With Odoo marketing, we can customize your campaigns and define automated actions(e.g. ask a salesperson to call, send an email or set up a reminder) based on triggers (no activity for 20 days, answer to a promotional email, report of the issue, etc.).
Adapt to the buyer’s decision journey by sending targeted and personalized emails.
Dynamically change email content based on a prospect’s score, industry, page visited, job title, or even their position within the sales cycle.
Set up lead nurturing campaigns to stay in touch with prospects who are not ready to talk to your sales representatives.