Proposed Ecosystem for ER-Telecom <ul><li>Unified Client UI for zapper & hybrid STBs </li></ul><ul><li>IP-based VOD, TSTV ...
Projects and Project Phasing-1 <ul><li>Evo Client on Zapper STB Project </li></ul><ul><ul><li>Enables unified Client UI ex...
Projects and Project Phasing-2 <ul><li>Hybrid Project – Phase 2 (June/July 2012 service launch) </li></ul><ul><ul><li>Expa...
Hybrid Project – Phase 1 – March 2012 OTT VOD: access, browsing, purchases, HLS content streaming OTT VOD: VOD access, bro...
OTT VOD Delivery – March 2012 Espial Storage (HTTP) Server CWM VOD ADI 1.1 & Asset 1. Ingest asset  7. Upload Apple HLS 8....
Hybrid Project Phase 1 - Services <ul><li>This project delivers: </li></ul><ul><ul><li>Evo Client ported to the Kaon hybri...
Hybrid Project Phase 1 – Services (cont’d) <ul><ul><li>TSTV Services: </li></ul></ul><ul><ul><ul><li>StartOver TV:  </li><...
Hybrid Project Phase 1 – Services (cont’d) <ul><ul><li>OTT VOD: </li></ul></ul><ul><ul><ul><li>From client side:  </li></u...
Hybrid Project – Phase 2 – June 2012 OTT VOD: adds support for android OTT LiveTV <ul><li>Phase 2 adds: </li></ul><ul><li>...
OTT Live TV Support – June 2012 CO/HE Managed Network Internet Web Server Gateway Verimatrix CA/DRM ER Telecom TV Streams ...
OTT CatchupTV Delivery – June 2012 Espial Storage (HTTP) Server CWM VOD ADI 1.1 & Asset 1. Ingest asset  7. Upload Apple H...
Hybrid Project Phase 2 - Services <ul><li>This project delivers: </li></ul><ul><ul><li>OTT VOD: </li></ul></ul><ul><ul><ul...
Hybrid Project Phase 2 – Services <ul><ul><li>OTT Live TV: </li></ul></ul><ul><ul><ul><li>From HE side: </li></ul></ul></u...
Hybrid Project Phase 2 – Services <ul><ul><li>OTT Catchup TV: </li></ul></ul><ul><ul><ul><li>From HE side: </li></ul></ul>...
Espial TV Browser  Standards Support <ul><li>Web Standards </li></ul><ul><ul><li>HTML 5 </li></ul></ul><ul><ul><li>CE-HTML...
Hybrid Project Phase 3 – Nov 2012 <ul><ul><li>In-home media player application (multiple formats) on STB via DLNA client a...
OTT TSTV Restart/StartOver CO/HE Managed Network Internet Web Server Gateway Verimatrix CA/DRM ER Telecom TV Streams Live ...
Upcoming SlideShare
Loading in …5
×

Espial head_end

1,042 views

Published on

Published in: Business, Technology
0 Comments
3 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
1,042
On SlideShare
0
From Embeds
0
Number of Embeds
9
Actions
Shares
0
Downloads
36
Comments
0
Likes
3
Embeds 0
No embeds

No notes for slide

Espial head_end

  1. 1. Proposed Ecosystem for ER-Telecom <ul><li>Unified Client UI for zapper & hybrid STBs </li></ul><ul><li>IP-based VOD, TSTV (StartOver + Catchup TV) </li></ul><ul><li>OTT: VOD, LiveTV, and other services </li></ul><ul><li>Remote DVR scheduling </li></ul><ul><li>Hybrid Client enhancements: </li></ul><ul><ul><li>Espial Browser on STB to enable internet-based services </li></ul></ul><ul><ul><li>DLNA applications for content viewing </li></ul></ul>
  2. 2. Projects and Project Phasing-1 <ul><li>Evo Client on Zapper STB Project </li></ul><ul><ul><li>Enables unified Client UI experience for STBs deployed in ER Telecom’s network </li></ul></ul><ul><li>Hybrid Project – Phase 1 (March 2012 service launch) </li></ul><ul><ul><li>Introduce hybrid STB to ER Telecom’s market </li></ul></ul><ul><ul><li>Deploy TV, VOD, StartOver and CatchupTV services to hybrid STB subscribers </li></ul></ul><ul><ul><li>Deploy initial set of OTT VOD services and 3 rd party clients </li></ul></ul><ul><ul><li>Deliver in-home media/picture application on STB via DLNA client provided by the STB </li></ul></ul>The above projects are dependent on ER Telecom’s network project to ensure sufficient IP network bandwidth is available in the required cities and to the end subscribers.
  3. 3. Projects and Project Phasing-2 <ul><li>Hybrid Project – Phase 2 (June/July 2012 service launch) </li></ul><ul><ul><li>Expand OTT service offering for VOD, introduce OTT Live TV services including EPG browsing and remote DVR scheduling and deploy OTT Catchup TV services </li></ul></ul><ul><ul><li>Deliver Espial Browser with Adobe Flash integrated (option that can be added in) on the hybrid STB to enable development of ER Telecom “TV internet” services/applications </li></ul></ul><ul><li>Hybrid Project – Phase 3 (November 2012 service launch) </li></ul><ul><ul><li>OTT TSTV StartOver services with HLS streaming </li></ul></ul><ul><ul><li>In-home media player application (multiple formats) on STB via DLNA client and media player provided by the STB </li></ul></ul>The above projects are dependent on ER Telecom’s network project to ensure sufficient IP network bandwidth is available in the required cities and to the end subscribers.
  4. 4. Hybrid Project – Phase 1 – March 2012 OTT VOD: access, browsing, purchases, HLS content streaming OTT VOD: VOD access, browsing, purchases, HLS content streaming
  5. 5. OTT VOD Delivery – March 2012 Espial Storage (HTTP) Server CWM VOD ADI 1.1 & Asset 1. Ingest asset 7. Upload Apple HLS 8. Publish Asset AHLS Segmenter H.264 Transcoder 3. Transcode to required bit rate Russian Web HTTP Streaming CDN Cache On-Demand Envivio supplies transcoder , segmenter and integrator with Verimatrix pre-encryptor Russian CDNs: CDNvideo. NGENIX, others… Portal (HTTP) 2. VOD HTTP Stream On-Demand Evo Server 5. Pre-encrypt 4. Segment 6. Build and return HLS file <ul><li>Assumes that VOD concurrency has not changed (5%-> 7%) </li></ul><ul><li>Use Envivio encoders for HLS </li></ul><ul><li>Espial provides the HTTP storage server for HLS adaptive content storage </li></ul><ul><li>ER Telecom to negotiate CDN </li></ul><ul><li>Question: How many OTT movies? </li></ul><ul><li>PC and ios deliver </li></ul><ul><li>in March 2012 </li></ul><ul><li>Android delivers June 2012 </li></ul><ul><li>OTT VOD delivers: </li></ul><ul><li>VOD access, parental controls, navigation, VOD favorites, VOD search, and purchase </li></ul><ul><li>Adaptive HLS playout </li></ul>CO/HE Managed Network Internet Web Server Gateway
  6. 6. Hybrid Project Phase 1 - Services <ul><li>This project delivers: </li></ul><ul><ul><li>Evo Client ported to the Kaon hybrid STB and Espial reference HD client UI </li></ul></ul><ul><ul><li>In addition to the basic TV services available on the zapper STB, the hybrid client supports: </li></ul></ul><ul><ul><ul><li>Local DVR (DVR scheduling, recorded program list, playback recordings with trickplay support (pause, FF, REW), pause live TV (timeshift TV buffer for 1-2 hours)) </li></ul></ul></ul><ul><ul><ul><li>Search (EPG, VOD) by title, genre, actor, director </li></ul></ul></ul><ul><ul><li>VOD: </li></ul></ul><ul><ul><ul><li>From hybrid STB client side: movie navigation, purchase/entitlements and play (over IP connection) </li></ul></ul></ul><ul><ul><ul><li>From HE side: content ingest, pre-encryption, content storage and content distribution </li></ul></ul></ul><ul><ul><ul><li>From backoffice side: different business models can be provisioned for offering VOD service: transaction-based VOD, SVOD, etc. </li></ul></ul></ul>
  7. 7. Hybrid Project Phase 1 – Services (cont’d) <ul><ul><li>TSTV Services: </li></ul></ul><ul><ul><ul><li>StartOver TV: </li></ul></ul></ul><ul><ul><ul><ul><li>From hybrid client side: while the program is airing, an end-subscriber can start playback of the program from the beginning (over IP connection) </li></ul></ul></ul></ul><ul><ul><ul><ul><li>From HE side: capture live streams while they are being aired and make these streams available for StartOver TV playback to the end-subscriber </li></ul></ul></ul></ul><ul><ul><ul><li>Catchup TV: </li></ul></ul></ul><ul><ul><ul><ul><li>From hybrid client slide: select and watch programs from Catchup TV portal, for up to 7 days after the program has aired (over IP connection) </li></ul></ul></ul></ul><ul><ul><ul><ul><li>From HE side: store the Catchup TV assets from the recorded stream and make these assets available for watching through the Catchup TV portal. </li></ul></ul></ul></ul>
  8. 8. Hybrid Project Phase 1 – Services (cont’d) <ul><ul><li>OTT VOD: </li></ul></ul><ul><ul><ul><li>From client side: </li></ul></ul></ul><ul><ul><ul><ul><li>VOD catalog browsing, purchase,VOD favorites, parental controls, VOD search for PC and ios devices </li></ul></ul></ul></ul><ul><ul><ul><ul><li>adaptive HTTP live streaming for VOD for PC and ios devices </li></ul></ul></ul></ul><ul><ul><ul><li>From HE side: </li></ul></ul></ul><ul><ul><ul><ul><li>Ingest content, create and store HLS adaptive streaming files and make content available to Evo Server for purchase </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Publish the content to the CDN </li></ul></ul></ul></ul><ul><ul><li>DLNA Client: </li></ul></ul><ul><ul><ul><li>view jpeg pictures from USB memory stick plugged into the hybrid STB or jpeg pictures from an in-home DLNA server. </li></ul></ul></ul>
  9. 9. Hybrid Project – Phase 2 – June 2012 OTT VOD: adds support for android OTT LiveTV <ul><li>Phase 2 adds: </li></ul><ul><li>OTT VOD android support </li></ul><ul><li>OTT LiveTV with adaptive HLS streaming for PC, ios, android + EPG browsing, DVR remote scheduling </li></ul><ul><li>Espial Browser with Adobe flash integration on Client for “TV Internet” access </li></ul>OTT VOD: adds support for android OTT LiveTV
  10. 10. OTT Live TV Support – June 2012 CO/HE Managed Network Internet Web Server Gateway Verimatrix CA/DRM ER Telecom TV Streams Live TV Streams Publish Key Real-time H.264 Transcoder Real-time AHLS Segmenter Cache On-Demand Portal , EPG Data (HTTP) ER Telecom XMLTV EPG Data Evo Server <ul><li>OTT Live TV support delivers: </li></ul><ul><li>EPG browsing </li></ul><ul><li>remote DVR scheduling, </li></ul><ul><li>search EPG and/or VOD </li></ul><ul><li>TV watching via HLS adaptive streaming </li></ul>Envivio supplies transcoder, segmenter and integration with Verimatrix real-time encrypter Russian Web HTTP Streaming CDN Russian CDNs: CDNvideo. NGENIX, others… Support for: PC, ios and android <ul><li>Use Envivio encoders for HLS </li></ul><ul><li>ER Telecom to negotiate CDN </li></ul><ul><li>ER Telecom to provision OTT URLs for the OTT channels in the XMLTV EPG data file or via the Evo Server management console </li></ul><ul><li>Espial recommends that OTT is handled at the central site (Perm) </li></ul><ul><li>Question: How many OTT channels? </li></ul>Provide dvb and OTT URLs for channels
  11. 11. OTT CatchupTV Delivery – June 2012 Espial Storage (HTTP) Server CWM VOD ADI 1.1 & Asset 1. Ingest asset 7. Upload Apple HLS 8. Publish Asset AHLS Segmenter H.264 Transcoder 3. Transcode to required bit rate Russian Web HTTP Streaming CDN Cache On-Demand Envivio supplies transcoder , segmenter and integrator with Verimatrix pre-encryptor Russian CDNs: CDNvideo. NGENIX, others… Portal (HTTP) 2. Catchup TV asset HTTP Stream On-Demand Evo Server 5. Pre-encrypt 4. Segment 6. Build and return HLS file <ul><li>Assumes that TSTV concurrency has not changed (10%) </li></ul><ul><li>Use Envivio encoders for HLS </li></ul><ul><li>Espial provides the HTTP storage server for HLS adaptive content storage </li></ul><ul><li>ER Telecom to negotiate CDN </li></ul><ul><li>PC and ios deliver </li></ul><ul><li>in March 2012 </li></ul><ul><li>Android delivers June 2012 </li></ul><ul><li>OTT CatchupTV delivers: </li></ul><ul><li>CatchupTV portal access, parental controls, navigation, and search </li></ul><ul><li>Adaptive HLS playout </li></ul>CO/HE Managed Network Internet Web Server Gateway
  12. 12. Hybrid Project Phase 2 - Services <ul><li>This project delivers: </li></ul><ul><ul><li>OTT VOD: </li></ul></ul><ul><ul><ul><li>From client side: </li></ul></ul></ul><ul><ul><ul><ul><li>VOD catalog browsing, purchase,VOD favorites, parental controls and VOD search for android in addition to already supported PC and ios devices </li></ul></ul></ul></ul><ul><ul><ul><ul><li>adaptive HTTP live streaming for VOD for android in addition to already supported PC and ios devices </li></ul></ul></ul></ul><ul><ul><li>OTT Live TV: </li></ul></ul><ul><ul><ul><li>From client side: </li></ul></ul></ul><ul><ul><ul><ul><li>EPG browsing, EPG search, remote DVR scheduling for PC, ios and android devices </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Adaptive HTTP live streaming for OTT channels for PC, ios, and android devices </li></ul></ul></ul></ul>
  13. 13. Hybrid Project Phase 2 – Services <ul><ul><li>OTT Live TV: </li></ul></ul><ul><ul><ul><li>From HE side: </li></ul></ul></ul><ul><ul><ul><ul><li>Create HLS adaptive streaming content in real-time from the live streams </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Publish the content to the CDN </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Provide the URLs for the OTT channels to Evo Server via XMLTV data file or via Evo Server management console </li></ul></ul></ul></ul><ul><ul><li>OTT Catchup TV: </li></ul></ul><ul><ul><ul><li>From client side: </li></ul></ul></ul><ul><ul><ul><ul><li>Catchup TV portal access, parental controls, navigation, search for PC, ios, and android devices </li></ul></ul></ul></ul><ul><ul><ul><ul><li>adaptive HTTP live streaming for Catchup TV asset for PC, ios and android devices </li></ul></ul></ul></ul>
  14. 14. Hybrid Project Phase 2 – Services <ul><ul><li>OTT Catchup TV: </li></ul></ul><ul><ul><ul><li>From HE side: </li></ul></ul></ul><ul><ul><ul><ul><li>Ingest content, create and store HLS adaptive streaming files </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Publish the content to the CDN </li></ul></ul></ul></ul><ul><ul><ul><ul><li>*** Requires that CatchupTV content is available for ingest as VOD assets into the system. </li></ul></ul></ul></ul><ul><ul><li>Espial Browser and Adobe Flash (option that can be added) ported and integrated on the STB Client </li></ul></ul><ul><ul><ul><li>Enables development of internet-based applications: web browsing, social networks (e.g. facebook, vkontakte), twitter, games, widgets and youtube </li></ul></ul></ul>
  15. 15. Espial TV Browser Standards Support <ul><li>Web Standards </li></ul><ul><ul><li>HTML 5 </li></ul></ul><ul><ul><li>CE-HTML (CEA-2014) </li></ul></ul><ul><ul><li>HbbTV </li></ul></ul><ul><ul><li>JavaScript (ECMAScript 5) </li></ul></ul><ul><ul><li>AJAX </li></ul></ul><ul><ul><li>CSS1, CSS2.1, CSS3 </li></ul></ul><ul><ul><li>CSS 2D & 3D Transforms </li></ul></ul><ul><ul><li>DOM0, DOM1, DOM2 </li></ul></ul><ul><ul><li>GIF, JPEG, PNG </li></ul></ul><ul><ul><li>Popup support and control </li></ul></ul><ul><ul><li>XHTML </li></ul></ul><ul><ul><li>XML and XSLT </li></ul></ul><ul><ul><li>SVG 1.1 (optional) </li></ul></ul><ul><li>Advanced Functionality (options) </li></ul><ul><ul><li>Adobe Flash 10.1 and FlashLite 4.0 </li></ul></ul><ul><ul><li>Netscape Plug-in API (NPAPI) </li></ul></ul><ul><li>Other Features: </li></ul><ul><ul><li>HTTP 1.1, HTTPS </li></ul></ul><ul><ul><li>SSL v2, v3 and TLS 1.1 </li></ul></ul><ul><ul><li>Internationalization support </li></ul></ul><ul><ul><ul><li>Unicode character support </li></ul></ul></ul><ul><ul><ul><li>Double-byte character support </li></ul></ul></ul><ul><ul><ul><li>Interface for integrating Input Method Engine </li></ul></ul></ul>
  16. 16. Hybrid Project Phase 3 – Nov 2012 <ul><ul><li>In-home media player application (multiple formats) on STB via DLNA client and media player provided by the STB </li></ul></ul><ul><ul><ul><li>content from home PC or 3rd party server in the home to be played out to the STB </li></ul></ul></ul><ul><ul><ul><li>content formats to be supported: mkv, avi, ts, asf, mov, RealMedia, mp4, mpg </li></ul></ul></ul><ul><ul><ul><li>Specific use cases for the application are required from ER Telecom </li></ul></ul></ul><ul><ul><ul><li>This project is dependent on media player functionality that is provided by the underlying platform -> if required Espial can provide a 3 rd party media player for integration at additional cost </li></ul></ul></ul><ul><ul><ul><li>STB vendor needs to ensure that all licenses are in place for using the various content formats </li></ul></ul></ul><ul><ul><li>OTT TSTV StartOver services with HLS streaming </li></ul></ul><ul><ul><ul><li>ER Telecom should look at business model and potential user uptake for this service to justify the cost of the required equipment. </li></ul></ul></ul>
  17. 17. OTT TSTV Restart/StartOver CO/HE Managed Network Internet Web Server Gateway Verimatrix CA/DRM ER Telecom TV Streams Live TV Streams Publish Key Real-time H.264 Transcoder Real-time AHLS Segmenter Cache On-Demand Portal , EPG Data (HTTP) ER Telecom XMLTV EPG Data Evo Server Envivio supplies transcoder, segmenter and integration with Verimatrix real-time encrypter Russian Web HTTP Streaming CDN Russian CDNs: CDNvideo. NGENIX, others… Support for: PC, ios and android <ul><li>Questions: How many OTT channels for StartOver? Where are the channels capture for TSTV Restart? </li></ul>Provide dvb and OTT URLs for channels Cache On-Demand Espial Reat-time Storage (HTTP) Server

×