Why is it in the news? Well, shopper expectations have changed.
Other Talking Points: - In Finance, there are complex models that are tuned towards portfolio optimization, and in many cases it is easier in Finance - There is no predictive model which can currently handle the complexity of Retail (outside of Celect)
Thankfully there’s a better way to make decisions from your data.
Use data you already have – mentioned in previous slide. Just need to operationalize that data. Things like inventory data, browse history, crm data, etc. You have it all, it just needs to be pieced together.
By understanding customer choice, your data allows us to understand how they interact with a specific assortment – and how products interact.
Portfolio = YOUR INVENTORY
Main points: - this is very hard stuff, incredibly complex system under the hood - But we deliver it in an easy to use to use platform - For use by non-sophisticated users (retail merchants and planners) - We deliver prescriptive insights with interactive real-time optimization, allowing for scenario planning and analysis