A New Level of Performance in CRM... Account and Contact data is the critical element to today’s dominant e-marketing processes. Today there is a unique collaborative data collection community building accurate, up-to-date Contact info including e-mail addresses for the first time. CRM is the best application to mange data quality as well as the sales and marketing processes that use that data.
Think of SnapLogic as an integration operating system – giving you freedom of choice of where your integrations reside, onpremise or in the cloud Today data sources are no longer enterprise sources alone; there is now cloud, SaaS , social networks , web data sources and so on. Thus the volume of data that companies access and manage has grown manifold but there hasn’t been much advancement as far as data integration solutions are concerned; we’re still lost in the world of hand coded and point-to-point solutions. Current data integration solutions address only 20% of the integration demand, and there is urgent need of a revolutionary approach in the data integration space. SnapLogic, with its innovative DataFlow solution, promises to be a welcome respite to the business community. SnapLogic differs from other available solutions in three important areas: Native Connectivity SnapLogic’s USP is its native connectivity to newest web services. SnapLogic DataFlow allows businesses to connect with high volume data sources such as Twitter. Architectural Fit The second important feature of SnapLogic is its scalability. This new technology has been built in such a way as to handle data flow from any number of sources to any number of destinations. This helps businesses to get, keep, and grow their customers. Versatility The third feature is its versatility. SnapLogic DataFlow can be deployed on the desktop, on the cloud (public or private) or on the data center behind the firewall. Moreover, SnapLogic being a ready server with whole lot of connectors is highly maintainable, reusable and doesn’t require any special training or special personnel to operate it. Thus SnapLogic provides a logical solution to the current data integration issues.
SnapLogic has launched its “snap” store – a service that uses a RESTful architecture to integrate third-party applications into enterprise environments. A RESTful architecture allows companies to leverage light weight, web oriented architectures to bring data in from any source. SnapLogic calls its service a data flow to build services with information from the Web and SaaS applications. The snaps may be used for the desktop, a public or private cloud. The SnapLogic Store consists of a network of applications that “snap,” into an enterprise without the need for custom integration. It’s designed to serve the people who traditionally have had to code by hand. It acts as a reusable framework. Developers with particular forms of expertise can build custom applications that are certified by SnapLogic and offered for sale in the SnapStore. Snap developers receive 70% of the proceeds from the sale of Snaps, without having to pay an annual listing fee.
CRM and integration can bridge the gap in your business like email marketing with Snaps like VerticalResponse or ExactTarget or Eloqua.
Any third party can build connectivity or workflows and check them into the SnapStore – think of the SnapStore, is to the integration business what the iPhone appstore is to the mobile application system. Developers get 70%...they are an integration operating system. The Snap is “SandBoxed” just like the iPhone applications prior to certification.
SnAPI is the programmatic interface to the SnapLogic Server which allows you to create and use Resources and Pipelines from your application or development environment. SnAPI is ideal for users who do not need the visual interface of the SnapLogic Designer or for those which wish to create resources and pipelines via code generation. The SnapLogic Community Edition Version 2.2 provides SnAPI support for the following languages: Python Java Other languages such as PHP, Perl, and Ruby will be made available in subsequent releases.