Rob davis presentation v2

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January 2011 CPMN meeting - Product Management in small technology companies

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Rob davis presentation v2

  1. 1. Product Managementin Small Technology Companies Rob Davis
  2. 2. Personal experiences, lessons learned and major influences
  3. 3. . K
  4. 4. Lessons Learned
  5. 5. Be Brave
  6. 6. If Id askedpeople what they wanted, theywould have said a faster horse
  7. 7. Theresmore thanone way to skin a cat
  8. 8. Key Influences
  9. 9. Geoffrey Moore Crossing the Chasm
  10. 10. TO:WHO:WE PROVIDE:THAT:UNLIKE:OUR SOLUTION:
  11. 11. TO: Product Manager in CPMNWHO:WE PROVIDE:THAT:UNLIKE:OUR SOLUTION:
  12. 12. TO: Product Manager in CPMNWHO: Want an excuse to drink beerWE PROVIDE:THAT:UNLIKE:OUR SOLUTION:
  13. 13. TO: Product Manager in CPMNWHO: Want an excuse to drink beerWE PROVIDE: A presentationTHAT:UNLIKE:OUR SOLUTION:
  14. 14. TO: Product Manager in CPMNWHO: Want an excuse to drink beerWE PROVIDE: A presentationTHAT: Gives them a good excuse to drink beerUNLIKE:OUR SOLUTION:
  15. 15. TO: Product Manager in CPMNWHO: Want an excuse to drink beerWE PROVIDE: A presentationTHAT: Gives them a good excuse to drink beerUNLIKE: Staying in to watch TVOUR SOLUTION:
  16. 16. TO: Product Manager in CPMNWHO: Want an excuse to drink beerWE PROVIDE: A presentationTHAT: Gives them a good excuse to drink beerUNLIKE: Staying in to watch TVOUR SOLUTION: Exercizes their right arm
  17. 17. Garr Reynolds
  18. 18. Preparation Design Delivery
  19. 19. A final thought...
  20. 20. Thank you to...• HARRIER AND MACHINERY freefoto.com• CONSULTING IMAGE InlinguaManca, Flickr• CAT ON HIND LEGS © Indigofish | Dreamstime.com• MOBILE PHONE © Aleksandar Jocic | Dreamstime.com• PRESENTATION ZEN BOOK Bart van de Biezen, Flickr• SOFTWARE CODE photo courtesy of pheaber, Flickr• CLINTON PHOTO USembassyLondon, Flickr• MONACO PHOTO By R Meehan (Own work) [Public domain], via Wikimedia Commons• TECHNOLOGY ADOPTION LIFECYCLE By Craig Chelius (private communication with Craig Chelius) [CC-BY-3.0 (www.creativecommons.org/licenses/by/3.0)], via Wikimedia Commons• DAVID ALLEN PHOTO By Robert Scoble [CC-BY-2.0 (www.creativecommons.org/licenses/by/2.0)], via Wikimedia Commons• KITCHENER photo courtesy of Ell Brown, Flickr• TIDY DESK photo courtesy of William Hook, Flickr• MESSY DESK Photo courtesy of Beedle Um Bum, Flickr• ZEN GARDEN Photo courtesy of Kevin J, Flickr• NIKE AD Courtesy of dandooo, Flickr

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