Credibility    Word of Mouth                                            Peer Influence                                    ...
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Why use case studies

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Why use case studies

  1. 1. Credibility Word of Mouth Peer Influence Low Cost Solutions Higher ROI SEO Value Proposition Testimonials Repurposed Content Why? What? Story Format 91% 71% Who? 64% 32% Elements of a successful case study How? For detailed information, please contact Catherine’s at www.catherinephams.com.Catherine’s is a B2B Technology Content Strategy Firm with a focus on writing white papers, case studies, ebooks, and other marketing materials.

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