1. Etulipa color ePaper
merges ads and wallscaping

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dynamic ink drops creating a
digital screen with the properties of
paper, but digital: ePaper.

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Electro Wetting Display
The colors are created by stacking 3 layers of
cells above each other, with cyan, magenta
and yellow, respectively.
Each layer has pixels that can be switched to
an absorbing or a non-absorbing state.

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< 10 watts/sqm
the importance of low-power

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benefits of Etulipa displays compared to LED
Quality of Life
 13-ton CO2 reduction of carbon emissions over the lifespan of a sqm display
 no light pollution
Economics
 2000 USD energy cost savings over the lifespan of a sqm display
 reduction of installation costs fixed displays
 reduction of operation costs mobile displays

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P10

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P2.5

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