1. Create an
Online Hub
for
Professional
Presence
Use LinkedIn and SlideShare in
tandem to grow your network,
show your stuff, and get noticed
by companies looking for new
talent.
By creating a profile on each site,
you can make synergy your
strategy for developing
connections that lead to jobs.
Get started with these tips &
resources.
Are you a
job seeker?
77% of
hiring
managers
use Social
Media*
In a Reppler study, hiring agents
named LinkedIn among the top three
sites for screening potential job
candidates (Swallow, 2011).
Recruiters reported hiring based in
part on online profiles that supported
the candidate’s professional
qualifications, demonstrated strong
communications skills, and included
good references posted by previous
employers.
*2013 survey of members by the Society for
Human Resource Management
Over 39 million students and recent college
graduates are on LinkedIn. They are the
site's fastest-growing demographic.
Is your profile
complete and
compelling?
for information on building your profile,
growing your network, and more.
Check out the LinkedIn
Help Center
2. your professional headline for a
strong first impression.
Customize
Summarize
your most valuable skills.
Itemize
your work history using
keywords from your field of
expertise.
Personalize
your profile with a simple,
tasteful headshot.
Endorse
members of your network for
their top talents.
Connect
with classmates, coworkers,
colleagues and mentors.
Important: Join LinkedIn Groups
serving as the primary point of contact,
offers substance to claims of workplace expertise.
SlideShare
With LinkedIn
Share presentations to establish your credibility as a
subject matter expert.
Learn from
experts as you
network
Ask questions to
unlock industry
knowledge.
to your LinkedIn profile, too.
addConnect your accounts and
SlideShares
your
Owned by LinkedIn, SlideShare is a
leading platform for professional
content sharing. Click to get started.
Create > Present > Repurpose
3. "Presentations are one of the main ways in
which professionals capture and share their
experiences and knowledge, which in turn
helps shape their professional identity."
Swallow, E. (2011, October). How Recruiters Use Social Networks to Screen
Candidates [Infographic]. Retrieved from http://mashable.com/2011/10/23/how-
recruiters-use-social-networks-to-screen-candidates-infographic.
Sonefeldt, M. (2003, May). LinkedIn to Acquire SlideShare [Press Release]. Globe
Newswire [Online]. Retrieved from:
http://investors.linkedin.com/releasedetail.cfm?ReleaseID=670285.
Sources:
Jeff Weiner, LinkedIn
chief executive