LLamasoft and Chainalytics customers can now quickly access, manipulate and load Chainalytics transportation intelligence through Data Guru to ready it for supply chain modeling. To watch this webinar on-demand to experience a live demo of the integrated solution and learn what data is available for integration visit http://bit.ly/LLama-FMIC For more information on how you can enroll in the program to gain enhanced visibility into your supply chain network’s transportation models, visit http://www.chainalytics.com , call tel:1-770-574-4260 to speak with an FMIC account manager, or simply email fmic@chainalytics.com.

1. For supply chain modeling
Integrated Transportation

2. TODAY’S OBJECTIVE
2CHAINalytics
Learn how to design optimal supply chain networks by
leveraging Chainalytics’ integrated freight market intelligence
from within LLamasoft’s Data Guru data analytics application.
Joint customers can now quickly access, manipulate and
load transportation intelligence through Data Guru to
ready it for sophisticated supply chain modeling at the
click of a button.
© CHAINalytics 2015
Maximizing the value of your supply chain to the enterprise
through fact-based transformation using the brightest
minds and a combination of innovative and proven methods.

3. TODAY’S SPEAKERS
Bennett Wilkins
Product Manager: Data Guru
Llamasoft
Matthew Harding
Principal: Freight Market Intelligence
Chainalytics
CHAINalytics© CHAINalytics 2015

4. AGENDA
4
Freight Markets + Modeling Innovations
LLamasoft Introduction + Data Guru Overview
Chainalytics Introduction + FMIC Overview
Live Demo
Summary + Q&A
CHAINalytics
Freight Markets + Modeling Innovations
LLamasoft Introduction + Data Guru Overview
Chainalytics Introduction + FMIC Overview
Live Demo
Summary + Q&A
© CHAINalytics 2015

5. WHO IS CHAINALYTICS?
5
11YEARS
GREAT SUPPLY
CHAIN PARTNER
SupplyChainBrain
18TOP 25
supply chains
of Gartner’s
ATLANTA
BANGALORE
MILAN
MINNEAPOLIS
HELSINKI
SINGAPORE
STOCKHOLM
SYDNEY 8offices
GLOBAL
8 RETAILTOP 10
7 FOOD & BEVERAGETOP 10
6 CPGTOP 10
91of the
FORTUNE 500
TOP SUPPLY CHAIN SCHOOL
67%
WITH DEGREE FROM
consultants
of
*25BILLION
$
FMIC
FREIGHT SPEND
CAPTURED IN
25%
CAGR
since 2009
COOLVENDOR
in supply chain services
Gartner2013
10PROS
Supply & Demand Chain
Executive
TO KNOW
© CHAINalytics 2015 CHAINalytics

6. Strategic
Alignment
Performance
Improvement
Transformation
Descriptive &
Diagnostic Analytics
Predictive &
Prescriptive Analytics
Intelligence
Networks
Decision
Support
Technology
FACT-BASED
TRANSFORMATION
6© CHAINalytics 2015 CHAINalytics

7. FREIGHT MARKET INTELLIGENCE
CONSORTIUM (FMIC)
7
OUR MISSION
Elevate the impact
of transportation
with market-focused
competencies
Accelerate
Minimize
time-to-insight with
ground-breaking tools
and technology
Network
Maximize benefit
of consortium-based
interactions and
knowledge
Transform
Maximize utility of
information impacting
material gains
Communicate
Provide information
to inform organization
and partners of
market dynamics
 Launched TL Model
 7 Members
 USA Only
 700MM in Annual Freight Data
OUR HISTORY
A decade of growth
2004
 Multiple models for Shippers and 3PLs
 140+ Members
 Global in Scope
 Over $20B in Annual Freight Data
2014
MARKET-BASED INSIGHTS
© CHAINalytics 2015 CHAINalytics

8. FREIGHT MARKET INTELLIGENCE CONSORTIUM
SERVICE FOOTPRINT
8
Consortium
Type
Market Service Modes
Year
Launched
Model
Frequency
Current
Annual Spend
Member
Count
Shipper
North
America
Truckload
Annual
Dry, Temp, Flatbed,
Intermodal
2004 6 Months $18.1 B 102
Truckload
Quarterly
Dry, Temp, Intermodal 2012 3 Months $6.2B 26
LTL Dry, Temp 2007 12 Months $734MM 26
Ocean Dry, Temp 2008 6 Months $617MM 15
Europe
CIS
Truckload
Annual
Dry, Temp 2014 6 Months €1.3B 11
3PL
North
America
Truckload Dry, Temp 2011 Monthly $3.8B 19
LTL Dry 2013 3 Months $290MM 3
Data Guru Enabled
© CHAINalytics 2015 CHAINalytics

9. FMIC DELIVERABLES DRIVING MARKET COMPETENCY
9
Chainalytics-hosted business intelligence which provides
immediate and intuitive insights on large data sets over time
Premium
Analytics
Alternative carrier options for capacity by state and modeCarrier
Database
Rate and service trends among members, groups, industries
supported through Premium Analytics
Private
Trends
Aggregation of key public trends in US economy,
transportation, fuel
Public
Trends
Long-term network level tracking, performance against
industry peers, similar sized shippers and prior services
Multi-Period
Review
Market analysis covering lanes, carriers, trends, fuel designed
to your specific network
Performance
Reports
Full service online portal: batch rating tools, training, researchWeb Portal
© CHAINalytics 2015
Integrated
Freight Market
Intelligence
Rating API for external applications, supports brokerage operations
and analytical services – Now integrated to LLamasoft Data Guru

10. AGENDA
10
Freight Markets + Modeling Innovations
LLamasoft Introduction + Data Guru Overview
Chainalytics Introduction + FMIC Overview
Live Demo
Summary + Q&A
CHAINalytics
Freight Markets + Modeling Innovations
LLamasoft Introduction + Data Guru Overview
Chainalytics Introduction + FMIC Overview
Live Demo
Summary + Q&A
© CHAINalytics 2015

11. TRANSPORTATION RATES ARE ALWAYS
CHANGING
11
3-4% 0%
5-6%
2014:
Year of
Catching
Up,
and more…
© CHAINalytics 2015
Dry Van Index
LongHaulMarketChange(Jan.2011)
12.0%
10.0%
8.0%
6.0%
4.0%
2.0%
0.0%
Jan-11
Apr-11
Jul-11
Oct-11
Jan-12
Apr-12
Jul-12
Oct-12
Jan-13
Apr-13
Jul-13
Oct-13
Jan-14
Apr-14
Jul-14
Oct-14

12. FINDING GOOD TRANS DATA IS HARD TO DO
12
To prove this
concept…
we count the
number of
shippers
the results are
surprising if not
shocking to
many…
© CHAINalytics 2015
3DZ
3DZ
How many shippers overlap on all
120,000 3-digit to 3-digit lanes within
largest Chainalytics dataset?

13. FINDING GOOD TRANS DATA IS HARD TO DO
13
3DZ Lane Level Statistics - Latest Dry Van Release – Our Largest Model
Networks are
Highly
Fragmented
Exact Lane
Comparisons
Usually
Impossible to
Make
Transactional
Approaches
Do not work well
Because of
Significant
Approximations
Significant Gaps
and
Inaccuracy
94% of all 3DZ Lanes
(112K of 120K)
Have 3 or LESS Shippers
Representing $7.5B of $9.8B
© CHAINalytics 2015 CHAINalytics

14. ECONOMETRIC MODELING FILLS THE GAP
14
 Regression modeling commonly known as “line fitting”
 An effective tool to explain dependent variable
 Cost = Linehaul + fuel
 That are Derived from independent variables
 Geography, service, equipment, volume,
contract v. spot, asset v. broker, etc
 Provides feedback in explanatory power
 R^2, Confidence Intervals and other
statistical measures
 Method captures carrier pricing approach
 Where does lane start and end?
 What are the service and equipment
expectations?
 Spot vs Contract?
CHAINalytics© CHAINalytics 2015

15. HOW MODELS WORK
15
>10 shippers >3,000 loads/year $2.93 median rate
Our market rate estimates are built on qualified input data with the goal of
explaining cost differences that matter when buying transportation services
Origin Destination
Direct Multi-Stop
Regular Expedited
Asset Broker/3PL
Primary vs Backup
Temp Ctrl – H, P, C, F
Hazmat – Y or N
Inbound vs Outbound
Equipment Type
Contract vs Spot
Dry, Temp, IM, FB
Econometric
Models
Point to Point Lane: By Day & Load & Company
CHAINalytics© CHAINalytics 2015

16. HOW MODELS WORK
16
Our market rate estimates are built on qualified input data with the goal of
explaining cost differences that matter when buying transportation services
CHAINalytics© CHAINalytics 2015
>10 shippers >3,000 loads/year $2.93 median rate
Point to Point Lane: By Day & Load & Company
Origin Destination
Direct Multi-Stop
Regular Expedited
Asset Broker/3PL
Primary vs Backup
Temp Ctrl – H, P, C, F
Hazmat – Y or N
Inbound vs Outbound
Equipment Type
Contract vs Spot
Dry, Temp, IM, FB
Econometric
Models
2.60

17. HOW MODELS WORK
17
Our market rate estimates are built on qualified input data with the goal of
explaining cost differences that matter when buying transportation services
CHAINalytics© CHAINalytics 2015
>10 shippers >3,000 loads/year $2.93 median rate
Point to Point Lane: By Day & Load & Company
Origin Destination
Direct Multi-Stop
Regular Expedited
Asset Broker/3PL
Primary vs Backup
Temp Ctrl – H, P, C, F
Hazmat – Y or N
Inbound vs Outbound
Equipment Type
Contract vs Spot
Dry, Temp, IM, FB
Econometric
Models
3.10

18. Transportation is a critical input to any supply chain
analysis and is now directly integrated to
LLamasoft’s Data Guru Product
FMIC + LLAMASOFT = TRANSPORTATION
DATA PROBLEMS SOLVED
18
Chainalytics
FMIC provides
timely insight
to market
changes and
broad market
coverage
CHAINalytics© CHAINalytics 2015
Transportation can be in excess of 50% of supply chain cost

19. AGENDA
19
Freight Markets + Modeling Innovations
LLamasoft Introduction + Data Guru Overview
Chainalytics Introduction + FMIC Overview
Live Demo
Summary + Q&A
CHAINalytics
Freight Markets + Modeling Innovations
LLamasoft Introduction + Data Guru Overview
Chainalytics Introduction + FMIC Overview
Live Demo
Summary + Q&A
© CHAINalytics 2015

20. © 2015 LLamasoft, Inc. All Rights Reserved
About LLamasoft

21. © 2015 LLamasoft, Inc. All Rights Reserved
Technology
Complete Supply Chain Design Platform
Supply Chain
Design
Platform
• Power Modeling & Analytics
• Integrated Optimization Solvers
• What-if Scenario Management
• Enterprise Data Integration
• Data Transformation & Cleansing
• Automated Model Building
• Knowledge Management
• Processing Power On-Demand
• Mobility & Collaboration
• Reference & Benchmark Data
• Facility and Transportation Rates
• Risk & Sustainability Metrics

22. © 2015 LLamasoft, Inc. All Rights Reserved
Reach beyond your desktop with
A visual data blending tool designed for
business users to easily create transparent
workflows with enterprise data
Data Guru

23. © 2015 LLamasoft, Inc. All Rights Reserved
Technology
Enabling a Sustainable Business Process

24. © 2015 LLamasoft, Inc. All Rights Reserved
24
Data is in multiple locations and formats
Identifying and resolving data quality issues
Data size and required functionality exceed
the capabilities of business applications
Integrating business knowledge and data expertise
Creating and updating process documentation
Managing fragile ‘Black Box’ automation techniques
SPOT POLL: What Are Your Data
Challenges?

25. © 2015 LLamasoft, Inc. All Rights Reserved
The Data Guru Answer
Stop Wasting Time
Take advantage of self documenting processes and one-click automation
Unlock Your Data
Connect your business processes to enterprise data sources
Collaborate
Leverage all business knowledge and data expertise to
create self sufficient analytical processes to share with
any analyst
Data Insight
Quickly identify & resolve data quality issues, get
insight in days not weeks!

26. © 2015 LLamasoft, Inc. All Rights Reserved
Data Guru Process

27. AGENDA
27
Freight Markets + Modeling Innovations
LLamasoft Introduction + Data Guru Overview
Chainalytics Introduction + FMIC Overview
Live Demo
Summary + Q&A
CHAINalytics
Freight Markets + Modeling Innovations
LLamasoft Introduction + Data Guru Overview
Chainalytics Introduction + FMIC Overview
Live Demo
Summary + Q&A
© CHAINalytics 2015

28. © 2015 LLamasoft, Inc. All Rights Reserved
Data Import &
Preparation
iFMI Rate
Extraction
Rank Lanes
• Distance
• Cost
Summary
CZ
DC-1
Current
DC-2
New
Inputs
• Distance
• Cost
Review customer DC
assignments and identify
cost & service improvement
opportunities
Data Guru Demo

29. AGENDA
29
Freight Markets + Modeling Innovations
LLamasoft Introduction + Data Guru Overview
Chainalytics Introduction + FMIC Overview
Live Demo
Summary + Q&A
CHAINalytics
Freight Markets + Modeling Innovations
LLamasoft Introduction + Data Guru Overview
Chainalytics Introduction + FMIC Overview
Live Demo
Summary + Q&A
© CHAINalytics 2015

30. SUMMARY
30
Chainalytics FMIC market results are very robust and
adjust with highly dynamic transportation markets
Our customers manage world-class transportation
networks
Transportation is typically the #1 driver of supply
chain costs
Transaction level data can be of low value
leads to gross assumptions and full of gaps
Mutual customers of LLamasoft and
Chainalytics will have seamless
access to this critical cost
component
January 2011
Now
September 2014
© CHAINalytics 2015
CHAINalytics

31. THANK YOU FOR ATTENDING
FOR MORE INFORMATION, PLEASE CONTACT
powered by
LLamasoft Sales
866-598-9831
sales@llamasoft.com
Matthew Harding
Principal, Chainalytics
Office: 603-347-1250
mharding@chainalytics.com
Bennett Wilkins
Product Manager, LLamasoft
Office: 734-649-2147
Bennett.wilkins@llamasoft.com
Zach Schuchart
FMIC Account Manager, Chainalytics
Office: 678- 384-3614
fmic@chainalytics.com
Upcoming
Events
CHAINalytics