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BUS 642 Week 1 DQ 1 Scientific Thinking (Ash Course)
BUS 642 Week 1 DQ 2 Making Research Decisions (Ash Course)
BUS 642 Week 1 Exercises (Ash Course)
BUS 642 Week 2 DQ 1 Ethics in Business Research (Ash Course)
BUS 642 Week 2 DQ 2 Design of Research (Ash Course)
BUS 642 Week 2 Exercises (Ash Course)

BUS 642 All Exercises
BUS 642 All Exercises

BUS 642 Week 1 DQ 1 Scientific Thinking
Business - General Business
Scientific Thinking
Develop a hypothesis for a problem at a local business (for example: high
employee turnover). Determine if your hypothesis has adequacy for its
purpose, is testable and better than its rivals. Then, use the Checklist for
Developing a Strong Hypothesis on page 64 as it relates to your hypothesis.
Discuss your results. Respond to at least two of your fellow students'
postings.

BUS 642 Week 1 Exercises
Complete the Following Exercises
 Complete Discussion Questions 1, 2, and 5 on page 22. Complete Making Research
Decisions Question 6, page 76

BUS 642 Week 2 DQ 2 Design of Research
Read Snapshot: Tracking Search Patterns on page 37. Find more details of this study
since the text's Snapshot was printed and discuss the study including any updates.
Respond to at least two of your fellow students' postings.

Complete the following exercises:
 In your text book Complete Making Research Decisions 1, page 50 In text answer
Terms in Review, 1-5, page 155 Complete Making Research Decisions, 7, page 388

BUS 640 Week 2 Consumer Demand Analysis and Estimation Applied Problems
Contemplate Snapshot: Measuring Respect on page 301 of your text. Discuss the
information presented and the critical measures taken in order to present an
appropriate measurement scale. Respond to at least two of your fellow students'
postings.

BUS 642 Week 3 DQ 2 Clarifying the Research Questions
 Review the Research Questions on page 120 and then decide: Do these questions in
the research proposal lead one towards a tangible end result defined by either higher
service quality; higher levels of customer satisfaction; better product; or monetary
savings? Respond to at least two of your fellow students' posts

Complete the following exercises:
 In your text book Complete Making Research Decisions, 5, page 315. Complete Terms
in Review, 1- 3, page 123. On companion website Read the case study, State Farm:
Dangerous Intersections. Answer questions 1 through 5. (This case can be
downloaded from the text book web site, http://highered.mcgraw-
hill.com/sites/0073373702/student_view0/cases.html)

BUS 642 Week 4 DQ 1 Survey Methods
Discuss the following questions then respond to at least two of your fellow students'
postings.
 Discuss the advantages and disadvantages of self-administered interviewing, face-to-
face interviewing, and telephone interviewing. What is necessary for the success of
each of these three methods? How do these survey methods compare?

BUS 642 Week 4 DQ 2 Observational Studies
Observational Studies
 Read and discuss Bringing Research to Life on page 187 of your text. Develop
investigative questions that could have been used to guide Jason and Sara's
mechanical observation study. Respond to at least two of your fellow students'
postings

 Complete the following exercises:
 In your text book Complete Terms in Review, 1-4, on page 204. On companion
website Read Case Study: Ramada Demonstrates its Personal Best. Answer questions
1-3 (This case can be downloaded from the text book web site,
http://highered.mcgraw-hill.com/sites/0073401757/student_view0/cases.html)

BUS 642 Week 5 DQ 1 Data Preparation and Description
Data Preparation and Description
 Poll a small sample of class members, work associates, or friends and ask them to
answer the following in a paragraph or two: "What are your career aspirations for the
next five years?" Use one of the four basic units of content analysis to analyze their
responses. Describe your findings as frequencies for the unit of analysis selected.
Respond to at least two of your fellow students' postings.

 Week Five Exercises
 Complete the following exercises:
 In your text book Complete Making Research Decisions, 2, page 450 Complete From
Concept to Practice, 7, page 450 On companion website Read Case Study: Inquiring
Minds Want to Know- NOW. Answer questions 1-9 (This case can be downloaded from
the text book web site, http://highered.mcgraw-
hill.com/sites/0073373702/student_view0/cases.html)

BUS 642 Week 6 DQ 1 Measures of Association
 Measures of Association
 Answer Making Research Decisions 5 on page 524 of your text. Respond to at least
two of your fellow students' postings.

BUS 642 Week 6 DQ 2 Presenting Results
Presenting Results
 Conduct a search of websites that provide Internet presentations. Select one and
critique its content, visuals, and the presenter's skills.
 Make sure to include the URL in your Discussion Forum. Respond to at least two of
your fellow students' postings.

BUS 642 Week 1 DQ 2 Making Research Decisions
Based on the analysis of the last six months' sales, your boss notices that sales of beef
products are declining in your chain's restaurants. As beef entrée sales decline, so do
profits. Fearing beef sales have declined due to several newspaper stories reporting
E.coli contamination discovered at area grocery stores, he suggests a survey of area
restaurants to see if the situation is pervasive (page 94, number 5).

BUS 642 Week 2 DQ 1 Ethics in Business Research
 Read the interview with Elizabeth Buchanan on virtual research ethics:
 Readings in virtual research ethics:
 Issues and controversies. (2004, January-June). Information Technology Newsletter,
15(1), 22-25.].
 You can find this article through the Ashford Online Library.

BUS 642 Week 6 Final Project
Final Project
 A Final Project Paper is due in Week Six. The Final Project will contribute 35% to the
course grade.
 Focus of the Final Project:
 The final project should be eight pages in length and include a reference of all
resources used. At least three sources should be from scholarly journals, e.g. Journal
of Management, Journal of Marketing, or Harvard Business Review. This paper will be a
research project that tests a hypothesis chosen by the student that can relate to the
place of current employment or previous employment but may not include or involve
human subjects directly.

Bus 642 homework education expert

Bus 642 homework education expert

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