGS_wp_XOS_Value_Proposition.pdf http://www.deere.com/wps/dcom/en_US/corporate/our_company/about_us/strategy/strate gy.page http://www.deere.com/wps/dcom/en_US/corporate/our_company/our_company.page? http://subscriber.hoovers.com/H/company360/overview.html?companyId=10444000000000 http://web.ebscohost.com/bsi/pdfviewer/pdfviewer?sid=61e01093-4de1-4661-b97042e4f351313d%40sessionmgr4001&vid=4&hid=4206 http:// web.ebscohost.com/bsi/pdfviewer/pdfviewer?sid=fa7f9f7c-b004-4875-a0e5-0dd0ae162b8d%40sessionmgr400 http:// web.ebscohost.com/bsi/pdfviewer/pdfviewer?sid=fa7f9f7c-b004-4875-a0e5-0dd0ae162b8d%40sessionmgr400 http://web.ebscohost.com/bsi/pdfviewer/pdfviewer?sid=fa7f9f7c-b004-4875-a0e50dd0ae162b8d%40sessionmgr4001&vid=14&hid=4206

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