Survey or independent billboard operators conducted August 2010.

1. Billboard OperatorSurvey August2010

2. Does your company operate digital billboards? 22% 78%

3. Does your company plan on building or converting to digital billboards in the next 12 months*? 35% 65% * % of respondents who do not currently operate digital billboards

4. Do you currently receive ad revenue from National Media Buyers? 6% 94%

5. Do you currently receive ad revenue from National Brands? 13% 87%

6. After hearing about The LED Alliance concept, would you join? 2% 98%

7. Would having you competitors in The LED Alliance prevent you from joining? 4% 96%

8. Would you be willing to pay anannual fee per billboard? 2% 98%

9. Would you like to receive information regarding future educational seminars and trade shows? Receive Information Attend Event 85% 80% 15% 20%

10. Survey Details Excerpt from a 24 question survey conducted by a third party research management firm. Survey conducted by telephone and email August, 2010 Survey sent to 335 independent billboard operators. 73% response rate