Balan Inc.the full service luxury lifestyle management agency
Initially conceived as an event-planning company, Balan Inc. has evolved into one of the
most distinguished and renowned female owned luxury lifestyle agencies in the nation. Balan
Inc. now exists as a three-component agency, with a multitude of capabilities: full service event
planning, glam squad representation and a customized concierge service. Balan Inc. is the one-stop
destination from the inception of an idea to the execution of it, no matter how large or small.
Carline Balan and Michou St. Jules began Balan Inc. originally as event planners. As a result
of their great success in planning clients’ extravagant celebrations, people started to seek the
agency for personal service recommendations such as, personal chefs, wardrobe butlers, and
Balan and St. Jules seized the burgeoning opportunity and created a specialized concierge
service. As the business expanded, Balan and St. Jules utilized their resources and decided to
introduce another component of their company, a glam squad representation component.
Today, Balan Inc. maintains exclusivity with some of New York and LA’s most sought-after
stylists, designers, makeup artists, and photographers. Designing an image, pairing glam
squads with clients, and creating a new identity for their clientele are their specialties.
Balan Inc.‘s team will assist in shaping and designing your grandiose idea and transition it
into a reality; whether it entails a chartered yacht to cruise the world, the creative production
of a fashion show, styling the cover look of your favorite magazine or creating an extravagant
party, mission possible. They truly are the masterminds behind the scenes.
Our event planning team can take your
event idea no matter how big or small
and oversee everything to every minute
detail. We specialize in focusing on the
memorable tid-bits that make the event
Our rolodex of resources and
experts will lead you to getting
anything and everything you want.
The opportunities are limitless. Let
us handle it for you, while you sit
back and enjoy.
Come explore our achievements and imagine what Balan Inc. can do for
you! We thrive when facing new challenges and can assure you that we
will deliver impeccable services and assist you in perfectly executing
your vision, whatever it may be.
Our roister of celebrity wardrobe
stylists, make-up artists and
hairdressers use your body as their
pallet and create spectacular
works of art.
Fashion Show Conceptualization
Our creative fashion team can act as the visionaries for
the showcase of your collection.
Preparation for Specialized Events
We have the best hair, make-up and clothing stylists in
the business. We can help you look your best for any
special occasion, this includes concerts, special
appearances, editorial shoots, galas, couture shows and
much much more.
We can turn any space into your ideal retail store. We
know how to create a branded, buzz worthy, pop up
shop that encompasses all of the components of your
brand. We can bring in stylists, tailors and set the
atmosphere with music and light refreshments.
Big Birthday Blowouts
Big birthday parties are our forte! We have been known to
plan some of the best bashes in the industry.
House Warming Parties
We’ll invite your guests into the comfort of your home and
make them feel comfortable and welcome while you
entertain and show off your new residence.
With an extensive resume of exceptional themed parties, nothing
is impossible. We have done everything from era speciﬁc parties
to creating deserts on rooftops in the winter, to staging mermaids
swimming in a pool.
Event Goodie Bags
Let us utilize our relationships with established brands to
get your guests all kinds of goodies to go home with.
Private Jet and Yacht Charters
We can easily handle all of your transportation needs for your
get-a-ways, business trips and concert tours.
These fashion specialists will make sure that you make the best
dressed list for your musical tour, book launch, speaking engagement
and any other fashion forward obligation.
We have a roister of exceptional private chefs that can construct
menus for anything you could ever desire; from personalize day-to-
day meals to a 400 person sit down dinner party.
It’s important that your home is a reﬂection of you and acts as
your sanctuary, we will call in the expert team to create any
atmosphere that you desire.
Carline Balan has always known that she has what it takes to be a successful
businesswoman. She has developed her career by establishing everlasting relationships
and bringing her visions to full fruition. Being a determined visionary from day one; she
started her ﬁrst company, Black Raven Management while in college in 1997, a
premature vision of Balan Inc. It’s simple to say that she has come quite a long way.
Carline’s initial entertainment career interests were fully supported by The Boys and
Girls club of New York, where she spent countless hours during her adolescence. With
assistance from The Boys and Girls Club Carline landed her ﬁrst internship at Elle
magazine, after she discovered her interests in the music industry she then pursued an
internship at Roc-A-Fella Records. Little did Carline know that her summer internship
at Roc-A-Fella would jump start her future career in the music industry. After spending
a decade and a half managing Shawn ‘Jay-Z’ Carter’s life, as his lifestyle manager and
running Balan Inc. simultaneously, she is now able to give her undivided attention to
Balan Inc.; her ﬁrst love.
Carline and her business partner ‘Michou’ St. Jules are the Co-Owners of Balan Inc.,
the glam lifestyle agency. The two met while working at Roc-A-Fella records and, after
initially collaborating to plan an unforgettable event, they later decided over mac &
cheese to start a business and never looked back. 11 years later, these two powerhouses
are still trailblazing their way through the luxury lifestyle planning industry.
Balan received her Associates degree in Broadcasting and Communications from
Carline is also involved in a variety of civic causes. She currently serves on the board of
Mary J. Blige’s foundation FFAWN (For the Advancement of Women Now), and is also
a spokesperson and motivational speaker for both The Boys and Girls Club of New
York and The Steve & Marjorie Harvey Foundation.
On a more personal note, Carline considers herself an actress, cigar connoisseur, world
traveler and collector of all fabulous art.
Michou St. Jules
The fashion visionary in lifestyle planning, ‘Michou’ St. Jules has developed her career
by bringing great minds together to create beautiful things. ‘Michou’ and her business
partner Carline Balan are the Co-Owners of Balan Inc., the glam lifestyle agency. The
two met while working at Roc-A-Fella records and, after initially collaborating to plan
an unforgettable event, they later decided over mac & cheese to start a business and
never looked back. Eleven years later, these two powerhouses are still trailblazing their
way through the luxury lifestyle planning industry.
St. Jules’s fashion background gives her the ability to envision new and innovative
styles of clothing, make-up and hair. She attended The Fashion Institute of Technology
and earned her degree in Fashion Merchandise Management.
Prior to founding her own company, St. Jules spent her earlier years as a watch designer
working for Kenneth Cole. She took risks and excelled exceptionally; at the young age
of 20 her test watch design sold out in stores nationwide. While spending her time at
Kenneth Cole she was responsible for seeing the execution of designs from start to
finish; she designed pieces, chose materials and sourced manufactures in China.
‘Michou’ is also involved in a variety of civic causes. She currently serves on the board
of Mary J. Blige’s foundation FFAWN (For the Advancement of Women Now). She also
lends her time supporting various organizations including: (Work to Ride, Financial
Literacy Program, Project Butterfly, Women’s Organization New York, and Meant to
Her personal interests include: traveling the world, volleyball, bowling, red wine, music,
art, and documentaries.
21 W 58th St
NY, NY 10019