Relax

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Relax

  1. 1. RELAXRoad Map for SPG 2011-2015
  2. 2. Meet team RELAXRoman AlexanderKulikov Kuchin Eugene LiudmilaKostrikov Kobzeva
  3. 3. SPG HAS TO FIND SOLUTIONS HOW TO FULFILL THE STRATEGIC GOALS SPG’s strategic goalsTo be presented in To accumulate $50 key markets of mln of EBITDA profit Russian business by 2016 To build a national To develop new strategist to approaches to penetrate the CIS strategic consulting countries To triple the office in 4 years
  4. 4. OFF WE GO
  5. 5. SPG SHOULD USE COMPLEX APPROACH SUPERB EXPERIENCE QUALITY OF PROJECTSNUMBER OF PROJECTS SATISFIED CLIENTS BRAND NEW CLIENTELE
  6. 6. INCREASED NUMBER OF PROJECTS GIVES INITIAL MOMENTUM SUPERB EXPERIENCE QUALITY OF PROJECTSNUMBER OF PROJECTS SATISFIED CLIENTS BRAND NEW CLIENTELE
  7. 7. IN RUSSIA SPG SHOULD FOCUS ON COMPANIES IN METALLURGY AND OIL & GAS INDUSTRIESGrowth 60% Prospective(2010) Russia industries Other industries Other countries Metallurgy 30% Oil & Gas 0% 15% 30% Profitability SOURCE: EXPERT TOP 400 (2010)
  8. 8. IN THE URALS MACHINERY AND METALLURGY ARE THE MOST PROSPECTIVE INDUSTRIES TO WORK WITHGrowth 60% Prospective(2010) The Urals industries Other industries Machinery Other countries Metallurgy 30% 0% 15% 30% Profitability SOURCE: EXPERT TOP 400 (2010)
  9. 9. SPG SHOULD BREAK INTO UKRAINIAN MARKET VIA CONSULTING COMPANIES IN METALLURGY AND ENERGY INDUSTRIESGrowth 60% Prospective(2010) Ukraine industries Other industries Other countries 30% Metallurgy Energy 0% 15% 30% Profitability SOURCE: TOP 100 RATING UKRAINE (2010)
  10. 10. METALLURGY AND OIL&GAS ARE THE HIGH PRIORITY INDUSTRIES FOR SPG IN KAZAKHSTAN Growth 60% Prospective (2010) Kazakhstan industries Other industries Other countries 30% Metallurgy Oil & Gas 0% 15% 30% Profitability SOURCE: EXPERT TOP 100 KAZAKHSTAN (2010)
  11. 11. COMPETITION IN THE CIS IN THE CHOSEN MARKETS IS NOT AS FIERCE AS IN THE OTHERS Metallurgy Oil & Gas Government Energy Machinery Weak position Fairly week position Strong position Dominance
  12. 12. MOSCOW OFFICE CONSULTS AZERBAIJANI OIL&GAS COMPANIES, ASTANA OFFICE OPERATES WITHIN THE URALS AS WELLKiev Moscow Ekaterinburg Astana Baku
  13. 13. NEW OFFICES TO OPEN IN 2012 AND 2013 2011 2012 2013 2014 2015 Number of M+2 Moscow 12 12 13 14 16 Kiev 4 5 8 12 Astana 3 6 9 M+2 Total 12 16 21 28 37SOURCE: TEAM’S CALCULATIONS
  14. 14. SPG NEEDS 21 TEAMS TO PENETRATE UKRAINIAN AND KAZAKH MARKETS BY 2015 % in TOP rankings of Number of Teams 12 Manufacturing 29%Moscow Machinery 2011 Energy Russia Expert TOP 400 12 29% MetallurgyKiev Energy BY 2015 Ukraine TOP 100 Rating Ukraine 22% 9 Oil & Gas Astana Metallurgy BY 2015Kazakhstan, The Urals Machinery Expert TOP 100 Kazakhstan, Expert TOP 400 Russia
  15. 15. BY 2015 SPG’S REVENUE SOURCES WILL BE WELL DIVERSIFIED Contribution of the offices to the total revenue 14% 25% 21% 24% Astana 24% 29% 32% Kiev 100% 75% 62% 50% 43% Moscow 2011 2012 2013 2014 2015SOURCE: TEAM’S CALCULATIONS
  16. 16. IMPROVED PROJECT MANAGEMENT ACCELERATES SPG’S GROWTH SUPERB EXPERIENCE QUALITY OF PROJECTSNUMBER OF PROJECTS SATISFIED CLIENTS BRAND NEW CLIENTELE
  17. 17. HIRING THE BEST MANAGERS SPG IMPROVES PROJECT MANAGEMENT HEADHUNTING THE BEST PARTNERS MANAGERSFOREMOSTMANAGERS MANAGERS CONSULTANTS SUPERB EXPERIENCE ANALYSTS
  18. 18. SELECTION AMONG STUDENTS SHOULD BE MORE AGGRESSIVE Game Stage• How: Tests similar • How: Managers & to GMAT Partners • How: Business• What: Analytic & • What: Motivation & Assessment managerial abilities Corporate culture • What: Ability to suitability work in team Interview Test Stage Stage PARTNERS MANAGERS CONSULTANTS ANALYSTS
  19. 19. SPG SHOULD DEVELOP THE “BRING-UP” SYSTEMTRAININGS HELD BY FOREIGN SPECIALISTS IN THE FIELD MANAGERS ENCOURAGE THESTRENGTHEN DEVELOPMENTKNOWLEDGE OF NEW BASIS TECHNIQUES FORM OUR SHARE THEIR OWN GROUP CONSULTANTS EXPERIENCE OF EXPERTS PARTNERS MANAGERS CONSULTANTS ANALYSTS HEADHUNTED ANALYSTS MANAGERS
  20. 20. SPG MAINTAINS CLOSE CONTACTS WITH FORMER PARTNERS Greater percentage of recurrent clients Sharing experience and advice FORMER SPG PARTNERS Attracting new clients if FPs go to not-consulting industry PARTNERS MANAGERSCONSULTANTS ALUMNI Strategy Partners ANALYSTS NETWORK
  21. 21. INCREASED BRAND AWARANESS ATTRACTS NEW CLIENTS SUPERB EXPERIENCE QUALITY OF PROJECTS NUMBER OF PROJECTS SATISFIED CLIENTS BRAND NEW CLIENTELE
  22. 22. SPG WILL BE PRESENTED AS AN INTERNATIONAL COMPANY WHICH KNOWS THE COUNTRY’S SPECIFICS BRAND TV FORUMS PRESS Publications of SPG’s specialists on Participation in various profession Regional or international the development of the CIS countriesoriented programmes such as those conferences, exhibitions, congresses as well as the industries in question of RBC channel in Vedomosti, Forbes, etc.
  23. 23. FROM 2012 TO 2015 SPG WILL ACCUMULATE $51.7 MLN OF EBITDA + 64% EBITDA PROFIT (MLN $) 21.1 + 47% 12.9 + 66% + 47% 8.8 5.3 3.6 2011 2012 2013 2014 2015SOURCE: TEAM’S CALCULATIONS
  24. 24. SPG WILL MANAGE TO FULFILL ALL ITS GOALS SPG’s strategic goalsTo be presented in To accumulate $50 key markets of mln of EBITDA profit Russian business by 2016 To build a national To develop new strategist to approaches to penetrate the CIS strategic consulting OIL&GAS countries To triple the office in EBITDA PROFIT METALLURGY 4 years 2011 – $ 3.6 MLN GOVERNMENT BY 2015 – $ 51.7 MLN ENERGY  UKRAINE  SPG’S OWN GROUP MACHINERY  KAZAKHSTAN NEW OFFICES: OF EXPERTS  AZERBAIJAN 2011 – 86 EMPOYEES (THROUGH HEADHUNTING)  RUSSIA (THE URALS) 2015 – 258 EMPLOEES “BRING-UP” SYSTEM

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