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Ethnic Variation in Stated Recycling Attitudes and Behaviors

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Ethnic Variation in Stated Recycling Attitudes and Behaviors

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Ethnic Variation in Stated Recycling Attitudes and Behaviors

  1. 1. Ethnic Variation in Stated Recycling Attitudes and Behaviors among Households in Ontario, Canada Resources (Under Review) By: Dr. Calvin Lakhan http://wastewiki.info.yorku.ca/ lakhanc@yorku.ca
  2. 2. Overview • Study undertook an examination ethnic variation in recycling attitudes and behaviors • Study of 12 ethnic groups in three municipalities in the GTA • Is there a link ethnicity and recycling attitudes and self reported recycling behavior?
  3. 3. Methods • 795 Study Participants • Survey was organized into seven areas: 1. Current Recycling Behavior 2. Recycling Attitudes 3. Subjective Norms 4. Moral Norms 5. Situational Factors 6. Levels of Perceived Control 7. Awareness of Recycling Outcomes/Consequences
  4. 4. Results • Significant behavioral heterogeneity with respect to why people recycle, motivators for recycling and general attitudes towards the environment and stewardship • Differences in reported behavior and attitudes between first and second generation immigrants • Second and third generation minorities have much more homogenous recycling behaviors
  5. 5. Conclusions • A thorough understanding of motives and barriers to recycling for ethnic minorities in Ontario is critical • Changing demography of recyclers in Ontario necessitates suggests that there is no “one size fits all” for recycling engagement • Can municipalities design campaigns that cater to their diverse communities? Should they? Can they “offload” this responsibility to others?
  6. 6. Conclusions • A thorough understanding of motives and barriers to recycling for ethnic minorities in Ontario is critical • Changing demography of recyclers in Ontario necessitates suggests that there is no “one size fits all” for recycling engagement • Can municipalities design campaigns that cater to their diverse communities? Should they? Can they “offload” this responsibility to others?

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