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SOCIAL<br />RECRUITING<br />© 2010 Goodmind, LLC                             <br />41 E 11th Street, 11th Floor <br />New ...
WE’VE HAD THAT MOMENT TOO…<br />
Appropriate<br />Cooperative<br />Thoughtful<br />HIGH QUALITY<br />RESPONSES<br />
AVERAGE RECRUIT<br />=<br />2 Weeks<br />
Coordination<br />Screener Development<br />Phone Screening<br />Participant Confirmation<br />
AVERAGE COST PER RECRUIT<br />=<br />$100 - $150<br />
PRECRUIT<br />[Pri-kroot]<br />v. pre-cruit<br />1. To prescreen respondents based on recent behavior<br />Precruit<br />...
RIGHT<br />TARGET<br />=<br />90%<br />
Quality<br />25% Less<br />Per Recruit<br />Less Than<br /> 1 Week<br />Time<br />Cost<br />
Focus Groups<br />In-depth Interviews<br />Usability<br />
“PROFESSIONAL” <br />Focus Group Respondents<br />
Specialists<br />in the…<br />“Hard-to-<br />Reach”<br />
The World is your Recruiting Database<br />
Thanks for Viewing!<br />Call anytime with questions or to request a meeting<br />Visit us on the web at http://goodmind.n...
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Goodmindsocialrecruiting 100211084550 Phpapp01

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Goodmindsocialrecruiting 100211084550 Phpapp01

  1. 1. SOCIAL<br />RECRUITING<br />© 2010 Goodmind, LLC <br />41 E 11th Street, 11th Floor <br />New York, NY 10003 <br /> 212.660.0110<br />
  2. 2.
  3. 3. WE’VE HAD THAT MOMENT TOO…<br />
  4. 4. Appropriate<br />Cooperative<br />Thoughtful<br />HIGH QUALITY<br />RESPONSES<br />
  5. 5. AVERAGE RECRUIT<br />=<br />2 Weeks<br />
  6. 6. Coordination<br />Screener Development<br />Phone Screening<br />Participant Confirmation<br />
  7. 7. AVERAGE COST PER RECRUIT<br />=<br />$100 - $150<br />
  8. 8.
  9. 9. PRECRUIT<br />[Pri-kroot]<br />v. pre-cruit<br />1. To prescreen respondents based on recent behavior<br />Precruit<br />SM<br />
  10. 10. RIGHT<br />TARGET<br />=<br />90%<br />
  11. 11. Quality<br />25% Less<br />Per Recruit<br />Less Than<br /> 1 Week<br />Time<br />Cost<br />
  12. 12. Focus Groups<br />In-depth Interviews<br />Usability<br />
  13. 13.
  14. 14.
  15. 15. “PROFESSIONAL” <br />Focus Group Respondents<br />
  16. 16. Specialists<br />in the…<br />“Hard-to-<br />Reach”<br />
  17. 17.
  18. 18. The World is your Recruiting Database<br />
  19. 19. Thanks for Viewing!<br />Call anytime with questions or to request a meeting<br />Visit us on the web at http://goodmind.net<br />Follow us on Twitter: @GoodmindMR<br />41 East 11th Street<br />11th Floor<br />New York, NY 10003<br />212.660.0110<br />

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