A multivariate platform for assessing the impact
of strategic decisions in electrical power systems
Consumer Program Devel...
1st Cassandra Workshop Coventry, 11 September, 2013
Content
• Potential of the Demand Side Programs
Cassandra Enables
• Fe...
USA Multi Billion $ Business Direct Revenue +
avoided investments Generation
Demand Response “took off” in 2005 with
Dem...
Comparison Types of Feedback
Source: Opower
Informative Billing
Website
Source: Tendril
In-House-Display
Pictorial Ambient...
Feedback Comparison – Pilot average
results
Average results of reductions made by pilot/program participants
0
1
2
3
4
5
6...
VaasaETT 6
The 21st century is the communication age and SM
modernize to the electricity industry
Smart Meters –
Cassandra...
8/17/2009: Via phasing, 75MW of expensive generation avoided
Demand Response: Economic Dispatch
7/17/2012: Another 1500MW helps avoid more serious problems
Demand Response: Emergency
Capacity called by operators
Event calls are
made to customers
Customers
change their
consumption
Operators monitor
response, then
releases customers
N...
Value Areas for Market Players
Consumer Government ISO/Market
Generation
• Direct revenue
• Do-good
• Use of back-up
Gener...
FI
SE
NO
EE
LV
DK
IE GB
FR
ESPT
C
H
BE
NL
DE
PL
IS
LT
AT
CZ
IT
SI
HU
SK
RO
BG
GR
HR
BB RS
ME
AL
MK
MD
UA
BY
Aggregator Mar...
NOI Overview
72 Members (25 new in April & May)
Industry
Number of
Companies
Research/Consultancy 18
Energy Efficiency/
Mo...
Cassandra NOI Members
LNI Networks
Cassandra NOI
Members
Cassandra NOI Members
Cassandra Cooperation with NOI Members
1st Cassandra Workshop Coventry, 11 September, 2013
It will be the energy industry ...
Jessica Stromback
Chairman
VaasaETT Global Energy Think Tank
Mobile +358 449066821
jessica.stromback@vaasaett.com
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7. Jessica Stromback (VaasaETT) - Consumer Program Development in Europe Today and Introduction of the Cassandra Network of Interest (NOI)

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7. Jessica Stromback (VaasaETT) - Consumer Program Development in Europe Today and Introduction of the Cassandra Network of Interest (NOI)

  1. 1. A multivariate platform for assessing the impact of strategic decisions in electrical power systems Consumer Program Development in Europe Today and Introduction of the Cassandra Network of Interest (NOI) First CASSANDRA Workshop Coventry, 11/9/2013 The Cassandra Project’s NOI Jessica Stromback
  2. 2. 1st Cassandra Workshop Coventry, 11 September, 2013 Content • Potential of the Demand Side Programs Cassandra Enables • Feedback • Demand Response • Cooperation with NOI
  3. 3. USA Multi Billion $ Business Direct Revenue + avoided investments Generation Demand Response “took off” in 2005 with Demand Side access to capacity markets Average estimate peak clipping 8-11% US Average estimate possible peak clipping 6- 13% Europe Developed & developing nations looking at DR for peak clipping purposes: Canada, Australia, South-Korea, Singapore, Japan, India, Brazil, China etc. 0.00% 2.00% 4.00% 6.00% 8.00% 10.00% Mean SPP PJM NYISO NBSO MISO ISO-NE IESO ERCOT CASIO AESO Why Care? USA - As of 2012, over 2* billion Euros earned by the local economy through Demand Response 7 years after market opening 29 GW under Demand Response programs A total of 66 GW were under some form of control, making up 9% of total US national capacity*Joule Assets – C&I Controlled DR Demand Response = Growing Potential Globally
  4. 4. Comparison Types of Feedback Source: Opower Informative Billing Website Source: Tendril In-House-Display Pictorial Ambient Ambient Color Source: Interactive Institute Source: Globe PG&E
  5. 5. Feedback Comparison – Pilot average results Average results of reductions made by pilot/program participants 0 1 2 3 4 5 6 7 8 9 IHD Invoice Webpage other Overallconsumptionreduction(in% Overall consumption reduction as per feedback format 8,68% 6% 5,13% 5,94%
  6. 6. VaasaETT 6 The 21st century is the communication age and SM modernize to the electricity industry Smart Meters – Cassandra helps to maximize the potential Mandated Planned Partial No rollout Source: VaasaETT International benchmark analysis Smart Meter requirements enable service providers to provide high quality technology, meeting future requirements – through platforms such as Cassandra Smart Meter Rollout in Europe 2012 Mechanical Meters
  7. 7. 8/17/2009: Via phasing, 75MW of expensive generation avoided Demand Response: Economic Dispatch
  8. 8. 7/17/2012: Another 1500MW helps avoid more serious problems Demand Response: Emergency Capacity called by operators
  9. 9. Event calls are made to customers Customers change their consumption Operators monitor response, then releases customers Normal Operations Demand Response Event Recovery The aggregator collects multiple loads electric heating, freezers, refrigeration, fans, lighting, pumps, grinders, smelters, ... Aggregation Services
  10. 10. Value Areas for Market Players Consumer Government ISO/Market Generation • Direct revenue • Do-good • Use of back-up Generation • Control • Security of Supply • Justification Smart Grid • Value to voters • Avoided investment • Green • Increased wind and solar • Energy Management System • Bidding potential into new markets, • Lower cycling costs, • Increase efficiency… • New communication requirements fulfilled… • Policy – affordable, sustainable, reliable • Best mix for assets • Enlarge market for existing power plants • Virtual power plant product Retailer • Service to customers • Control of purchasing risk • Green • Revenues Function of Aggregator
  11. 11. FI SE NO EE LV DK IE GB FR ESPT C H BE NL DE PL IS LT AT CZ IT SI HU SK RO BG GR HR BB RS ME AL MK MD UA BY Aggregator Market Activity EED, Regulation and Network Codes can make this development viable long term Commercially available Robust reg. review Preliminary reg review Pilots or nothing KEY
  12. 12. NOI Overview 72 Members (25 new in April & May) Industry Number of Companies Research/Consultancy 18 Energy Efficiency/ Monitoring Devices 13 Energy Trader/Supplier 12 Tech/IT Company 12 University 8 Aggregator 3 Regulators/DNO/TSO 3 Production/Industrial Site 1 Power and Automation Tehcnologies 1 Event Organizer 1 Total 72 Research/ Consultancy 25% Energy Efficiency/ Monitoring Devices 18% Energy Trader/ Supplier 17% Tech/It Company 17% University 11% Aggregator 4% Regulators/DNO/TSO 4% Production/ Industrial Site 2% Power and Automation Tehcnologies 1% Event Organizer 1% CASSANDRA NETWORK OF INTEREST- BY INDUSTRY
  13. 13. Cassandra NOI Members
  14. 14. LNI Networks Cassandra NOI Members
  15. 15. Cassandra NOI Members
  16. 16. Cassandra Cooperation with NOI Members 1st Cassandra Workshop Coventry, 11 September, 2013 It will be the energy industry and its supporting technology companies That ensures demand side program success in Europe Cassandra will be looking to process the data of: •AMT-SYBEX •Atos •BaseN •Covernance Energy •EDF •Enel •IBM •Salient Systems Limited •Siemens •The Owl •There Corporation
  17. 17. Jessica Stromback Chairman VaasaETT Global Energy Think Tank Mobile +358 449066821 jessica.stromback@vaasaett.com

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